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headweasel | Voicing opinions – it's what I do | headweasel.wordpress.com Reviews
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Voicing opinions - it's what I do
Business Support |
https://charitymattersnz.com/2015/05/04/business-support
It’s estimated that business donations account for six percent of the donations some non-profits receive. If this is the case then the question must be asked how much time and energy is being used to reach and nurture this group? Is the time you’re putting into gaining business support being used wisely? If residential general support if the main income source for non-profits, wouldn’t it pay to spend more time gaining and nurturing this sector? Non-profits should be doing the same. You are commenting us...
March | 2015 |
https://charitymattersnz.com/2015/03
Before you send something to your supporters do you categorize who will receive what, or do you simply send the same communications to everyone on your database. All too often supporters receive communications which are irrelevant, such as a thank you for previous supports etc. but often the recipient may not have supported in a number of years. So, receiving their email made me think even less of them, to me it showed they had little regard for the people who do support them. March 28, 2015. The way the...
Donor Loyalty |
https://charitymattersnz.com/2015/02/18/donor-loyalty/comment-page-1
How do you keep loyal donors, they’re the ones who support you no matter what they’re the people you can count on. But, like any other donor, there’s always the risk they’ll move on. What can you do to retain their loyalty and commitment to your cause? Many non-profits expect a high attrition rate after a donors first support; in some cases this can be as high as 65%. That’s 65% of new donors walking away after their first donation; that’s a high percentage, so maintaining loyalty is important. One of th...
September | 2014 |
https://charitymattersnz.com/2014/09
Some organisations are screaming out for support to enable them to do their work however, some of these have no visibility could this be holding them back? Organisations that have a high profile, have easy recall with the public are more likely to gain sustained, ongoing support; whereas those who for whatever reason don’t shout out about what they’re doing miss out. If your supporters are seeing you and only see other organisations their allegiance can and will change. Do you want to be left behind?
January | 2015 |
https://charitymattersnz.com/2015/01
Who’s Centre of Attention – You or Your Donor. It’s not all about you – it’s about your donor. The donor is king, without them you have a hole in your income. How you communicate is important, they want to know that they are making a difference, that their support is what enables your organisation to do. Tell your donors the good things their support has enabled, donors like to know the good things their support has enabled. You’ll gain more if your donor is the centre of attention. January 15, 2015.
October | 2014 |
https://charitymattersnz.com/2014/10
Will You be Around in Five Years? Now’s a good time to be thinking about the year in review, and as part of that, think about if you will be still be here in five years. Some won’t but that is possibly because they have done what they set out to do, others will be struggling. Although almost a year old, “3 REASONS WHY YOUR NONPROFIT WON’T EXIST IN FIVE YEARS and WHAT TO DO ABOUT IT. Is well worth a read. As you read it, think about you and your organisation. Are You Stale Have you Stagnated? Not only do ...
Business Partnerships |
https://charitymattersnz.com/2015/04/30/business-partnerships/comment-page-1
When looking at business support, sponsorship or any other form of partnership remember it’s that, a partnership. This article from Rob Wu. On the The CauseVox Blog. Makes for interesting reading, and has some great pointers. Working with Partners and Brands. There’s power in partnerships. When you work together, you can create something bigger and more successful than if you just worked alone. Let’s find out the two major types of partnerships that you should be leveraging. Two types of partners. You ar...
It’s not Horses for Courses |
https://charitymattersnz.com/2015/05/06/its-not-horses-for-courses
It’s not Horses for Courses. Donor communications, is it horses for courses? Does the same message, the same language work for all donors? I’ve talked about donor communication before, but I’m still seeing and hearing from people about the quality, content and language being used in donor communications. If you haven’t previously seen some of what I’ve said, here’s a few links that may be of interest:. Who’s Centre of Attention You or Your Donor. If you are monitoring and adapting, if not, why not? You a...
February | 2015 |
https://charitymattersnz.com/2015/02
To Incentivise or Not? Fundraising isn’t an easy job, ask anyone who has been doing it for some time; they’ll say they enjoy the work, the challenge and like the fact that what they are doing is helping someone else. But, are fundraisers missing out. People in sales and marketing roles in the private sector receive not only their salary but also performance bonuses; often in the non-profit sector this doesn’t happen. It’s recognised that organsations have some hesitation in giving rewards, or paying any ...
Giving Charities a Helping Hand |
https://charitymattersnz.com/2015/05/19/giving-charities-a-helping-hand
Giving Charities a Helping Hand. The report recently released by NZInitiative. Is something anyone in the charity sector or supportive of charities should take the time to read. 8220;Charities play an important role in our society, delivering a range of social services to numerous communities and causes. Their good work is recognised by the government, which confers a range of privileges to them, such as an income tax exemption, and the state also provides a significant portion of the sector’s funding.
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