thepomoblog.com
Media 2.0 Archives - Terry Heaton's PoMo Blog
http://thepomoblog.com/index.php/category/media-2-0
Terry Heaton's PoMo Blog. Postmodernism is a change-or-be-changed world. The word is out: Reinvent yourself for the 21st century or die! Some would rather die than change. Leonard Sweet, cultural historian. A birthday message for media. July 9, 2016. Today is my 70th birthday, and while I should be using the occasion to kick back and relax, I’m writing a birthday message to my old media pals. Happy birthday to me. Passages: Put a fork in me, media. I’m done! February 7, 2016. And you know why? There are ...
thepomoblog.com
Reinventing Local Media Archives - Terry Heaton's PoMo Blog
http://thepomoblog.com/index.php/category/reinventing-local-media
Terry Heaton's PoMo Blog. Postmodernism is a change-or-be-changed world. The word is out: Reinvent yourself for the 21st century or die! Some would rather die than change. Leonard Sweet, cultural historian. One size fits all (or not). October 21, 2015. Adweek was given a preview this week. The result is total audience measurement, Nielsen’s single-sourced platform to account for all viewing across linear TV, DVR, VOD, connected TV devices (Roku, Apple TV and Xbox), mobile, PC and tablets. With that word,...
SOCIAL ENGAGEMENT