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Jon's Blog

Monday, 16 February 2015. The View from Inside a Flashmob. I originally wrote this article for a Lead Generation company. Here is my original. Staging an Event for Maximum Exposure. One of the best marketing strategies available is PR. Exposure that may go viral online, get reported in the media. Most of which would not be affordable if you were to pay for it. The following is an account by Jon Riley of Horsham Salsa of a Flashmob that ‘punched above its weight’ for publicity. I actually got the press re...

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Monday, 16 February 2015. The View from Inside a Flashmob. I originally wrote this article for a Lead Generation company. Here is my original. Staging an Event for Maximum Exposure. One of the best marketing strategies available is PR. Exposure that may go viral online, get reported in the media. Most of which would not be affordable if you were to pay for it. The following is an account by Jon Riley of Horsham Salsa of a Flashmob that ‘punched above its weight’ for publicity. I actually got the press re...

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Jon's Blog | horshamsalsa.blogspot.com Reviews

https://horshamsalsa.blogspot.com

Monday, 16 February 2015. The View from Inside a Flashmob. I originally wrote this article for a Lead Generation company. Here is my original. Staging an Event for Maximum Exposure. One of the best marketing strategies available is PR. Exposure that may go viral online, get reported in the media. Most of which would not be affordable if you were to pay for it. The following is an account by Jon Riley of Horsham Salsa of a Flashmob that ‘punched above its weight’ for publicity. I actually got the press re...

INTERNAL PAGES

horshamsalsa.blogspot.com

1

Jon's Blog: Rueda is meant to be fun.....

http://www.horshamsalsa.blogspot.com/2012/08/rueda-is-meant-to-be-fun.html

Monday, 20 August 2012. Rueda is meant to be fun. Something that irks me is the etiquette of joining in with a Rueda or lack of understanding of it. Rueda is a wonderful inclusive style of dance. I have often described it as 'Kaeligh meets Latin Dancing'. A lot of the fun is in the chaos. There is an undeniable thrill and excitement when a group gets flying and the moves are all danced well together. A certain amount of chaos and 'things going wrong' also adds to the flavour. Some nights I see dancers gr...

2

Jon's Blog: We've got a campaign, we'd love to get you involved...

http://www.horshamsalsa.blogspot.com/2012/05/weve-got-campaign-and-wed-love-to-get.html

Thursday, 24 May 2012. We've got a campaign, we'd love to get you involved. I have to say in the early days I fell for this flattery once or twice. I soon came to realise, that 'get involved' meant 'pay for an advert'. They exaggerated circulation numbers and the areas that the paper or magazine was in. I even am convinced that one paper didn't even publish. Sales: blah blah blah, get you involved. Jon: OK, so you want to sell me an advert? Sales: blah blah blah, waffle, errr, well, yes. Subscribe to: Po...

3

Jon's Blog: July 2014

http://www.horshamsalsa.blogspot.com/2014_07_01_archive.html

Thursday, 3 July 2014. 7 Reasons you should Trust Your DJ. When deciding how to proceed with music for your event, you may consider whether or not to book a professional DJ or to use a mate. If your event is a special occasion you may want to consider some of the following before deciding whether to use a friend / mate. 1 - Widest possible selection of music. Madonna, The Police, Robbie Williams, Take That, Beyonce, Michael Jackson etc. The megastars simply don’t get put on these sorts of CDs. I don&#821...

4

Jon's Blog: 7 Reasons you should Trust Your DJ

http://www.horshamsalsa.blogspot.com/2014/07/7-reasons-you-should-trust-your-dj.html

Thursday, 3 July 2014. 7 Reasons you should Trust Your DJ. When deciding how to proceed with music for your event, you may consider whether or not to book a professional DJ or to use a mate. If your event is a special occasion you may want to consider some of the following before deciding whether to use a friend / mate. 1 - Widest possible selection of music. Madonna, The Police, Robbie Williams, Take That, Beyonce, Michael Jackson etc. The megastars simply don’t get put on these sorts of CDs. I don&#821...

5

Jon's Blog: You've got to wear the right trousers (shoes) Grommit!

http://www.horshamsalsa.blogspot.com/2012/07/youve-got-to-wear-right-trousers-shoes.html

Monday, 2 July 2012. You've got to wear the right trousers (shoes) Grommit! One of the questions though, more often than not is 'should I wear trainers'. I explain that trainers are made to hang onto the floor with maximum grip, dance shoes need to give a bit. You need to be able to turn. When starting I recommend an old pair of regular work type shoes for the guys and an old pair of court shoes with a bit of heel for the ladies. All the dancers on Strictly Come Dancing are kitted out in the right footwe...

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Jon's Blog

Monday, 16 February 2015. The View from Inside a Flashmob. I originally wrote this article for a Lead Generation company. Here is my original. Staging an Event for Maximum Exposure. One of the best marketing strategies available is PR. Exposure that may go viral online, get reported in the media. Most of which would not be affordable if you were to pay for it. The following is an account by Jon Riley of Horsham Salsa of a Flashmob that ‘punched above its weight’ for publicity. I actually got the press re...

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