thebranddigital.blogspot.com
The Brand Strategy Group: 10/01/2009 - 11/01/2009
http://thebranddigital.blogspot.com/2009_10_01_archive.html
Saturday, October 31, 2009. Always, always hard-to-beat in the super sucky category are Oceanic Time Warner's local television spots. The national ones aren't so bad. Best adaptation of a national commercial: Kaiser Permanente's "Ha" (breath of life) version of the thrive campaign. Riveting. And it doesn't get old. Could use some editing:. Hawaii Meth Project's commercials need some local people. Great media buy, but by watching,you'd think only haole kids did meth. No Names, Big Salaries. The Yankees ha...
thebranddigital.blogspot.com
The Brand Strategy Group: 06/01/2009 - 07/01/2009
http://thebranddigital.blogspot.com/2009_06_01_archive.html
Sunday, June 28, 2009. Thank you for supporting Kailua and helping us make the fireworks happen! Thursday, June 25, 2009. We Still Don't Get It. There is something wrong with the brand of World Peace, because people don't embrace it. We comment today, again, on the subject because of the death of Michael Jackson and his We Are the World which was done more than twenty years ago for USA for Africa. So we suggest you listen to "We Are the World" (it's on you tube) and think about it. We are. What it really...
thebranddigital.blogspot.com
The Brand Strategy Group: 02/01/2010 - 03/01/2010
http://thebranddigital.blogspot.com/2010_02_01_archive.html
Monday, February 22, 2010. Best Sound Identity : Playing Nightly. And daily. Who knew NBC had so many channels? We're talking about the Olympic theme .One of the most powerful and most recognized sound identities in the entire world! A Pennsylvania school gave laptops to their kids, and then spied on them through the webcams attached . caught a kid eating something and reported to his parents that he was doing drugs. Tuesday, February 9, 2010. Deadly Doritos, Men in Underpants and Too Many Babies. The na...
thebranddigital.blogspot.com
The Brand Strategy Group: 09/01/2009 - 10/01/2009
http://thebranddigital.blogspot.com/2009_09_01_archive.html
Thursday, September 17, 2009. I still need more healthy rest in order to work at my best. My health is the main capital I have and I want to administer it intelligently. Ernest Hemingway (1899 - 1961). This is posted on American Heart Association's Go Red site. I found it very funny, considering its author, the fact that he lived only 62 years and that he was known as one of the louche-est guys around. This speaks to brand. To use or not to use? Saturday, September 12, 2009. 4 Did Andrea Mitchell lie?
thebranddigital.blogspot.com
The Brand Strategy Group: 07/01/2009 - 08/01/2009
http://thebranddigital.blogspot.com/2009_07_01_archive.html
Friday, July 31, 2009. Local Safeways Get Ahead of Themselves. In their effort to prove that they support local, the local Safeways have gotten a little over-enthusiastic in promoting as "locally grown" products that are not locally grown in Hawaii. They may be locally grown, but in some other locale. Several alert readers have pointed this out to us, and may we say once again that the Hawai`i Seal of Quality is. Guarantee that the produce you are buying is number one and from Hawai`i. Their commercials,...
functioncall.blogspot.com
The thinking is...: 2007-04-15
http://functioncall.blogspot.com/2007_04_15_archive.html
Wednesday, April 18, 2007. I am about to leave for the airport - no posts today or tomorrow, I suspect. Let us trust that the plane is more robustly constructed than the vehicle in the picture. Links to this post. Tuesday, April 17, 2007. But then, after the despair of finding them gone, after the stages of grief, and after the denial, the anger, the guit, the growing acceptance. how nice to find them stuck in the crack of your bum, there all along. Links to this post. Check out the little guy under the ...
functioncall.blogspot.com
The thinking is...: 2007-05-27
http://functioncall.blogspot.com/2007_05_27_archive.html
Tuesday, May 29, 2007. I have nothing to add to this picture, I just love the picture. Links to this post. Monday, May 28, 2007. I am reaching zo-lofty heights. I saw my surfer-dude doc and started on zoloft. Today is May 28, and I am feeling so much more alive than I was only two weeks ago. That's pretty cool - better living through modern chemistry, no irony intended. I think of the people I see who are obviously ill, living on the streets. (See Zoot's post. But enough of that for now. The tree in ...
functioncall.blogspot.com
The thinking is...: On the Utility of Mathematics
http://functioncall.blogspot.com/2008/05/on-utility-of-mathematics.html
Friday, May 23, 2008. On the Utility of Mathematics. I just had an interesting exchange with the grandmother of one of my PreCalculus students. She came into the classroom and looked at all the symbols and whatnot on the board. Then she said, "So tell me, how does all this math help you in your life? I said, How does music help you in yours? They are the same thing. And what did she say to that? May 28, 2008 at 9:53 PM. Nothing. I shoved her out of my classroom and down the stairs. May 29, 2008 at 1:10 PM.
functioncall.blogspot.com
The thinking is...: 2007-06-10
http://functioncall.blogspot.com/2007_06_10_archive.html
Wednesday, June 13, 2007. I cannot explain it, but I've always been fond of birds. I am not an actual birdwatcher with a tally-sheet, but I can identify birds by sight, by sound and by flight pattern. On my last birthday I received a number of books about birds from my children. That pretty much makes the point. While I have from time to time owned canaries I have always felt badly about putting birds in cages. It don't seem right and it don't seem necessary. And bad plans have hatched from the situation.
