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WRITING FOR GOOD – Inspiration and Advice for Nonprofit Communicators

Inspiration and Advice for Nonprofit Communicators

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WRITING FOR GOOD – Inspiration and Advice for Nonprofit Communicators | kristinarolfes.com Reviews
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Inspiration and Advice for Nonprofit Communicators
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WRITING FOR GOOD – Inspiration and Advice for Nonprofit Communicators | kristinarolfes.com Reviews

https://kristinarolfes.com

Inspiration and Advice for Nonprofit Communicators

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1

Kristina Rolfes

http://www.kristinarolfes.com/author/krolfes1

Inspiration and Advice for Nonprofit Communicators. These Overused Words Mean Nothing to Your Nonprofit Audience. January 24, 2015. Healthcare nonprofits tend to use certain words in their marketing communications that they think are meaningful to audiences simply because they mean something to healthcare managers words like innovative, cutting-edge, state-of-the-art, multidisciplinary/interdisciplinary, individualized. Whenever I see words like these, I cringe. Yet I see them used over and over again.

2

Web writing

http://www.kristinarolfes.com/tag/web-writing

Inspiration and Advice for Nonprofit Communicators. 5 Common Web Writing Mistakes. January 19, 2012. When was the last time you read an entire web page? That’s because we read. Websites differently than we read print. When we use the web, we are scanning for specific information. We are looking for an answer to a question, and anything that isn’t relevant is in the way. 1 Too much text. 2 Use of unfamiliar terms. 3 No way to quickly start key activities. Forms and key activities should be easy to find an...

3

Content Marketing

http://www.kristinarolfes.com/category/content-marketing

Inspiration and Advice for Nonprofit Communicators. The Secret to Effective Writing for Nonprofits. December 30, 2014. In many nonprofit organizations, the powers that be want to communicate things like how unique their services are, their accomplishments, or their mission. If only people would understand all of their important initiatives, they reason, people will pay attention and take action, whether that means sharing your content, donating, or using your services. The secret to effective writing for...

4

nonprofit communication

http://www.kristinarolfes.com/tag/nonprofit-communication

Inspiration and Advice for Nonprofit Communicators. 3 Questions You Should Always Ask to Avoid a Communications Fail. November 29, 2014. What I’m about to tell you may seem obvious. As you read on, you may think, Of course we do this. We always do this. Everybody knows that. What is this, Communication for Dummies? Okay, before you start to chuckle and guffaw and get all overconfident…you wouldn’t believe how many times I’ve seen this mistake play out in the workplace. 1 What is the goal here? 3 What&#82...

5

online writing

http://www.kristinarolfes.com/tag/online-writing

Inspiration and Advice for Nonprofit Communicators. 5 Common Web Writing Mistakes. January 19, 2012. When was the last time you read an entire web page? That’s because we read. Websites differently than we read print. When we use the web, we are scanning for specific information. We are looking for an answer to a question, and anything that isn’t relevant is in the way. 1 Too much text. 2 Use of unfamiliar terms. 3 No way to quickly start key activities. Forms and key activities should be easy to find an...

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