bretclement.blogspot.com
Social Media - The Active Listener: September 2009
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Social Media - The Active Listener. A look at the confluence of marketing, market research, social media and PR. Wednesday, September 30, 2009. Edited Headline: When Comedians Retweet. With all the good that comes from social media, sometimes you find things that are odd. Today was one of those days - a co-founder of a startup joked when he RTd something I said (note he changed the company names). Although I know of this guy's company, I had never spoken with him (or even heard of him) before. This cause...
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Social Media - The Active Listener: January 2009
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Social Media - The Active Listener. A look at the confluence of marketing, market research, social media and PR. Friday, January 16, 2009. The Palm Pre launch and the evolving realities of product reviews. Fast forward to today, where two of my former colleagues, Lynn Fox. Work at Palm. As you may have heard leading up to CES in early January, Palm needed. A home run with the launch of the Pre. Palm's stock was up 35%. Decided by over 10,000 CNET readers. Of ways to do this. Subscribe to: Posts (Atom).
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Social Media - The Active Listener: April 2010
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Social Media - The Active Listener. A look at the confluence of marketing, market research, social media and PR. Wednesday, April 21, 2010. The Power of Polls. America's most esteemed public-opinion poll was The Literary Digest, which had called accurately the last 5 elections. Their. Franklin D. Roosevelt would lose the presidential election 56 percent to 44 percent to Al Landon. Yet an upstart polling company, founded just a year earlier by George Gallup, claimed Roosevelt would win the election. In Ma...
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Social Media - The Active Listener: October 2008
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Social Media - The Active Listener. A look at the confluence of marketing, market research, social media and PR. Sunday, October 19, 2008. SEO and PR - Deciding Who Gets The Exclusive. My colleague Nadja Blagojevic wrote an interesting blog on SEO and PR. Last week on the Page One PR blog. We have growing appreciation for metrics-based pr at Page One. It's an exciting time for us as we see more data than ever before about how public relations can impact sales. A number of variables go into this question:.
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Social Media - The Active Listener: May 2009
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Social Media - The Active Listener. A look at the confluence of marketing, market research, social media and PR. Wednesday, May 13, 2009. Agile PR: The Bearer of Reality. Earlier in my career, I worked with startups dedicated to software quality including. 160;These companies promoted more than their products, they promoted agile software development methodologies. But it wasn’t until today when listening to Perficient's Kevin Sheen, Managing Director of Global Offshore Services, . Keen listed a few agil...
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Social Media - The Active Listener: Agile PR: The Bearer of Reality
http://bretclement.blogspot.com/2009/05/agile-pr-bearer-of-reality.html
Social Media - The Active Listener. A look at the confluence of marketing, market research, social media and PR. Wednesday, May 13, 2009. Agile PR: The Bearer of Reality. Earlier in my career, I worked with startups dedicated to software quality including. 160;These companies promoted more than their products, they promoted agile software development methodologies. But it wasn’t until today when listening to Perficient's Kevin Sheen, Managing Director of Global Offshore Services, . Keen listed a few agil...
bretclement.blogspot.com
Social Media - The Active Listener: June 2010
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Social Media - The Active Listener. A look at the confluence of marketing, market research, social media and PR. Friday, June 25, 2010. Business Should Be Fun. When I was working at Alexander Communications in the late 1990s (about the time Alexander was acquired by Ogilvy PR), one of the biggest technology shows in the world was COMDEX. It happened every year in Las Vegas. The lesson: business can be fun. We hired the Flying Elvi (plural of Elvis? Corporate raps aren't the only way to have fun, but here...
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Social Media - The Active Listener: March 2010
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Social Media - The Active Listener. A look at the confluence of marketing, market research, social media and PR. Monday, March 15, 2010. This was one of the busiest Marches I can remember. OSBC. CloudConnect. VoiceCon. EclipseCon. Gartner PCC. My clients seem to be going to them all. But the grand daddy of them all is South by Southwest Interactive. I didn't go. I didn't have clients going. Best Tweet about Twitter's ads:. Best "I have no reason for going but I wish I were there" tweet:. I need to go to.
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Social Media - The Active Listener: December 2008
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Social Media - The Active Listener. A look at the confluence of marketing, market research, social media and PR. Sunday, December 14, 2008. Intel and social media. Intel has, for the length of my professional career, been masterful at marketing (nevermind the Pentium FDIV bug. This year, I've been very impressed with Intel as it tackles social media. Members of Intel's team include Kelly Feller. A few of the impressive steps this team has taken just over the past month:. Subscribe to: Posts (Atom). How S...
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Social Media - The Active Listener: Fun with social media and SXSW
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Social Media - The Active Listener. A look at the confluence of marketing, market research, social media and PR. Thursday, March 11, 2010. Fun with social media and SXSW. I am not going to. SXSW) this year. I have no clients going to SXSW this year (. Although I do have one client who recommends. At The Legendary Continental Club on March 19). I don't have much time to get distracted during the work day. I have an account with Filtrbox. I kind of geek out on PR. The fun: USA Today writes on GM/Chevy's.
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