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Sofres-Liban Website
http://www.sofresliban.com/MPSS_Benefits.htm
MPSS benefits are :. Quarterly reports reflecting fresh and accurate feedback of promotional campaigns. Evaluation of the performance of the Medical Representatives. In a competitive environment. Creation of new protocols of prescriptions.
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Sofres-Liban Website
http://www.sofresliban.com/ProliticalSocial.htm
SOFRES-LIBAN is one of the Lebanese leading provider. Of customized political, social and economical market research services. Offer insight on major trends. Such as how the public is thinking about its political leaders,. What the outcomes of any coming elections are likely to be). And assist decision-makers in a wide range of social policy issue. Our clients include public sector and government bodies, political. Parties, media, non-governmental organizations, universities. All over the country.
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Sofres-Liban Website
http://www.sofresliban.com/Healthcare.htm
Lebanon is a relatively high consuming country for pharmaceutical products. In comparison to its neighborhood in the Middle East. Recognizing the scarcity of reliable pharmaceutical data in Lebanon. And the unique requirements of research in this sector,. SOFRES-LIBAN established a specialized division for pharmaceutical. Industries, which has become one of the leading providers of such. In addition to custom medical/ pharmaceutical research,. Medical Prescription Statistical Survey).
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Sofres-Liban Website
http://www.sofresliban.com/MPSS_Sample.htm
In this research, we consider each specialty as a population,. Out of which a representative sample of physicians is drawn. The rate of responding physicians. Varies between 8 and 25% of the population under study,. Depending on the specialty. For a given specialty, the sample changes from a wave to another. In order to avoid faithful physicians to certain companies.
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Sofres-Liban Website
http://www.sofresliban.com/MPSS_Results.htm
MPSS results by specialty can be summarized as follows :. Geographical, gender and age distribution of prescriptions. The top 25 drugs prescribed . Drugs prescribed by geographical, gender and age group. Diagnosis observed (National Statement). Drugs prescribed by diagnosis observed and reverse. Diagnosis observed by drugs prescribed. Other data crossings are possible. According to clients needs and budget. As well as in electronic copy. For a friendly use).
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Sofres-Liban Website
http://www.sofresliban.com/Index.htm
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Sofres-Liban Website
http://www.sofresliban.com/OverView.htm
SOFRES-LIBAN was founded in January 1995. In collaboration with SOFRES, France. One of the market research companies. That formed the heart of the Taylor Nelson Sofres (TNS) group. The compelling combination of international experience. And solid understanding of the local market culture. Is what sets SOFRES-LIBAN apart from our competitors. Whether our clients needs are local, regional or global,. Ad hoc, single or multi-country,. SOFRES-LIBAN delivers the market research expertise and insights they need.
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Sofres-Liban Website
http://www.sofresliban.com/MPSS_DataCollection.htm
Physicians taking part to the survey. Agreed to fill a booklet during one week. Indicating for each patient. The diagnosis observed, the drugs prescribed and the profile of the patient. Regarding responding physicians and their patients). All the information collected from the sample are coded. According to the International Classification of Diseases. 10th edition (ICD-10),. Processed, 15-20% back checked and analyzed.
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Sofres-Liban Website
http://www.sofresliban.com/MPSS.htm
MPSS Medical Prescription Statistical Survey. Is a medical barometer which consists in a monthly monitoring of the physicians prescriptions per specialty and per diagnosis crossed by region, gender and age group. Since 2001, SOFRES-LIBAN covered about twenty specialties. Such as Neurology, Psychiatry, Internal Medicine, Gastroenterology ). And analyzed more than 225,000 drug prescriptions. Written during 100,000 consultations. Our clients are the scientific offices of the major pharmaceutical companies.