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Judith Achumba-Wöllenstein

My name is Judith Achumba-Wöllenstein. I help brands develop a meaningful story that creates value beyond their product. I'm the founder of redco. I am a fashion innovation enthusiast and a happily-married feminist. Occasionally I reflect on all these matters in a place I have named Aesthetic Couture.

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My name is Judith Achumba-Wöllenstein. I help brands develop a meaningful story that creates value beyond their product. I'm the founder of redco. I am a fashion innovation enthusiast and a happily-married feminist. Occasionally I reflect on all these matters in a place I have named Aesthetic Couture.
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Judith Achumba-Wöllenstein | judithwoellenstein.com Reviews

https://judithwoellenstein.com

My name is Judith Achumba-Wöllenstein. I help brands develop a meaningful story that creates value beyond their product. I'm the founder of redco. I am a fashion innovation enthusiast and a happily-married feminist. Occasionally I reflect on all these matters in a place I have named Aesthetic Couture.

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judithwoellenstein.com judithwoellenstein.com
1

Judith Achumba-Wöllenstein

http://judithwoellenstein.com/musas-musas

Creative direction, content creation, event planning, sponsoring and PR. For an event to launch the second redco. collection, the brand collaborated with MusasMusas, a Berlin based fashion and music duo. The launch event was held at Dean&Dan’s, a coffee shop in one of Berlin’s prime locations. The launch included musical performances by Berlin artists as well as a DJ set by MusasMusas.

2

Judith Achumba-Wöllenstein

http://judithwoellenstein.com/redco-film

Creative direction, storytelling, script writing,. Fashion styling and production. This editorial video was premiered at the launch event of redco. [Redemption Collection] is an ethical jewelry label with a social purpose. redco. uses recycled materials to create products, which symbolize the restoration of value among human trafficking survivors through the work of A21. Director of photoraphy: Arrigo Reuss. Post-production: Arrigo Reuss and Peter Schulz.

3

Judith Achumba-Wöllenstein

http://judithwoellenstein.com/jimmysaysyes

Creative direction, content creation, copywriting. Jimmysaysyes is a wedding invitation website that was created in the pursuit to create a wedding experience with a minimal environmental impact. The objective was to create a story around how the couple met and share their vision for the future together, using both text and images. The challenge was to create something that is appropriate for the occasion while not complying to the established expectations of what a wedding should be.

4

Judith Achumba-Wöllenstein

http://judithwoellenstein.com/Services

How it all starts. The next step for those that are really brave. Here’s what I’m good at. You can also find this on my CV. Editing (text, photography, moving images). PR (Newsletters, press reports, etc.).

5

Judith Achumba-Wöllenstein

http://judithwoellenstein.com/redco-the-trinity-is-crying

Redco the trinity is crying. Redco the trinity is crying. Creative direction, content creation , copywriting. The Trinity is Crying is an editorial campaign created for redco. [Redemption Collection] - an ethical jewelry label with a social purpose. redco. uses recycled materials to create products, which symbolize the restoration of value among human trafficking survivors through the work of A21. Director of photography: Arrigo Reuss. Post Production: Thomas Bogner.

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girlsgearingup.org girlsgearingup.org

Power mentors at Girls Gearing Up leadership & empowerment summer camp - Girls Gearing Up Summer Camp

http://www.girlsgearingup.org/power-mentors.html

A Day At Camp. Meet Some of our International Power Me . BECOME A 2016 POWER MENTOR! The GGU Power Mentor Hall of Fame. Topic: Entrepreneurship, sales, fashion, coding. Professional communications coach, Senior Coach at Own the Room. Driver of creative concepts. Topic: Entrepreneurship, public speaking, creative concepts. Founder, The Collins Miller Project. Topic: Resilience, how to be the change. 65279;Aimee Noel Mbiyozo (2015). Founder, SHLF Foundation. Two-time NCAA Slalom Champion. 8203;Rapelang Ra...

aesthetic-couture.com aesthetic-couture.com

About - Aesthetic Couture

http://aesthetic-couture.com/about

My name is Judith Achumba-Wöllenstein. Currently a master student studying fashion psychology at the London College of Fashion, I am passionate about the power of fashion to influence well-being in society. Working as a creative director and branding consultant, I love helping fashion brands tell better stories. I'm the co-founder of Phaedis. The creative director of redco. And a happily married feminist. Drop me your email. And I'll keep you in the loop with upcoming articles!

aesthetic-couture.com aesthetic-couture.com

La beaté n'a pas d'âge - on beauty and age. - Aesthetic Couture

http://aesthetic-couture.com/articles/la-beaute-na-pas-dage

Perpetual Pursuit Of The New. February 20, 2017. August 18, 2016. If Women Dressed Like Men. March 8, 2016. January 29, 2016. September 3, 2015. Going Places. Together. March 15, 2015. La Beauté n’a pas d’Âge. January 14, 2015. La beauté n'a pas d'âge. This revelation was brought about by an incident that happened a few years ago. And now I’m here, writing about what happened, because I probably wouldn’t be if it hadn’t. I OBSERVED SELFIES,. I noticed one of the models, clearly set apart by her advanced ...

aesthetic-couture.com aesthetic-couture.com

Strip And Reflect - Becoming a Fashion Psychologist - Aesthetic Couture

http://aesthetic-couture.com/articles/strip-and-reflect

Perpetual Pursuit Of The New. February 20, 2017. August 18, 2016. If Women Dressed Like Men. March 8, 2016. January 29, 2016. September 3, 2015. Going Places. Together. March 15, 2015. La Beauté n’a pas d’Âge. January 14, 2015. While corporations are headed east to escape the looming impact of Brexit, I am packing up my very comfortable life to hop across the pond and join the busy ranks of fast-paced Londoners. Why would one ever do such a thing? I'm living the good life here in Berlin. Ps Fashion psych...

aesthetic-couture.com aesthetic-couture.com

Rule Of Firsts. An essay on the purpose of fashion. - Aesthetic Couture

http://aesthetic-couture.com/articles/rule-of-firsts

Perpetual Pursuit Of The New. February 20, 2017. August 18, 2016. If Women Dressed Like Men. March 8, 2016. January 29, 2016. September 3, 2015. Going Places. Together. March 15, 2015. La Beauté n’a pas d’Âge. January 14, 2015. Just a few days ago someone told me about something called the rule of firsts . Basically, this principle can be summarised as follows:. IF YOU WANT TO KNOW HOW SOMETHING SHOULD BE USED, GO BACK AND LOOK AT HOW IT WAS USED FOR THE VERY FIRST TIME. What an interesting story! La Bea...

aesthetic-couture.com aesthetic-couture.com

Going places. Together. Discussing creative leadership - Aesthetic Couture

http://aesthetic-couture.com/articles/going-places-together

Perpetual Pursuit Of The New. February 20, 2017. August 18, 2016. If Women Dressed Like Men. March 8, 2016. January 29, 2016. September 3, 2015. Going Places. Together. March 15, 2015. La Beauté n’a pas d’Âge. January 14, 2015. Going places. Together. Dear Judith, Thank you for your email and interest in working for . At the moment we only offer internships at our offices. But still, how in the world can I justify this? AT THE END OF THE MONTH, NO MATTER HOW NOBLE THE CAUSE, RENT STILL HAS TO BE PAID.

aesthetic-couture.com aesthetic-couture.com

If Women Dressed Like Men - Aesthetic Couture

http://aesthetic-couture.com/articles/if-women-dressed-like-men

Perpetual Pursuit Of The New. February 20, 2017. August 18, 2016. If Women Dressed Like Men. March 8, 2016. January 29, 2016. September 3, 2015. Going Places. Together. March 15, 2015. La Beauté n’a pas d’Âge. January 14, 2015. If Women Dressed Like Men. As I contemplated this apparently rather typical male behavior with amusement, I thought of Sheryl Sandberg’s observations in her book Lean in , a book that deeply impacted me. (If you haven’t read it, I highly recommend that you watch her TED talk.

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My name is Judith Achumba-Wöllenstein. I help brands develop a meaningful story that creates value beyond their product. Currently I spend my time between studying Fashion Psychology (MA) at London College of Fashion and running the digital storytelling platform Phaedis. I’m a fashion-innovation enthusiast and a happily-married feminist. Occasionally I reflect on all these matters in a place I have named Aesthetic Couture.

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