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Video Email and Advertising: April 2007

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Video Email and Advertising. Monday, April 30, 2007. The Metrics That Aren't. That applauds a logical fallacy. The author makes statements like "publishers must still work to show advertisers that users are engaged with their online ads". Recently announced that how often a user returns to a site is a good metric for determining user engagement". Tracking return visits is as inaccurate as tracking email forwards. Tracking return visits is done by measuring how many times a given IP. Change a customer's IP.

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Video Email and Advertising: Are You Still Rewarding Failure?

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Video Email and Advertising. Thursday, May 22, 2008. Are You Still Rewarding Failure? In an article published in the. Gregory Wilson points out, "In the non-digital age, we knew that half of all the advertising that ran didn. In the non-digital age, agencies were paid well regardless how feeble or magnificent their efforts. If an ad didn. 8217;t work, agencies blamed many factors. Not surprisingly, the creative itself was seldom on the top of the list.". At Global Video Technology. Mr Wilson loves the co...

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Video Email and Advertising: Online Video Ads Ride High During Tough Economic Times

http://videowithemail.blogspot.com/2008/11/online-video-ads-ride-high-during-tough.html

Video Email and Advertising. Monday, November 17, 2008. Online Video Ads Ride High During Tough Economic Times. As the economy continues to crumble, the successful begin to work smarter, rather than working harder. MediaPost's. Online Video Insider" hits the nail right on the head. The article was written by Glenn Pingul. Vice president of marketing for Mixpo. An online video advertising company dedicated to local small- and medium-sized businesses. Those who move aggressively. Case in point: We’ ve.

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Video Email and Advertising: May 2007

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Video Email and Advertising. Tuesday, May 22, 2007. YouTube Is The Wrong Answer. Founder and CEO of. Has a "must read" article on MediaPost's. Blog Far too many advertisers are dumping video clips onto YouTube. Trying to ride the coat tails of social networking and capture some eyeballs. What they're apparently hoping for is some kind of viral "buzz" where YouTubers. Will start talking about this cool video they saw. In a grandiose hope that it goes viral.". The type of thinking that places ads on YouTube.

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Video Email and Advertising: June 2007

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Video Email and Advertising. Tuesday, June 19, 2007. Wait 24 Months For What Exists Today. In a shining example of how "you don't know what you don't know" can hurt you, consider this startling revelation. Commentary, Gavin O'Malley. Reports that Colleen DeCourcy. Chief experience officer at JWT. When asked what agencies in dire need of digital expertise should do, said, essentially, "wait". We have 24 months before finding digital talent becomes really easy," DeCourcy. Friday, June 15, 2007. How Pre-Rol...

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Video Email and Advertising: We're Their Leader, Which Way Did They Go?

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Video Email and Advertising. Thursday, May 29, 2008. We're Their Leader, Which Way Did They Go? A little chuckle every now and then is a good thing. The advertising industry thrives on controlling their customers and maximizing revenues with that control. They're frantically trying to stuff the video genie back into the bottle, and it ain't working. Steve Robinson points out the problem involved in trying to control a market where anyone can play, anytime they choose and the rules don't matter. If you wa...

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MVPA's Resources

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These are Internet Resources that would be of interest to Hollywood production personnel. RadarMusicVideos.com is a place where music video directors can connect with record labels and independent artists worldwide. Pitches are invited for briefs, all with budgets. Music videos are promoted to music video fans and tastemakers worldwide." and link to www.radarmusicvideos.com. International Music Video Festival. After 2 years of success in Le Cap d€Agde, the Festival des Arts du Clip is settling down ...

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Video Email and Advertising: Online Video Attracts Six Out of Ten Internet Users Weekly

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Video Email and Advertising. Wednesday, January 9, 2008. Online Video Attracts Six Out of Ten Internet Users Weekly. Online video is becoming a normal part of everyone's viewing habits. People actively seek out video content and are very receptive to it. Perhaps this is a good time to consider using streaming video in your own marketing efforts. Learn more HERE. Source: http:/ blogs.mediapost.com/research brief/? Posted January 9th, 2008 by Jack Loechner). Penetration of video-enabled handheld (portable)...

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Video Email and Advertising: January 2008

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Video Email and Advertising. Wednesday, January 9, 2008. Online Video Attracts Six Out of Ten Internet Users Weekly. Online video is becoming a normal part of everyone's viewing habits. People actively seek out video content and are very receptive to it. Perhaps this is a good time to consider using streaming video in your own marketing efforts. Learn more HERE. Source: http:/ blogs.mediapost.com/research brief/? Posted January 9th, 2008 by Jack Loechner). Penetration of video-enabled handheld (portable)...