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Francesca McLin | Economic Analyst & Financial Writer

My name is Francesca McLin. I'm a copywriter and content strategist specializing in financial services. I'm currently the Content Director of Snappy Kraken. The coolest marketing automation platform the financial services industry has ever seen. I'm building a team of great writers and I'd love to hear from you.

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Francesca McLin | Economic Analyst & Financial Writer | francescamclin.com Reviews

https://francescamclin.com

My name is Francesca McLin. I'm a copywriter and content strategist specializing in financial services. I'm currently the Content Director of Snappy Kraken. The coolest marketing automation platform the financial services industry has ever seen. I'm building a team of great writers and I'd love to hear from you.

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1

About

http://www.francescamclin.com/about

Francesca McLin Economic Analyst and Financial Writer. I create content that educates, informs, and persuades. I am a professional technical and financial writer and a marketing consultant for financial firms. Professionally, I exist to create useful, efficient, heart-stoppingly good copy. I am an enthusiastic practitioner of agile development, meaning that I prefer to write multiple iterations of a document, instead of burning many hours on a single draft that ends up being the wrong thing.

2

What the “Teen Wolf of Wallstreet” Teaches Us About Investing

http://www.francescamclin.com/what-the-teen-wolf-of-wallstreet-teaches-us-about-investing

Francesca McLin Economic Analyst and Financial Writer. I create content that educates, informs, and persuades. What the Teen Wolf of Wallstreet Teaches Us About Investing. On December 16th, 2014. If you haven’t been glued to your television or computer, you may have missed the viral story about the high-school student so unaccountably good at picking stocks that he made $72 million investing before he turned 18. However, the greater lesson is for investors: there are no magic tricks or secret strategies ...

3

Hire Me

http://www.francescamclin.com/hire-me

Francesca McLin Economic Analyst and Financial Writer. I create content that educates, informs, and persuades. Want help creating content that informs and converts? Give me a call. I have extensive experience creating:. My work has been used in custom newsletters, lead generation campaigns, content marketing strategies and practice management guides for financial advisors. You can reach me by phone at: (202) 596-7192. Or by email at fkmclin@gmail.com. On Standing Out…. Framework developed by Pushkraj Dole.

4

On Standing Out….

http://www.francescamclin.com/on-standing-out

Francesca McLin Economic Analyst and Financial Writer. I create content that educates, informs, and persuades. On Standing Out…. On November 24th, 2014. David Ogilvy, known as “The Father of Advertising,” has this to say about marketing:. 8221; (Emphasis mine). What does that mean for marketing your financial services? Using Case Studies to Get New Business. What the Teen Wolf of Wallstreet Teaches Us About Investing. I write tight, compelling content that expresses your voice, engages your audience, and...

5

Using Case Studies to Get New Business

http://www.francescamclin.com/using-case-studies-to-get-new-business

Francesca McLin Economic Analyst and Financial Writer. I create content that educates, informs, and persuades. Using Case Studies to Get New Business. On April 26th, 2011. Case studies are a great way to illustrate how your product or services have helped clients solve specific problems or meet particular needs. Case studies are especially effective for persuading buyers who are on the fence about purchasing or those clients who may need examples of your product in the wild. As it happens, case studies a...

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Francesca McLin | Economic Analyst & Financial Writer

My name is Francesca McLin. I'm a copywriter and content strategist specializing in financial services. I'm currently the Content Director of Snappy Kraken. The coolest marketing automation platform the financial services industry has ever seen. I'm building a team of great writers and I'd love to hear from you.

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