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Discussing branding, emerging media and marketing
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imcseattle | Discussing branding, emerging media and marketing | imcseattle.wordpress.com Reviews
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Discussing branding, emerging media and marketing
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Discussing branding, emerging media and marketing. Newer posts →. US Social Networking Trends Should Not Ignore Mobile Usage. February 15, 2011. Social media continued to explode in growth in 2010. It is quickly taking over as one of the web’s top activities. Move over porn, social media is here! Is the data under reported? Share on Facebook (Opens in new window). Click to share on Twitter (Opens in new window). Being ‘Liked’ Is Not The Same As Having Followers. February 5, 2011. Want This Facebook Offer?
Building A Social Community by Giving Away Your Intellectual Property | imcseattle
https://imcseattle.wordpress.com/2011/03/15/building-your-social-community-by-giving-away-your-intellectual-property
Discussing branding, emerging media and marketing. Can Social Media Replace Traditional News Outlets? Microsoft Continues to Build Brand Equity →. Building A Social Community by Giving Away Your Intellectual Property. March 15, 2011. Track down the people pirating our work and prosecute right? In most cases the answer is yes but Radiohead provided an interesting case study recently where they did a great job building their social community by offering their product and letting consumers decide the value.
How To Manage A Brand Through A Crisis | imcseattle
https://imcseattle.wordpress.com/2011/05/06/how-to-manage-a-brand-through-a-crisis
Discussing branding, emerging media and marketing. Microsoft Continues to Build Brand Equity. How To Manage A Brand Through A Crisis. May 6, 2011. Learning from the misfortunes of other companies is a great way to learn. David Liss wrote in an article on Brand Channel in 2002 that crisis management unfolds in six parts and I think these parts encompass the keys to maintaining brand equity:. 1 Corporate strategy that creates goodwill and credibility. 3 Build a crisis management strategy. These steps invol...
imcseattle | imcseattle
https://imcseattle.wordpress.com/author/imcseattle
Discussing branding, emerging media and marketing. How To Manage A Brand Through A Crisis. May 6, 2011. It’s no fire drill when a company makes a mistake or has a product problem. Problems can destroy brand equity in days that took years to build. Today companies face even more pressure with instant video and instant video sharing and mass media outlets that run 24 hours a day. A company’s PR office must be ready to act decisively, the important of promptness cannot be undervalued. These steps involve a ...
Microsoft Continues to Build Brand Equity | imcseattle
https://imcseattle.wordpress.com/2011/04/10/microsoft-continues-to-build-brand-equity
Discussing branding, emerging media and marketing. Building A Social Community by Giving Away Your Intellectual Property. How To Manage A Brand Through A Crisis →. Microsoft Continues to Build Brand Equity. April 10, 2011. Google Is World’s Most Valuable Brand. Share on Facebook (Opens in new window). Click to share on Twitter (Opens in new window). This entry was posted in Uncategorized. And tagged brand equity. Building A Social Community by Giving Away Your Intellectual Property. Join 4 other followers.
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Auld Lang Syne Yellow Pages | knektus
https://knektus.wordpress.com/2011/02/06/auld-lang-syne-yellow-pages
Just another WordPress.com site. Email Is For Old People. SuperModelquins Can’t Dance →. Auld Lang Syne Yellow Pages. February 6, 2011. That brings us to present day. I ask you, do the yellow pages matter? Now, I get a small “eco-friendly” size delivered to my home, whether I want it or not. I think “eco-friendly” is a great marketing spin on “fewer people are advertsing in here, so it is smaller, so we will pretend that we care about the environment, making us look. Should auld acquaintance be forgot?
Video Stores *RIP* | knektus
https://knektus.wordpress.com/2011/01/30/video-stores-rip
Just another WordPress.com site. Tweet, Tweet Said The Bloggers. Email Is For Old People. →. January 30, 2011. 8221; How’s that for predicting an ominous future? WHY did it take me so long to watch it you ask? It felt almost weird to watch such a violent film over the holidays and I could not imagine watching this movie with my grinning nutcrackers staring me in the face and my Christmas tree in view. Just when you felt good about the subway. Yesterday, I caught “The King’s Speech” at m...I live outside ...
The Profundity of Facebook | knektus
https://knektus.wordpress.com/2011/02/22/the-profundity-of-facebook
Just another WordPress.com site. SuperModelquins Can’t Dance. Not Alzheimer’s, just Overload →. The Profundity of Facebook. February 22, 2011. The second thing that got me thinking about the phenomenon of Facebook is the state of the global political arena. One would have to be pretty disconnected to be missing all of the recent news on the global stage. Ordinary citizens are using social media to organize, rally, and topple governments. I wonder if Zuckerberg and friends ever dared to dream of that poss...
March | 2011 | knektus
https://knektus.wordpress.com/2011/03
Just another WordPress.com site. Monthly Archives: March 2011. March 12, 2011. I felt it apropos to wrap up this blog in my 10th post, now that my Emerging Media class is just about over. I am a person of closure, so I need to tie it all up neatly more for myself than anyone … Continue reading →. Not Alzheimer’s, just Overload. March 6, 2011. Not Alzheimer’s, just Overload. The Profundity of Facebook. SuperModelquins Can’t Dance. Auld Lang Syne Yellow Pages. Http:/ airportimc.wordpress.com/.
Not Alzheimer’s, just Overload | knektus
https://knektus.wordpress.com/2011/03/06/not-alzheimers-just-overload
Just another WordPress.com site. The Profundity of Facebook. A Perfect 10 →. Not Alzheimer’s, just Overload. March 6, 2011. It’s that momentary lapse in our cognitive thought. It’s that embarassing, unexpected crevasse in our linear thinking. It’s an interruption of “dead air” as we attempt to recall a name of a friend, where we left keys, the sentence we were speaking when something else grabbed our attention and stole the next words from us. An article in this week’s Newsweek. The brain has limitations...
Using fame to gain fortune | IMC619
https://imc619.wordpress.com/2011/03/08/using-fame-to-gain-fortune
LinkedIn for Marketing purposes. Valpak Mobile marketing venture. Using fame to gain fortune. On: March 8, 2011. Char lie Sheen’s deal with Ad.ly. A Los Angeles-based company that brokers social network endorsements for brands like Toyota, Hyatt and Microsoft, is perhaps the highest profile example of a celebrity getting paid to tweet,. The Wall Street Journal. Kim Kardashian and Soulja Boy. Can send out one little tweet. And get paid $10,000. While their 140 chara. Cter messages may take little effort, ...
January | 2011 | knektus
https://knektus.wordpress.com/2011/01
Just another WordPress.com site. Monthly Archives: January 2011. January 30, 2011. The last video store closed in my neighborhood last week. Mammoth Video, a mom and pop sort of place finally closed its doors after at least 15 years in business. Once a bustling neighborhood gathering place for couples young and … Continue reading →. Tweet, Tweet Said The Bloggers. January 21, 2011. Clever Advertising or Lack of Boundaries? January 16, 2011. How We Got Here. January 14, 2011. The Profundity of Facebook.
knekt-ME | knektus
https://knektus.wordpress.com/about
Just another WordPress.com site. My name is Lisa Sands. Originally from Pittsburgh, I have lived outside of Cleveland for over 20 years and I try to avoid making any Pittsburgh references during football season. See what I mean? Anyway, I am a fair weather fan…I like to stay vague and on the fence when it comes to my loyalties. As you can imagine, in Cleveland, that is. DISCLAIMER: I am not that old! It feels like it though when I look back at evolving media! The Emerging Media class will be especially i...
knektus | knektus
https://knektus.wordpress.com/author/knektus
Just another WordPress.com site. I live outside of Cleveland, Ohio. I am a working mom and graduate student. This is a blog on modern communication for my Emerging Media class at WVU. March 12, 2011. I felt it apropos to wrap up this blog in my 10th post, now that my Emerging Media class is just about over. I am a person of closure, so I need to tie it all up neatly more for myself than anyone … Continue reading →. Not Alzheimer’s, just Overload. March 6, 2011. The Profundity of Facebook. This week Old N...
A Perfect 10 | knektus
https://knektus.wordpress.com/2011/03/12/a-perfect-10
Just another WordPress.com site. Not Alzheimer’s, just Overload. March 12, 2011. Emerging Media class has taught me many things. First, the very act of going to graduate school online can not be under-appreciated. Professor Rachael Post owns a PR/Communications firm in Pasadena, California. I am at my kitchen counter outside of Cleveland. She teaches. I learn. We converse. Amazing. But I think that if I was left with one impression or over-arching thought it would be this. New media might enable us t...
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imcseattle | Discussing branding, emerging media and marketing
Discussing branding, emerging media and marketing. How To Manage A Brand Through A Crisis. May 6, 2011. It’s no fire drill when a company makes a mistake or has a product problem. Problems can destroy brand equity in days that took years to build. Today companies face even more pressure with instant video and instant video sharing and mass media outlets that run 24 hours a day. A company’s PR office must be ready to act decisively, the important of promptness cannot be undervalued. These steps involve a ...
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