internexperts.blogspot.com
InterneXperts: Monetizing Social Networks
http://internexperts.blogspot.com/2008/03/monetizing-social-networks.html
Thursday, March 20, 2008. At InterneXperts, we're frequently asked by our clients about advertising opportunities on social networks, particularly facebook, and to a lesser extent, MySpace. There's a great article in March 18, 2008 edition of The Economist, called " Online Social Networks - Everywhere and nowhere. The adage that "everyone is passionate about something" holds true for these niche, social networks: They may suffer from limited audience reach, but they can offer advertisers a high-quality a...
internexperts.blogspot.com
InterneXperts: Google Clicks & An Ad Recession?
http://internexperts.blogspot.com/2008/03/google-clicks-ad-recession.html
Tuesday, March 18, 2008. Google Clicks and An Ad Recession? There has been much discussion of late within the online community, as to whether Internet advertising is entering a recession. Much of this discussion was triggered by a ComScore Inc. 1) During the same period, the number of clicks at Yahoo decreased only 1%, and increased 4% at Microsoft. We need to see more data to establish a clear pattern and trend. 6) Search marketing has become increasingly expensive. As more advertising dollars are s...
internexperts.blogspot.com
InterneXperts: March 2008
http://internexperts.blogspot.com/2008_03_01_archive.html
Friday, March 28, 2008. More ComScore Data Supporing a Google Slowdown. Thursday, March 20, 2008. At InterneXperts, we're frequently asked by our clients about advertising opportunities on social networks, particularly facebook, and to a lesser extent, MySpace. There's a great article in March 18, 2008 edition of The Economist, called " Online Social Networks - Everywhere and nowhere. The adage that "everyone is passionate about something" holds true for these niche, social networks: They may suffer from...
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