parsonscreative.co.uk
University of Oxford | Kate Parsons
http://parsonscreative.co.uk/client/university-oxford
Skip to main content. Initial work within the University’s Development Office centred on research, writing and editing, and design of philanthropic proposals to gain support for student bursaries, academic posts and departmental initiatives recipients included foreign government offices, wealthy individuals and charitable organisations. Oxford Thinking campaign annual fund mailing. Tri-fold, 6-page, A5 leaflet accompanied by a donation form. Bodleian Libraries: funding for conservation initiative. The co...
parsonscreative.co.uk
Concepts and campaigns | Kate Parsons
http://parsonscreative.co.uk/client/concepts-and-campaigns
Skip to main content. First you get, and define, the client brief. then you research context, resources, background information. then you come up with ideas! Oxford Thinking legacy giving advert. A concept and copy to work with an existing image selected from the University Development Office's photo-library. Sterling Insurance financial advisor campaign. First, my concepts. and then the pieces finished in-house by RRD. B2B Letter from Sterling to financial advisors. Zurich had won the ‘Best Business Pro...
parsonscreative.co.uk
The Worldwide Web | Kate Parsons
http://parsonscreative.co.uk/client/worldwide-web
Skip to main content. Kate is not a web-developer and has rudimentary knowledge of HTML coding but has worked on a number of websites, including e-commerce sites advising on the best content to get the company message and purpose of the website across, researching the competition's online presence, working out navigation, art directing and writing copy, designing layouts and writing briefs for programmers, and supplying image files. Taste Catering website design. Http:/ www.e-motionevc.co.uk. I co-founde...
parsonscreative.co.uk
Working with Kate | Kate Parsons
http://parsonscreative.co.uk/working-kate
Skip to main content. Kate has around 20 years in the Creative Industries, experience in a range Creative Communication disciplines and of many industry sectors. ". She is very good at understanding and challenging the design brief, teasing out from me and my clients critical additional information about what we are seeking to achieve.". Project Briefing Form: a good place to start! Really nice things clients have said about Kate's creativity, pragmatism, professionalism and outlook. If you want to cut t...
parsonscreative.co.uk
Network Rail | Kate Parsons
http://parsonscreative.co.uk/client/network-rail
Skip to main content. Visual Communication Consultant on Network Rail’s multi-million pound safety programme to change the way the rail industry undertakes planning and control of work. My role was to lead the development of a visual language system and communication format to communicate risk, and work alongside risk management consultants, engaging front-line staff to build solution bottom up. Reference from Programme Manager. Summary of Progress to January 2013. Final Design Development Report. Shaun ...
parsonscreative.co.uk
Publications | Kate Parsons
http://parsonscreative.co.uk/publications
Skip to main content. Kate's work includes editing texts, illustration, book cover and book page design. In addition to the projects shown Kate has designed many newsletters, typeset many instruction manuals (in multiple languages). The Book Project: A Day in the Life of 100 Women in Britain. Map illustration: Informed Conservation book series. Creative Communication: graphic design, art direction, strategy, copywriting and editing, illustration.
parsonscreative.co.uk
Zurich Financial Services plc | Kate Parsons
http://parsonscreative.co.uk/client/zurich-financial-services-plc
Skip to main content. Zurich Financial Services plc. Previous freelance work for Zurich was as part of a five-person design team rebranding existing Allied Dunbar collateral to Zurich. The work shown below was commissioned by RRDonnelly, Zurich's in-house design agency. Working within the established brand, my work included design and copy concepts and strategy presentations for RRD Creative to present to their Zurich clients. Maria Hedge, Head of RRD Creative. Concept presentation extending the advertis...
parsonscreative.co.uk
Start-up business and brand development | Kate Parsons
http://parsonscreative.co.uk/start-business-and-brand-development
Skip to main content. Start-up business and brand development. Design should never say, Look at me. It should always say, Look at this". David Craib, Canadian Designer. Brand communication for retail business. Start-up business brand development. Mobile technology start-up business. Character design / Product graphics. The beginnings of an on-line brand. Logos, visual identity and brands. Creative Communication: graphic design, art direction, strategy, copywriting and editing, illustration.
parsonscreative.co.uk
Background | Kate Parsons
http://parsonscreative.co.uk/background
Skip to main content. Kate is a creative communication consultant a graphic designer with knobs on. This website showcases projects completed between 2008 2016. It is built around a selection of images which are the end result of writing, editing and proofreading copy, researching information, context and audiences, illustration, devising concepts and strategies, client liaison, report writing, account and project managment and budgeting. Kate is based in Bristol and Swindon. Is a great interest Kate spe...
