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An Infographic Is Worth 1,000 Words | Coffee and Marketing

https://coffeeandmarketing360.wordpress.com/2014/11/03/an-infographic-is-worth-1000-words

Emerging Media Blog By Jenna Beach. Plugged and Charged: Today’s Emerging Media. Using Pinterest to Reach Your Target Market →. An Infographic Is Worth 1,000 Words. November 3, 2014. In today’s fast-paced world, we ingest an exorbitant amount of information in a short amount of time, reducing the desire to read lengthy and detailed messages; however, our interest is typically heightened when we see images. The more creative and well-designed infographics are seemingly more interesting which can lead to a...

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Coffee and Marketing | Emerging Media Blog By Jenna Beach | Page 2

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Emerging Media Blog By Jenna Beach. Newer posts →. There’s An App for That. November 11, 2014. Apps have revolutionized the way the modern marketer uses mobile marketing to reach consumers…making it an easier, faster, more accessible, and affordable strategy. Generally, consumers are spending more time on their apps than ever before. In fact, new data from Nielsen shows that U.S. Android and iPhone users age 18 and over spend 65% more time. To highly targeted consumers as well as offer a channel to order...

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Storytelling in commercials: A look at nonliteral branding videos | Coffee and Marketing

https://coffeeandmarketing360.wordpress.com/2015/03/29/storytelling-in-commercials-a-look-at-nonliteral-branding-videos

Emerging Media Blog By Jenna Beach. INTEGRATE 2015: Speaker Profile – Rod Brooks. Storytelling in commercials: A look at nonliteral branding videos. March 29, 2015. Once Upon a Time. Brands use storytelling to engage and connect on an emotional level with audiences. The following three commercials are analyzed with regard to its emotional appeal of consumers’ wants, needs, and desires while also informing consumers about the brands’ products or services. Share on Facebook (Opens in new window). Enter you...

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Your Message in Motion: The Power of Video Advertising | Coffee and Marketing

https://coffeeandmarketing360.wordpress.com/2014/12/08/your-message-in-motion-the-power-of-video-advertising

Emerging Media Blog By Jenna Beach. What Does Your Digital Footprint Say About You? Email Marketing Is NOT Dead! Your Message in Motion: The Power of Video Advertising. December 8, 2014. Was 12 seconds, and now in 2014 it’s down to a mere 8 seconds. The average attention span of a goldfish is 9 seconds. How’s that for comparison? Needless to say, it is beyond imperative that you’re able to communicate quickly with your audience. Which Platform Is Right For Your Brand? No charge to use the video app.

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INTEGRATE 2015: Speaker Profile – Rod Brooks | Coffee and Marketing

https://coffeeandmarketing360.wordpress.com/2014/12/25/integrate-2015-speaker-profile-rod-brooks

Emerging Media Blog By Jenna Beach. Email Marketing Is NOT Dead! Storytelling in commercials: A look at nonliteral branding videos →. INTEGRATE 2015: Speaker Profile – Rod Brooks. December 25, 2014. To make sure that you have the best experience at INTEGRATE. 2015, I will be profiling a few of the speakers as part of a multi-part blog series. Of the 15% minority, what skills and capabilities do you view as being important to their success? Would having an integrated marketing skill set be a plus? Click t...

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Increase Your Rank: Using SEO to Optimize Your Website | Coffee and Marketing

https://coffeeandmarketing360.wordpress.com/2014/11/24/increase-your-ranking-using-seo-to-optimize-your-website

Emerging Media Blog By Jenna Beach. Generating Buzz With Visual Content Marketing. What Does Your Digital Footprint Say About You? Increase Your Rank: Using SEO to Optimize Your Website. November 24, 2014. With most things in life, many of us often strive to be the best we can be, and as the saying goes,. 8220;if you’re not first. 8221; This mentality is not only practiced by individuals, but the majority of companies often lead by this example, especially when it concerns website traffic. SEO, of course!

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Email Marketing Is NOT Dead! | Coffee and Marketing

https://coffeeandmarketing360.wordpress.com/2014/12/15/email-marketing-is-not-dead

Emerging Media Blog By Jenna Beach. Your Message in Motion: The Power of Video Advertising. INTEGRATE 2015: Speaker Profile – Rod Brooks →. Email Marketing Is NOT Dead! December 15, 2014. With so many unique and innovative ways to communicate with consumers, some brands have questioned whether ‘old-fashioned’ email marketing is still a viable tool to reach audiences effectively. Is email marketing dead? Research indicates that approximately 191.4 billion. Have an eye-catching design. Provide discounts, o...

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Jenna Beach | Coffee and Marketing

https://coffeeandmarketing360.wordpress.com/author/jennamariebeach

Emerging Media Blog By Jenna Beach. Author Archives: Jenna Beach. Storytelling in commercials: A look at nonliteral branding videos. March 29, 2015. Originally posted on Once Upon a Time. Brands use storytelling to engage and connect on an emotional level with audiences. The following three commercials are analyzed with regard to its emotional appeal of consumers’ wants, needs, and desires while also…. INTEGRATE 2015: Speaker Profile – Rod Brooks. December 25, 2014. Originally posted on WVU IMC Blog.