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Estonian Air & The Bottling Of Social Media Evangelism | airportIMC
https://airportimc.wordpress.com/2011/10/23/estonian-air-the-bottling-of-social-media-evangelism
The airport marketing and communications blog. Laquo; @CVGAirport Gets It. Testing out @CAKAirport’s brand experience. Estonian Air and The Bottling Of Social Media Evangelism. October 23, 2011 by Sean Broderick. Looking for an intriguing social media experiment to watch in the coming months? Keep an eye on this effort being launched by Estonian Air. In a nutshell, the tiny carrier (its site lists a six-aircraft fleet. And less than two dozen schedule service destinations. Organic. Quoting Ogilvy:. Typic...
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airportIMC | the airport marketing & communications blog | Page 2
https://airportimc.wordpress.com/page/2
The airport marketing and communications blog. CAKSoMe Keynote @paulroetzer On Picking A Marketing Agency. October 7, 2011 by Sean Broderick. I’m going to be blessed with the presence of many smart folks at the upcoming Airport Social Media Summit. The attendee list boasts marketing and communications pros from a variety of airports large and small. (Want a taste? How about BGM, CLE, CMH, CRW, CVG, DAB, DFW, LAX, MEM, PIT, TOL, YQB, YYZ…and that’s just a sample.). Who happens to be our keynote speaker.
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Deicing management (and some marketing) at @GoingPlacesCLE | airportIMC
https://airportimc.wordpress.com/2012/06/21/deicing-management-and-some-marketing-at-goingplacescle
The airport marketing and communications blog. Laquo; Back, with more @CAKAirport goodness. Airports and Mobile: Two New Reports. Deicing management (and some marketing) at @GoingPlacesCLE. June 21, 2012 by Sean Broderick. Think your marketing communications plan is all about what you have to say? Here’s a great example of how a partner can help boost your marketing efforts. In this case, ThermoEnergy Corp. Its Facebook feed and tweet tweet tweeted about it. Easy content. Good content. Et all tweeting it...
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Sean Broderick | airportIMC
https://airportimc.wordpress.com/author/sfbroderick
The airport marketing and communications blog. Https:/ airportimc.wordpress.com. I'm an integrated marketing communications professional with extensive writing experience and a journalism background. I work for a professional trade association as its head of external communications as well as a small IMC consulting firm in Fauquier County, Va. I'm also a graduate student in West Virgina University's Integrated Marketing Communications program. Posts by Sean Broderick:. July 12, 2012. June 26, 2012. HIAAi...
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October | 2011 | airportIMC
https://airportimc.wordpress.com/2011/10
The airport marketing and communications blog. Archive for October, 2011. Testing out @CAKAirport’s brand experience. On October 29, 2011 1 Comment. This week’s visit to the Akron area for the Airport Social Media Summit. Gave me an opportunity to connect with dozens of airport marketing and communications pros from across the country (and north of the border, as well). Since it was my first visit to Akron-Canton Airport. To marketing pieces wrapped inside mini movies. Indeed, says I. For instance, the a...
airportimc.wordpress.com
Testing out @CAKAirport’s brand experience | airportIMC
https://airportimc.wordpress.com/2011/10/29/testing-out-cakairports-brand-experience
The airport marketing and communications blog. Laquo; Estonian Air and The Bottling Of Social Media Evangelism. Back, with more @CAKAirport goodness. Testing out @CAKAirport’s brand experience. October 29, 2011 by Sean Broderick. This week’s visit to the Akron area for the Airport Social Media Summit. Gave me an opportunity to connect with dozens of airport marketing and communications pros from across the country (and north of the border, as well). Since it was my first visit to Akron-Canton Airport.
airportimc.wordpress.com
July | 2012 | airportIMC
https://airportimc.wordpress.com/2012/07
The airport marketing and communications blog. Archive for July, 2012. HIAAirport, @DFWAirport use technology to boost passenger engagement. On July 12, 2012 1 Comment. I wrote a piece for the latest. On how Harrisburg International and Dallas-Fort Worth International are using technology to. Engage with passengers. Check it out. And tour the new online version of. The mag while you’re at it! Read Full Post ». The 2012 Airport Social Media Summit. Is Sept. 23-25 at AAAE HQ in Alexandria, Va. RT @ B Ginn23.
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June | 2012 | airportIMC
https://airportimc.wordpress.com/2012/06
The airport marketing and communications blog. Archive for June, 2012. Airports and Mobile: Two New Reports. On June 26, 2012 Leave a Comment. Two new reports–one from SITA. And one from Pew Internet. 8211;really hammer home how important mobile is becoming in any marketing, communications, and even sales strategy. Airports may have questions over how to proceed–Mobile sites? Lots of social interaction via smartphone apps? 8212; but the question of whether to proceed seems to have been answered. While yo...
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@CVGAirport Gets It | airportIMC
https://airportimc.wordpress.com/2011/10/22/cvgairport-gets-it
The airport marketing and communications blog. Laquo; #CAKSoMe Keynote @paulroetzer On Picking A Marketing Agency. Estonian Air and The Bottling Of Social Media Evangelism. October 22, 2011 by Sean Broderick. One of the coolest things about marketing–in the airport world and beyond–is that there’s always something new to check out and take in. This week, Cincinnati/Northern Kentucky (CVG) International Airport took center stage with a new branding campaign. T on Twitter, dangling free parking as the prize.
SOCIAL ENGAGEMENT