jwpmconsulting.blogspot.com

http://www.jwpm.com.au

The purpose of this blog site is to explore the topic of industrial marketing along the main themes of: * Strategy & Marketing Advice * Market Research and Analysis * Sales Force Engineering * Brand Development * Tenders & Proposals * Creative Sales Materials, Digital Media & Advertising …and anything else essential to the topic of improving business outcomes for firms engaged in B2B activities. Best regards Justin Wearne.

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The purpose of this blog site is to explore the topic of industrial marketing along the main themes of: * Strategy &amp; Marketing Advice * Market Research and Analysis * Sales Force Engineering * Brand Development * Tenders &amp; Proposals * Creative Sales Materials, Digital Media &amp; Advertising …and anything else essential to the topic of improving business outcomes for firms engaged in B2B activities. Best regards Justin Wearne.

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4 social media

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6 pure and applied

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http://www.jwpm.com.au | jwpmconsulting.blogspot.com Reviews

https://jwpmconsulting.blogspot.com

The purpose of this blog site is to explore the topic of industrial marketing along the main themes of: * Strategy &amp; Marketing Advice * Market Research and Analysis * Sales Force Engineering * Brand Development * Tenders &amp; Proposals * Creative Sales Materials, Digital Media &amp; Advertising …and anything else essential to the topic of improving business outcomes for firms engaged in B2B activities. Best regards Justin Wearne.

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jwpmconsulting.blogspot.com

1

http://www.jwpm.com.au: Brand Perception

http://jwpmconsulting.blogspot.com/2010/04/brand-perception.html

Wednesday, April 28, 2010. The perception of your organisation’s brand amongst your current and prospective clients can have an enormous impact upon the success of your business. Most organisations have their own perception of the business’s brand and blindly believe this is the same as everyone’s. Most of the time however, this is not the case. Whilst conducting customer feedback surveys here at JWPM, we found results to be much more accurate if the survey was conducted as anonymously as possible. All b...

2

http://www.jwpm.com.au: The importance of CRMs

http://jwpmconsulting.blogspot.com/2010/02/over-past-few-months-i-have-been.html

Sunday, February 14, 2010. The importance of CRMs. Over the past few months I have been helping some of our clients with their Client Relationship Management (CRM) needs. Whilst doing this I noticed what seems to be a very common problem in many businesses - no CRM or poor CRM management. A CRM is one of the most vital systems within a business. If a business's directors are its heart and the clients are its lungs, then the CRM is the circulatory system that connects all the vital parts.

3

http://www.jwpm.com.au: Applying social media to marketing

http://jwpmconsulting.blogspot.com/2010/02/applying-social-media-to-marketing.html

Saturday, February 20, 2010. Applying social media to marketing. My particular interest is about social media and trends in newspaper publishing. The face of Newspaper Publishing is changing and adapting to the web. The internet is simply a new publishing medium. The challenge when publishing is, and always has been, readership. To build readership you need circulation and content (yes, content! The technical aspect of publishing (i.e printing presses and later broadcast technology) has reduced drama...

4

http://www.jwpm.com.au: Welcome to the Industrial Strength Marketing blog!

http://jwpmconsulting.blogspot.com/2010/02/welcome-to-industrial-strength.html

Thursday, February 11, 2010. Welcome to the Industrial Strength Marketing blog! The purpose of this blog site is to explore the topic of industrial marketing along the main themes of…. Strategy and marketing advice. Market research and analysis. 8230;and anything else essential to the topic of improving business outcomes for firms engaged in B2B activities. We are interested to build networks with people who are real life practitioners of industrial marketing and building an informative forum.

5

http://www.jwpm.com.au: Comment on my 12 Tips for getting the sales force out selling

http://jwpmconsulting.blogspot.com/2010/03/comment-on-my-12-tips-for-getting-sales.html

Wednesday, March 3, 2010. Comment on my 12 Tips for getting the sales force out selling. Hey guys, have a look here http:/ www.jwpm.com.au/PDFs/Get-your-sales-force-out-selling.pdf. Posted by Justin Wearne. March 11, 2010 at 4:40 AM. Working my way through it now. Some interesting points your raise. I think I agree, we have become too soft. Why, what are we afraid of? I wonder if the thought of kicking our competitors to the curb is just too scary for some? March 26, 2010 at 8:22 AM.

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http://www.jwpm.com.au

Wednesday, April 28, 2010. The perception of your organisation’s brand amongst your current and prospective clients can have an enormous impact upon the success of your business. Most organisations have their own perception of the business’s brand and blindly believe this is the same as everyone’s. Most of the time however, this is not the case. Whilst conducting customer feedback surveys here at JWPM, we found results to be much more accurate if the survey was conducted as anonymously as possible. All b...

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