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GM – Super-less Bowl | fouronthefloorblog
https://fouronthefloorblog.wordpress.com/2012/05/30/gm-super-less-bowl
A highly opinionated blog about the car industry and business. GM – Super-less Bowl. This entry was posted on May 30, 2012. Bookmark the permalink. GM – Super-less-Bowl. GM is at it again. A week after cutting the $12M budget for Facebook, they announce that they will not be advertising in the next Super Bowl. ( LINK. See the ad here:. What else would GM want? The results were that Edmunds.com reported the Sonic was the #3 top searched vehicle on it’s the site the days following the Super Bowl&...Assumpt...
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Lessons from Microsoft: FAIL! | fouronthefloorblog
https://fouronthefloorblog.wordpress.com/2012/06/13/lessons-from-microsoft-fail
A highly opinionated blog about the car industry and business. Lessons from Microsoft: FAIL! This entry was posted on June 13, 2012. Bookmark the permalink. Microsoft Still Doesn’t Get “It”. Coming off of WWDC ( LINK. 8211; the Apple developers’ convention – as well as recent news about updated Chromebooks and Chrome Only “desktops” ( LINK. MS released a test version of Smart Glass last week that is similar but a distant thought ( LINK. Apple, since it is the only one making the iphone, gives the softwar...
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FB: The New Ad Network | fouronthefloorblog
https://fouronthefloorblog.wordpress.com/2012/06/23/fb-the-new-ad-network
A highly opinionated blog about the car industry and business. FB: The New Ad Network. This entry was posted on June 23, 2012. Bookmark the permalink. This could be scary — or it could be a new amazing new advertising platform. Facebook is working with Zynga to place ads on Zynga’s new web-gaming platform. The advertisements are based on your Facebook history, not cookies or searching history — but a cross section of everything you do on the web and Facebook. What can this mean for your business? Now ...
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10 Things Customers Must Do! | fouronthefloorblog
https://fouronthefloorblog.wordpress.com/2012/07/20/10-things-customers-must-do
A highly opinionated blog about the car industry and business. 10 Things Customers Must Do! This entry was posted on July 20, 2012. Bookmark the permalink. The customer / vendor relationship is an important one. Customers rely on vendors for different aspects of their business that affect their bottom line, in one way of another. Vendors rely on customers for income — and a bad experience can lead to a drop off in current and future business. 1 Provide updated email address and phone numbers. Overall the...
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What can you learn from Microsoft and Google? | fouronthefloorblog
https://fouronthefloorblog.wordpress.com/2012/07/01/what-can-you-learn-from-microsoft-and-google
A highly opinionated blog about the car industry and business. What can you learn from Microsoft and Google? This entry was posted on July 1, 2012. Bookmark the permalink. Two weeks ago, Microsoft gave the middle finger to their partners – not once, but twice. What can you say — they used both hands. Meanwhile, Google did the exact opposite, embracing their partners and letting them feel comfortable with the future working with the company. Microsoft launched their own tablet, called Surface. Made it a f...
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Zuck Gets Fancy | fouronthefloorblog
https://fouronthefloorblog.wordpress.com/2012/06/11/zuck-gets-fancy
A highly opinionated blog about the car industry and business. This entry was posted on June 11, 2012. Bookmark the permalink. Zuck gets Fancy – PIN THIS! When Zuckerberg acts, rumors and a mass of people follow. Recently Zuckerberg “liked” a post on Facebook and the comment went from less then 20 to 20,000 in a matter of minutes. It was a random comment, but the point is that people follow Mark. So, when Mark recently joined Fancy ( thefancy.com. People started asking – what’s so Fancy? The time factor ...
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New Feature Announcement: Custom Scenes | fouronthefloorblog
https://fouronthefloorblog.wordpress.com/2012/05/30/new-feature-announcement-custom-scenes
A highly opinionated blog about the car industry and business. New Feature Announcement: Custom Scenes. This entry was posted on May 30, 2012. Bookmark the permalink. WEST PALM BEACH, FL. The Digital Dealership System. Within the Digital Dealership System software, SignStudio, Dealerships can now utilize the “ Scene Editor. Scenes can pull in dynamic web-based content, have animations and integrate with any other resource already in SignStudio. Such options as over 50 different fonts, gradient fills,...
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facebook Can’t Hear You | fouronthefloorblog
https://fouronthefloorblog.wordpress.com/2012/06/04/facebook-cant-hear-you
A highly opinionated blog about the car industry and business. Facebook Can’t Hear You. This entry was posted on June 4, 2012. Bookmark the permalink. How many “likes” do you have? Are you bragging about it? What does a “like” mean? While all these optimization companies and consultants talk about likes and the power of facebook, a “like” merely means that someone saw your page or your ad and hit, “like” . That’s IT. What does a “like” NOT mean? That someone actually has any clue what your business does.
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Leader or Follower? | fouronthefloorblog
https://fouronthefloorblog.wordpress.com/2012/06/19/leader-follower
A highly opinionated blog about the car industry and business. This entry was posted on June 19, 2012. Bookmark the permalink. Are you competing on an even turf with your surrounding businesses? Or are you leading the pack and making others follow you? Are you a leader and an innovator, not afraid to fail? Or do you wait until everyone else has “it” and then follow when “it” becomes standard? To understand where we are going, we need to understand where we’ve been and where we are. MS said that pricing i...