FUSIONMARKETSCANNER.COM

Fusion Market Scanner

We believe great marketing depends on a deep understanding of the marketplace. The trouble is, our marketplace the tangled world of consumer, shopper, and retail dynamics that shape the path to purchase is constantly evolving, and it’s hard to keep up. Our little contribution to the solution? The latest spirits industry trends and insights, converted to quick reads that can help inspire the strategic direction of your brands. TARGETING MILLENNIAL SPIRITS DRINKERS. THE MILLENNIAL MEAL EXPERIENCE. Millenni...

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FUSION Marketing

Badia Katambwa

1928 L●●●●●●Street

Sain●●●●ouis , Missouri, 63103

United States

1.31●●●●6032

Ba●●●●●●●●●●●●@thisisfusion.com

View this contact

FUSION Marketing

Badia Katambwa

1928 L●●●●●●Street

Sain●●●●ouis , Missouri, 63103

United States

1.31●●●●6032

Ba●●●●●●●●●●●●@thisisfusion.com

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Fusion Market Scanner | fusionmarketscanner.com Reviews

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We believe great marketing depends on a deep understanding of the marketplace. The trouble is, our marketplace the tangled world of consumer, shopper, and retail dynamics that shape the path to purchase is constantly evolving, and it’s hard to keep up. Our little contribution to the solution? The latest spirits industry trends and insights, converted to quick reads that can help inspire the strategic direction of your brands. TARGETING MILLENNIAL SPIRITS DRINKERS. THE MILLENNIAL MEAL EXPERIENCE. Millenni...

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4 fusion marketing

5 welcome

6 fusion market scanner

7 millennials

8 convenience store news

9 tailgating with spirits

10 coupons

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Fusion Market Scanner | fusionmarketscanner.com Reviews

https://fusionmarketscanner.com

We believe great marketing depends on a deep understanding of the marketplace. The trouble is, our marketplace the tangled world of consumer, shopper, and retail dynamics that shape the path to purchase is constantly evolving, and it’s hard to keep up. Our little contribution to the solution? The latest spirits industry trends and insights, converted to quick reads that can help inspire the strategic direction of your brands. TARGETING MILLENNIAL SPIRITS DRINKERS. THE MILLENNIAL MEAL EXPERIENCE. Millenni...

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Fusion Market Scanner » Alcohol Preferences by Age

http://fusionmarketscanner.com/alcohol-preferences-by-age

Alcohol Preferences by Age. 60% of American adults drink alcohol at least occasionally, according to recent survey results from Gallup. While that hasn’t changed much in the last, well, 75 years or so, drinkers’ preferences have shifted considerably in the past 20 years. And in no age group has that shift been more pronounced than in the 18-29 crowd. Millennials are clearly the cohort to target with in-store spirits marketing. Check out Beer declines (-42%). In favor of Wine ( 71%).

2

Fusion Market Scanner » Millennial Shoppers: Careful, Durable, and Frugal

http://fusionmarketscanner.com/millennial-shoppers-careful-durable-and-frugal

Millennial Shoppers: Careful, Durable, and Frugal. Countering all the stereotypes of millennials as privileged, entitled dreamers, new research suggests that they have, for the most part, grown into responsible adults. They have less disposable income than they expected, in large part due to staggering student loan debt (the average college graduate now enters the job market owing about $30,000. Which means that consumer products companies need to shift their marketing strategies toward this cohort.

3

Fusion Market Scanner » Targeting Millennial Spirits Drinkers

http://fusionmarketscanner.com/targeting-millennial

Targeting Millennial Spirits Drinkers. Millennials are increasingly consuming craft spirits at the expense of big distributors, and four key attitudes are driving their interest:. They’ll say yes to small-batch or limited-edition as long as it doesn’t feel off-limits financially or portray an air of arrogance. Millennials are hyper-conscious about where things come from. Source: Media Post, Shaken, Not Stirred: Millennials and the Craft Spirits Boom, 9-27-13.

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Fusion Market Scanner » Contact Us

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Fusion Market Scanner » Targeting Millennial Spirits Drinkers

http://fusionmarketscanner.com/targeting-millennial-spirits-drinkers

Targeting Millennial Spirits Drinkers. Millennials are increasingly consuming craft spirits at the expense of big distributors, and four key attitudes are driving their interest:. They’ll say yes to small-batch or limited-edition as long as it doesn’t feel off-limits financially or portray an air of arrogance. Millennials are hyper-conscious about where things come from. Source: Media Post, Shaken, Not Stirred: Millennials and the Craft Spirits Boom, 9-27-13.

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Fusion Market Scanner

We believe great marketing depends on a deep understanding of the marketplace. The trouble is, our marketplace the tangled world of consumer, shopper, and retail dynamics that shape the path to purchase is constantly evolving, and it’s hard to keep up. Our little contribution to the solution? The latest spirits industry trends and insights, converted to quick reads that can help inspire the strategic direction of your brands. TARGETING MILLENNIAL SPIRITS DRINKERS. THE MILLENNIAL MEAL EXPERIENCE. Millenni...

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