christopherdessi.wordpress.com
Your Brand has an Application on Facebook, now what? | Christopher Dessi
https://christopherdessi.wordpress.com/2009/05/29/your-brand-has-an-application-on-facebook-now-what
Your Brand has an Application on Facebook, now what? Your VP just ran to you in a panic after reading that Facebook. Had hit 200 million users. We NEED to develop an application and get on Facebook! As a good employee and student of the Social Media world, you went out, hired someone to develop the application. The application is launched and everyone is happy. You send the application to your boss on Facebook, he shares it with his friends, and everyone is happy, right? How’s the application doing?