emergingmediabyeric.wordpress.com
EmergingMediaByEric | EmergingMediaByEric
https://emergingmediabyeric.wordpress.com/author/epcuaresma
Celebrity Status, Will It Sell For You? Maybe for them…. Siri, say ‘what’ again! BUT what I can’t get my hands around is the fact of using celebrities that have nothing to do with the product, service, quality or knowledge behind it. Let’s take Carl’s Jr ads for example. Sure they typically have the hottest semi-clothed women eating a burger. Sure it makes nearly every male turn and look. But reallywhat’s the purpose? Now what about in today’s social media world? Several case studies show that no, not en...
nladamswvu.wordpress.com
The Apple Watch: A new tool for marketers. | Lost in the World of Emerging Media
https://nladamswvu.wordpress.com/2014/09/29/the-apple-watch-a-new-tool-for-marketers
Lost in the World of Emerging Media. Emerging Media In Integrated Marketing. Snapchat: Too Good To be True. People-Based Marketing: Will it become the new method of targeting? The Apple Watch: A new tool for marketers. Advergaming: Fair Advertising or Unfair Persuasion. 8220;Share A Coke Campaign”: An example of seamless integration. The Apple Watch: A new tool for marketers. There has been a lot of talk about Apple’s newest addition to their line of mobile devices the Apple Watch. What are your thoughts?
nladamswvu.wordpress.com
“Share A Coke Campaign”: An example of seamless integration. | Lost in the World of Emerging Media
https://nladamswvu.wordpress.com/2014/09/15/share-a-coke-campaign-an-example-of-seamless-integration
Lost in the World of Emerging Media. Emerging Media In Integrated Marketing. Snapchat: Too Good To be True. People-Based Marketing: Will it become the new method of targeting? The Apple Watch: A new tool for marketers. Advergaming: Fair Advertising or Unfair Persuasion. 8220;Share A Coke Campaign”: An example of seamless integration. 8220;Share A Coke Campaign”: An example of seamless integration. Share a Coke was a wonderful summer campaign that integrated various platforms to spread a message and encou...
nladamswvu.wordpress.com
People-Based Marketing: Will it become the new method of targeting? | Lost in the World of Emerging Media
https://nladamswvu.wordpress.com/2014/10/06/people-based-marketing-will-it-become-the-new-method-of-targeting
Lost in the World of Emerging Media. Emerging Media In Integrated Marketing. Snapchat: Too Good To be True. People-Based Marketing: Will it become the new method of targeting? The Apple Watch: A new tool for marketers. Advergaming: Fair Advertising or Unfair Persuasion. 8220;Share A Coke Campaign”: An example of seamless integration. People-Based Marketing: Will it become the new method of targeting? What does Facebook Atlas mean to marketers? Marketers can target individuals across multiple devices and ...
hgordonmarketing.wordpress.com
Maximizing your SEM strategy with Google | Beyond Traditional Media
https://hgordonmarketing.wordpress.com/2014/10/14/maximizing-your-sem-strategy-with-google
Maximizing your SEM strategy with Google. To gather research before purchasing a product. As media continues to emerge, brands are looking beyond traditional media to drive people to their website. Search engine marketing (SEM) is one technique that brands are investing in to get people to visit their website. SEM. Is the process of gaining website traffic by purchasing ads on search engines. Some of the most common terms used in SEM include:. Leave a Reply Cancel reply. Enter your comment here. You are ...
hgordonmarketing.wordpress.com
Consumers crave storytelling | Beyond Traditional Media
https://hgordonmarketing.wordpress.com/2014/10/04/consumers-crave-storytelling
When it comes to brands and their marketing efforts, storytelling has formally become more popular throughout the years. While it is not a new concept, more brands are using this technique in their digital marketing strategies. To communicate with audiences and take people on a journey to tell their story, build relationships and encourage people to make purchases. Meaning it’s much easier for us to remember stories than hard facts. Are there any brands aside from TOMs that you feel excel at storytelling?
hgordonmarketing.wordpress.com
Spam is big business | Beyond Traditional Media
https://hgordonmarketing.wordpress.com/2014/10/19/spam-is-big-business
Spam is big business. Have you ever received an email from a company that you didn’t sign up for? Of course you have! We receive email messages on daily basis and the most annoying are those we never granted permission to receive, also known as spam. As email marketing ramped up in the 20. Century, more and more people began receiving spam emails. In order to establish rules for commercial email marketing messages, the CAN-SPAM act was passed in 2003. The CAN-SPAM act. Leave a Reply Cancel reply. Enter y...
hshulickwvu.wordpress.com
The Art and Science of Digital Storytelling | The 24-7 Media Outlet
https://hshulickwvu.wordpress.com/2014/10/01/the-art-and-science-of-digital-storytelling
The 24-7 Media Outlet. Thoughts on Emerging Media in Our Digitized Society. The Art and Science of Digital Storytelling. The Art and Science of Digital Storytelling. October 1, 2014. October 1, 2014. That offered not only functional but also emotional value. In David Kwan’s blog. He lists the three ways marketers can leverage media and technology to promote digital storytelling:. Enlist users in the storytelling process. Let users put their own images in stories. October 1, 2014 at 7:48 pm. Search Market...
hshulickwvu.wordpress.com
Mobile Advertising that Actually Works? Go Native. | The 24-7 Media Outlet
https://hshulickwvu.wordpress.com/2014/09/15/mobile-advertising-that-actually-works-go-native
The 24-7 Media Outlet. Thoughts on Emerging Media in Our Digitized Society. Mobile Advertising that Actually Works? Mobile Advertising that Actually Works? September 15, 2014. September 15, 2014. There is no denying that mobile ad spending is exploding as more consumers access the internet over their mobile devices. Mobile devices accounted for 55% of Internet usage in the United States in January 2104. Correspondingly, by the end of 2014, according to eMarketer. Behind television and desktop advertising.
