sallyjoenavarro.com
Public Inc. » Studio
http://www.sallyjoenavarro.com/studio
Discussion and discovery process establishing framework for design phase. 1 get to know everyone. 2 get a feel for the company. 3 engage in common purpose. 4 establish insight and focus on client’s needs and project’s parameters. 5 define or refine the following: “brand”, “positioning”, “messaging”. Solving the problem and communicating the message. 1 explore the breadth of possibilities. 2 hone in on depth of solutions. 3 capture look and feel and establish graphic vocabulary. Circa 55, Beverly Hilton.
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SunBridge | Practical Wisdom, Lasting Connections
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