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Francesco Marcellino · design & innovation strategy · UX/CX management

Francesco Marcellino is a product experience innovation lead and design strategy director with an international background in digital product management, user & customer experience, and strategic design thinking.

http://www.francescomarcellino.com/

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Francesco Marcellino · design & innovation strategy · UX/CX management | francescomarcellino.com Reviews

https://francescomarcellino.com

Francesco Marcellino is a product experience innovation lead and design strategy director with an international background in digital product management, user & customer experience, and strategic design thinking.

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Francesco Marcellino · design & innovation strategy · UX/CX management

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Francesco Marcellino · design & innovation strategy · UX/CX management

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Approach · Francesco Marcellino

https://francescomarcellino.com/approach

Here you can learn more on my key guiding principles and core work approach. Embrace change in order to grow. Simplicity comes out of distilling complexity. Technology is great but it’s just a tool, not an objective. Design without research and understanding means wasted time and money. People care about their experience, not about features and corporate processes. Design without business is art, and business without design is a very bad idea. Ideas, goals, and strategy. Research, analysis, and synthesis.

4

About · Francesco Marcellino

https://francescomarcellino.com/about

I help companies innovate and figure out what experiences and products to design, for whom, and especially why Francesco. Francesco’s been fortunate to learn from and help global leading brands in designing, improving, and marketing more delightful products and cross-channel customer journeys. Formerly trained in Industrial and Strategic Design (First Class Honours), he began his career initially working as an Industrial Product Designer in Europe. Experience design and branding. Thanks to his multifacet...

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Business beyond products | Breman´s

https://antonbreman.wordpress.com/2011/01/18/business-beyond-products

Western and Eastern medicine. Drinks that kept me healthy! January 18, 2011 · 20:48. People don’t want a quarter-inch drill. They hire a quarter-inch drill because they want a quarter-inch hole (Theodore Levitt, Harvar Business School). When I saw Prof Dr Roland van Dierdonck presentation at the Business beyond Products seminar on Servitization organized by Exser and Philips Design some pieces of the puzzle started to fall into place. Full screen or life stream. What business are we in? I believe there i...

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Francesco Marcellino · design & innovation strategy · UX/CX management

I’m Francesco Marcellino. A product experience innovation lead and design director with an international background in digital product management, omnichannel customer experience, and strategic design thinking. This website uses cookies to improve your experience. By browsing it, you agree to our use of cookies.

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