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Branding Yourself in India

Branding Yourself in India. A take on marketing and brand building. Thursday, August 13, 2015. I do not know what your definition of marketing is, but for me, it is ‘building a community through continuous engagement’. The big question that all of us need to ask ourselves, probably as a derivative of month-end financial reporting is - “Are we doing enough to engage with our Target Audience? Do a snap profiling of your Target Audience (TG), and ask:. 8220;Do enough of these people know me? Whatever busine...

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Branding Yourself in India | indiamarketspeak.blogspot.com Reviews
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Branding Yourself in India. A take on marketing and brand building. Thursday, August 13, 2015. I do not know what your definition of marketing is, but for me, it is ‘building a community through continuous engagement’. The big question that all of us need to ask ourselves, probably as a derivative of month-end financial reporting is - “Are we doing enough to engage with our Target Audience? Do a snap profiling of your Target Audience (TG), and ask:. 8220;Do enough of these people know me? Whatever busine...
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2 can you
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engage or disengage,can you,really,posted by,anju t makin,no comments,labels #creative marketing,strategic marketing,strtaegic communications,reactions,what drives you,are you thinking,what if…,fear or passion,labels leadership development,brand strategy
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Branding Yourself in India | indiamarketspeak.blogspot.com Reviews

https://indiamarketspeak.blogspot.com

Branding Yourself in India. A take on marketing and brand building. Thursday, August 13, 2015. I do not know what your definition of marketing is, but for me, it is ‘building a community through continuous engagement’. The big question that all of us need to ask ourselves, probably as a derivative of month-end financial reporting is - “Are we doing enough to engage with our Target Audience? Do a snap profiling of your Target Audience (TG), and ask:. 8220;Do enough of these people know me? Whatever busine...

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1

Branding Yourself in India: How Often Do You Rock Your Boat?

http://www.indiamarketspeak.blogspot.com/2015/07/how-often-do-you-rock-your-boat.html

Branding Yourself in India. A take on marketing and brand building. Saturday, July 11, 2015. How Often Do You Rock Your Boat? A friend on LinkedIn recently asked me clarification on a question that one of his clients had posed to him:. How frequently should a company call agencies for a pitch for annual Brand and Communication strategy? Is it safer and better to continue to deal with the same agency by renewing the contract annually for a few years? Secondly, the strategy has to flow from your business o...

2

Branding Yourself in India: How a 2-minute Crisis Should not Derail your Entire Brand

http://www.indiamarketspeak.blogspot.com/2015/07/how-2-minute-crisis-should-not-derail.html

Branding Yourself in India. A take on marketing and brand building. Saturday, July 11, 2015. How a 2-minute Crisis Should not Derail your Entire Brand. Much has been said and is going to be said by many people on the unfortunate challenge being faced by Nestle. The vital point, however, is how the company needs to handle the situation. Without getting into any more whys and wherefores, they can consider the following way forward for managing this crisis. In times of crisis especially. Spend considerable ...

3

Branding Yourself in India: July 2015

http://www.indiamarketspeak.blogspot.com/2015_07_01_archive.html

Branding Yourself in India. A take on marketing and brand building. Sunday, July 26, 2015. If you ask any professional today as to what drives him/ her, you will get rhetorical answers like – money, fame, luxury, satisfaction, growth, etc. However ask yourself this – when you are sending an e-mail or speaking in a meeting or making a campaign or picking a phone to call – which one of the above drivers is working in that instant? Are you thinking about Money, Fame or Growth at that moment? If you were to,...

4

Branding Yourself in India: What Drives You? Really?

http://www.indiamarketspeak.blogspot.com/2015/07/what-drives-you-really.html

Branding Yourself in India. A take on marketing and brand building. Sunday, July 26, 2015. If you ask any professional today as to what drives him/ her, you will get rhetorical answers like – money, fame, luxury, satisfaction, growth, etc. However ask yourself this – when you are sending an e-mail or speaking in a meeting or making a campaign or picking a phone to call – which one of the above drivers is working in that instant? Are you thinking about Money, Fame or Growth at that moment? If you were to,...

5

Branding Yourself in India: January 2010

http://www.indiamarketspeak.blogspot.com/2010_01_01_archive.html

Branding Yourself in India. A take on marketing and brand building. Saturday, January 30, 2010. Unilever's face value goes for a Dove! HUL is pouring a huge amount of money in soapy waters. They have adopted a 1950s US campaign to India for their Dove beauty bar. However, the beauty of the marketing strategy adopted is that it is inadvertently turning 'Dove' into a 'face' bar rather than a 'bathing' bar. Someone has obviosuly not through their brief. Links to this post. Friday, January 8, 2010. Some year...

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Branding Yourself in India

Branding Yourself in India. A take on marketing and brand building. Thursday, August 13, 2015. I do not know what your definition of marketing is, but for me, it is ‘building a community through continuous engagement’. The big question that all of us need to ask ourselves, probably as a derivative of month-end financial reporting is - “Are we doing enough to engage with our Target Audience? Do a snap profiling of your Target Audience (TG), and ask:. 8220;Do enough of these people know me? Whatever busine...

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