freshideas.gigsolutions.com
3 Stooges Beer
http://freshideas.gigsolutions.com/Freshideas.gigsolutions.com/The_Stooges2.html
An existing Client Island Oasis one of the premiere Smoothie mixes in the world was looking to grab a piece of the novelty Craft Beer segment growing in the US. Our task was to capture the essence of the classic three and provide creative concepts. After hours of research, watching many Three Stooges episodes and a few cold ones , we developed a classic look right out of the 40’s. Three Stooges Beer Branded Packaging.
freshideas.gigsolutions.com
Atlantic coffee
http://freshideas.gigsolutions.com/Freshideas.gigsolutions.com/Atlantic_Coffee2.html
An existing Client Monadnock Spring Water purchased an existing OCS ( Office Coffee Service) and expanded its service offerings to office vending and supplies. We were asked to establish a new look and feel along with creative positioning while still retaining the former company’s strong commitment to Quality and Prompt service. We created collateral material i.e brochures, and sales kit along with directing photo shoot and copy writing. Atlantic Coffee and Provisions.
freshideas.gigsolutions.com
DUNKIN’ DONUTS
http://freshideas.gigsolutions.com/Freshideas.gigsolutions.com/Dunkin_Donuts2.html
Dunkin’ Donuts, one of the largest QSR’s in the coffee business in the world always needed support for their local market initiatives. When national campaigns didn’t fit locally they needed a Regional creative source that could translate the brand and apply it to numerous programs, campaigns and events.
freshideas.gigsolutions.com
Melwood global
http://freshideas.gigsolutions.com/Freshideas.gigsolutions.com/Global_Power2.html
Melwood Global is a strategic communications firm staffed by media industry professionals who have vast experience in both international public affairs and international journalism. We were asked to create a compelling image that would speak to that experience and developed the positioning statement that clearly sets the stage for diverse competency.
freshideas.gigsolutions.com
Dunkin’ Donuts
http://freshideas.gigsolutions.com/Freshideas.gigsolutions.com/Golden_Ticket2.html
Right from the original Willy Wonka movie-The Golden Ticket! We were asked to create a prop to be presented by an original member of the cast to a loyal DD customer at a PR event that gave away one year of free rides on the T. We created a big size ticket fashioned after the original. Wrapped it in shimmering paper to hide the surprise inside. Yes, but we love to take on fun projects too.
freshideas.gigsolutions.com
Stoli Elit
http://freshideas.gigsolutions.com/Freshideas.gigsolutions.com/Stoli-Elit2.html
Perrier-Jouët is a prestigious Epernay-based producer of Champagne and Stoli-Elit is an Ultra Luxury Russian Vodka both owned by Pernod Ricard. Being such high-end products, creative around these brands had to be nothing short of that! So when Pernod asked us to produce an invitation for a Regional event we clearly understood the task! Borrowing from brand assets we created a beautiful blend of imagery and style which would speak directly to the demographic which they targeted.
freshideas.gigsolutions.com
green automotive
http://freshideas.gigsolutions.com/Freshideas.gigsolutions.com/GreenAuto2.html
Local entrepreneur Rick Vayo had a vision. An auto service company that would provide best in class service, experience and customer satisfaction. We were hired to help them build their vision into a recognized brand locally and establish a beach head for future locations! We collaboratively developed brand attributes and key messaging that would carry over to all forms of communications. We developed assets from collateral material, direct mail, print advertising right down to their main signage program.
freshideas.gigsolutions.com
Dunkin’ Derby
http://freshideas.gigsolutions.com/Freshideas.gigsolutions.com/Dunkin_Derby2.html
Dunkin’ Donuts was introducing a new Iced Tea product into the Boston DMA. We were called upon to orchestrate a Kick off campaign along with PR Agency partner Regan Communications! We created a complete branded look and theme The DD Home Run Derby along with Event theme’ Iced Tea Party . Dunkin’Donuts Home Run Derby.
freshideas.gigsolutions.com
B&B
http://freshideas.gigsolutions.com/Freshideas.gigsolutions.com/Bumble_&_Bumble2.html
Having experience in Digital Media, content development and the partner for content aggregation we developed a program and pitched it to Bumble and Bumble of Manhattan-owned by Esté Lauder! We collaboratively developed a presentation and presented the concept in concert with key industry partners to explore and gauge the level of commitment from a large player like B and B.
freshideas.gigsolutions.com
I got Tagged
http://freshideas.gigsolutions.com/Freshideas.gigsolutions.com/Get_Tagged2.html
Working with Pernod Ricard ( one of the largest Spirit Brands in the world. Regional Office we had been supporting the sales team with creative for a variety of projects. This campaign was our brainstorm They were looking for a creative and exciting way for street teams to engage with customers at local bars and restaurants throughout the Northeast. We had found a vendor who had a dog tag program and data capture capabilities and soon iTAG was created! Promotion dog tag with. Jameson and Stoli Brands.
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