Firebrick helps B2B technology companies accelerate revenue growth through game-changing positioning strategies. We reshape the way companies talk about themselves, drive breakaway differentiation, and create buyer urgency. The world does not need more boring
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Firebrick Consulting Positioning B2B Technology Companies | firebrickconsulting.com Reviews
https://firebrickconsulting.com
Firebrick helps B2B technology companies accelerate revenue growth through game-changing positioning strategies. We reshape the way companies talk about themselves, drive breakaway differentiation, and create buyer urgency. The world does not need more boring
firebrickconsulting.com
Strategies to Revenue
http://firebrickconsulting.com/StrategiestoRevenue
2014 in Review: The B2B Tech Trends We Lived This Year. December 10, 2014. What a wild ride this year has been! For many of our clients, 2014 was. Time to strike: with market winds in their favor, they understood that they had to move fast before someone else had the same idea or breakthrough. This is never more important than when a company, having seen early signs of success, is poised to move to a position of prominence within their industry. Brought in several new seasoned consultants. Old school seg...
Firebrick Consulting
http://firebrickconsulting.com/why.php
Firebrick is a positioning strategy firm devoted to helping B2B technology companies accelerate revenue growth through compelling go-to-market positioning. Our goal is to help companies reshape the way they talk about their solutions, drive differentiation, and create buyer urgency. A former tech company executive himself, Bob has assembled a team of hand-picked professionals that combines a wealth of operating, agency and venture capital experience with a collective passion for helping companies move th...
Firebrick Consulting
http://firebrickconsulting.com/clients.php
Firebrick has been at the vanguard of innovative positioning and changes in strategy for hundreds of companies including VMWare, Microsoft, SAP, Oracle, Citrix Online, PeopleSoft, and many new category creators such as Autonomy, ClairMail, Riverbed, Taleo, and Workday. Break Out from Point Product to Strategic Vendor More ». Accelerate Sales by Generating Demand More ». The Next $500M Division: A Transformed Market Definition More ». Challenge Larger Rival to Take Market Share More ». 2016 Firebrick, Inc.
Firebrick Consulting
http://firebrickconsulting.com/casestudies.php
Break Out from Point Product to Strategic Vendor. Firebrick created a set of Fight Plan sales enablement tools to help VMware's field and channel organization identify sales scenarios, engage new buyers and combat new competitive pressures. These brief message guides provided buyer-centric sales conversations, and delivered them in easily digested role-based packages to optimize selling efforts across its various product lines. Accelerate Sales by Generating Demand from Your Highest Value Accounts. Fireb...
Firebrick Consulting
http://firebrickconsulting.com/client-impact.php
Find a fresh viewpoint or conversation, and eliminate “geek-speak” and “me-too” positioning. Accelerate revenue growth from a new product. Enter new markets or sell to new buyers – new selling motions. Shift to a higher-level, executive buyer, from selling features to selling solutions. Defend category leadership, particularly in the face of price erosion or commoditization or new market entrants. Shrink sales cycles and address unacceptable win/loss ratios. 2016 Firebrick, Inc.
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Firebrick Consulting Positioning B2B Technology Companies
Don't settle for "me too". Drive differentiation and separate from the pack. Make your big bet pay off. Maximize your revenue opportunity. Own the buying criteria and take thought leadership. Capture the imagination of your buyers. Engage with a fresh viewpoint. Drive strategy to revenue. And get there faster. Firebrick helps B2B technology companies accelerate revenue growth through game-changing positioning strategies. Drive clear differentiation. Deeply engage buyers. Awarded Magic Quadrant Leader 2017.
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The FireBrick Group
WELCOME TO THE FIRE BRICK GROUP. Through our expertise in email marketing, FBG will send out daily behavioral job alert emails to your database of jobseekers. To drive the best results, FBG closely aligns the jobseekers keyword searches with FBG’s strict behavioral matching algorithms. FBG will send dedicated email alerts to your jobseekers containing only your jobs. Through this program, you will have the ability to re-engage your former applicants with your current job opportunities. We have developed ...
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