themelbournevoice.wordpress.com
Tumblr (…Yahoo) drives for marketing push – The Melbourne Voice
https://themelbournevoice.wordpress.com/2015/05/10/tumblr-yahoo-drives-for-marketing-push
A marketing student's caffeine driven view and dwellings on the ever growing world that is digital marketing. Tumblr (…Yahoo) drives for marketing push. May 10, 2015. Tumblr will be independently operated as a separate business David Karp will remain CEO. The Product, service and brand will continue to be defined and developed separately with the same Tumblr irreverence, wit, and commitment to empower creators – Marissa Mayer (Yahoo CEO). The first step in this plan was hiring Tumblr’s first CMO, Stephan...
robbiemortaruolo.wordpress.com
DIGITAL WALLETS AND THE CASHLESS SOCIETY | Orange Outlook
https://robbiemortaruolo.wordpress.com/2015/05/28/digital-wallets-and-the-cashless-society
A Red Heads Guide To Digital Marketing. DIGITAL WALLETS AND THE CASHLESS SOCIETY. May 28, 2015. It seems crazy to think of living in a world without any cash or coins, where we use our mobiles as digital wallets for purchasing goods and services…This world is in fact not to far away. BUT WHAT DOES THIS MEAN FOR US AS DIGITAL MARKETERS. Firstly and most obviously is digital marketing strategies for Mobiles will become of paramount importance. Digital cash will coincide with more online shopping. So develo...
robbiemortaruolo.wordpress.com
From Zero to Hero | Orange Outlook
https://robbiemortaruolo.wordpress.com/2015/04/26/from-zero-to-hero
A Red Heads Guide To Digital Marketing. From Zero to Hero. April 26, 2015. During my marketing class last week, I heard the most counter intuitive theory that inspired me to write this weeks blog. The theory was called the Service Recovery Paradox. The theory essentially means that when a brand intiatiates a positive service recovery it can cause a level of customer satisfaction/loyalty, even greater if no service failure happened in the first place CRAZY RIGHT . A Woolworth’s customer posted a lon...
themelbournevoice.wordpress.com
The Dark Side to Digital Advertising – The Melbourne Voice
https://themelbournevoice.wordpress.com/2015/05/21/the-dark-side-to-digital-advertising
A marketing student's caffeine driven view and dwellings on the ever growing world that is digital marketing. The Dark Side to Digital Advertising. May 21, 2015. May 21, 2015. It seems that even the digital marketing world has it’s own villains and in the case of online advertisers the main criminal is Botnets. So is who is trying to win this complex battle against Botnets? And what affect does it have on the digital marketing world? Well the major superhero in this battle is . Now the reason behind Goog...
themelbournevoice.wordpress.com
April 2015 – The Melbourne Voice
https://themelbournevoice.wordpress.com/2015/04
A marketing student's caffeine driven view and dwellings on the ever growing world that is digital marketing. Spotify Becomes an Active Listener. April 22, 2015. If your Spotify ads are starting to advertise a pint of Ben&Jerry’s or a box of tissues it may be time to press pause on the heartbreak playlist because these ads are coming with purpose. This is ultimately make sense if you look at it through the example of a workout playlist, you would rather hear an ad from Nike then from McDonalds when you a...
sunshineandtechnology.wordpress.com
An impossibly clever ad from Skoda. | Sunshine & Technology
https://sunshineandtechnology.wordpress.com/2015/05/15/an-impossibly-clever-ad-from-skoda
Alex, 20, Melbourne Australia. I take lots of photos, and I sometimes do marketing. An impossibly clever ad from Skoda. I understand I may overdo it with the automotive ads, and believe me I tried to find something different this week. But I absolutely had to share this impossibly ingenious ad from Skoda. It’s under two minutes, so have a watch as I’d be interested to see if stuns you as much as it did me. May 15, 2015. Toyota x VIVID Sydney 2014 – #CarsThatFeel. May 15, 2015 at 10:58 pm.
juliuskartasa.wordpress.com
Why is it important to use humour in your social media content? | Julius' blog
https://juliuskartasa.wordpress.com/2015/05/28/why-is-it-important-to-use-humour-in-your-social-media-content
A blog that define the things around us. Digital marketing. Why is it important to use humour in your social media content? May 28, 2015. Here’s an example of a humourous post. Credit: http:/ news.nationalpost.com/arts/music/queensland-police-service-went-bolo-on-nickelback-because-it-was-looking-for-followers-no-offence. 3 main reasons to use humour in your social media content and what marketers could learn. 1) Humour creates unity in our customers. 2) Humour triggers emotional responses. Http:/ news&#...
alexljenkins.wordpress.com
Question For Future Marketers | Alex Jenkins
https://alexljenkins.wordpress.com/2015/05/28/question-for-future-marketers
The Big Bad Marketer. Question For Future Marketers. 3 Marketing Strategies Post-Impression. Driving sales is more than just increased marketing output! Landing Page Strategies to Try. On Question For Future Marke…. On Question For Future Marke…. On 3 Marketing Strategies Po…. On Landing Page Strategies to…. On Driving sales is more than jus…. Follow me on Twitter. You have to understand that nothing appeals to everybody. Gene Simmons. Make the customer the hero of your story. Ann Handley. May 28, 2015.
agathapym.wordpress.com
Bing’s Decode Jay-Z | Digital Marketing Explorations
https://agathapym.wordpress.com/2015/05/11/bings-decode-jay-z/comment-page-1
Thoughts, opinions and ideas about the world of digital marketing. May 11, 2015. May 18, 2015. Here is an example of a digital marketing campaign which was able to get consumers interacting online with the brands and in the real world as well! Https:/ www.youtube.com/watch? This campaign was so effective for Bing because they used digital marketing and social media to get consumers to interact with the brand. By taking advantage of the launch of Jay-Z’s book they were able to reach. 9 thoughts on “...
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