rodspots.blogspot.com
RodSpots: Rod Schwartz on Radio Advertising: December 2010
http://rodspots.blogspot.com/2010_12_01_archive.html
RodSpots: Rod Schwartz on Radio Advertising. An insider's insights for anyone who creates, sells, or invests in radio advertising. Friday, December 31, 2010. Attention: Direct Response Radio Advertisers. Dear Direct Response Radio Advertiser:. If your product or service truly serves a worthwhile purpose, and provides a valuable solution to a significant problem. You will find it unnecessary, even counterproductive, to bludgeon listeners with endless, mindless repetition of your toll-free telephone number.
rodspots.blogspot.com
RodSpots: Rod Schwartz on Radio Advertising: October 2010
http://rodspots.blogspot.com/2010_10_01_archive.html
RodSpots: Rod Schwartz on Radio Advertising. An insider's insights for anyone who creates, sells, or invests in radio advertising. Wednesday, October 27, 2010. Why Wal-Mart Is Paying Me to Shop Their New Store - Update. Pullman's new Wal-Mart Supercenter seems to be doing SUPER business. I took half an hour this afternoon to drop by the new store to try to gauge community response to our newest business neighbor on its opening day. The gigantic parking lot was full. Welcome to our new zoo. Most folks in ...
rodspots.blogspot.com
RodSpots: Rod Schwartz on Radio Advertising: Serving Two Masters: the Radio Station and the Radio Advertising Client
http://rodspots.blogspot.com/2011/01/serving-two-masters-station-and-client.html
RodSpots: Rod Schwartz on Radio Advertising. An insider's insights for anyone who creates, sells, or invests in radio advertising. Monday, January 17, 2011. Serving Two Masters: the Radio Station and the Radio Advertising Client. Radio advertising salespeople serve two masters: their radio stations and their advertising clients. A salesperson's paycheck is written on the radio station's bank account. But the station's account depends entirely on the dollars that come from its advertising clients. Short-t...
marstimes.blogspot.com
Mars Times: My thoughts on the 2nd John Carter (of Mars) trailer.
http://marstimes.blogspot.com/2011/12/my-thoughts-on-2nd-john-carter-of-mars.html
Thursday, December 01, 2011. My thoughts on the 2nd John Carter (of Mars) trailer. Hinting at a darker and more thoughtful movie than the predominating action sequences suggest, though if truth be told, I am still not getting the wow factor. And I’m sorry, but I still absolutely hate that anodyne “John Carter” title. More John Carter Videos. Posted by John Gosling. War of the Worlds Invasion. The parent site of this blog, for everything you ever wanted to know about The War of the Worlds.
marstimes.blogspot.com
Mars Times: La Guerra de los Mundos, a Spanish War of the Worlds comic
http://marstimes.blogspot.com/2012/06/la-guerra-de-los-mundos-spanish-war-of.html
Monday, June 25, 2012. La Guerra de los Mundos, a Spanish War of the Worlds comic. There have been plenty of War of the Worlds comics over the years adapting either the original novel. Referencing the Orson Welles radio play. Or indeed striking out in new and novel directions, for instance Killraven. And The League of Extraordinary Gentlemen. But it has always seemed notable to me that there was not one single adaptation to be found of the iconic 1953 George Pal War of the Worlds movie. I STILL Love Radio.
rodspots.blogspot.com
RodSpots: Rod Schwartz on Radio Advertising: Attention: Direct Response Radio Advertisers
http://rodspots.blogspot.com/2010/12/attention-direct-response-radio.html
RodSpots: Rod Schwartz on Radio Advertising. An insider's insights for anyone who creates, sells, or invests in radio advertising. Friday, December 31, 2010. Attention: Direct Response Radio Advertisers. Dear Direct Response Radio Advertiser:. If your product or service truly serves a worthwhile purpose, and provides a valuable solution to a significant problem. You will find it unnecessary, even counterproductive, to bludgeon listeners with endless, mindless repetition of your toll-free telephone number.
rodspots.blogspot.com
RodSpots: Rod Schwartz on Radio Advertising: October 2009
http://rodspots.blogspot.com/2009_10_01_archive.html
RodSpots: Rod Schwartz on Radio Advertising. An insider's insights for anyone who creates, sells, or invests in radio advertising. Monday, October 19, 2009. Getting $ (Cash, Trade, or Comps) For Social Media Posts? Bloggers, Facebookers, Tweeters, and others who receive compensation (cash, trade, comps, etc.) in exchange for publishing product promotions or reviews must disclose this fact, or face the wrath of the Federal Trade Commission. Links to this post. Subscribe to: Posts (Atom). 8220;Coming Attra...
rodspots.blogspot.com
RodSpots: Rod Schwartz on Radio Advertising: November 2009
http://rodspots.blogspot.com/2009_11_01_archive.html
RodSpots: Rod Schwartz on Radio Advertising. An insider's insights for anyone who creates, sells, or invests in radio advertising. Monday, November 23, 2009. A Meaningful and Memorable Spiff for Meeting a Radio Advertising Sales Goal. The Friday Poll question at Radio Sales Café. Last week was: "What is the most meaningful or memorable spiff you've ever received as a salesperson? What did you do to earn it? Jim turned to Jerry and said, "Did you bring it? In the next 60 days and this is yours.". But in e...
rodspots.blogspot.com
RodSpots: Rod Schwartz on Radio Advertising: "Golden Voice" Ted Williams' Biggest Test Is Still to Come
http://rodspots.blogspot.com/2011/01/golden-voice-ted-williams-biggest-test.html
RodSpots: Rod Schwartz on Radio Advertising. An insider's insights for anyone who creates, sells, or invests in radio advertising. Thursday, January 06, 2011. Golden Voice" Ted Williams' Biggest Test Is Still to Come. Unless you've been in a coma or completely insulated from media this week, you're familiar with the story of Ted Williams. And therein lies Ted Williams' biggest challenge, and it's a monster. Yes, it's a hard thing to say: "choice." But, like all of us, Ted Williams has volition. F...I'm n...
rodspots.blogspot.com
RodSpots: Rod Schwartz on Radio Advertising: Ted Williams, Take Two
http://rodspots.blogspot.com/2011/01/ted-williams-take-two.html
RodSpots: Rod Schwartz on Radio Advertising. An insider's insights for anyone who creates, sells, or invests in radio advertising. Thursday, January 13, 2011. Ted Williams, Take Two. When Ted Williams first burst into the national conversation a couple of weeks ago, everybody-and-his-brother in media were trying to get a piece of him. Many viewed his discovery as his salvation, seemingly the end of his hard life. That he hasn't been able to handle the pressure confirm it. Dr Phil put it this way:. If Ted...
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