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MANUAL CHANGEmake the world a little better, one project at a time.
http://manualchange.blogspot.com/
make the world a little better, one project at a time.
http://manualchange.blogspot.com/
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MANUAL CHANGE | manualchange.blogspot.com Reviews
https://manualchange.blogspot.com
make the world a little better, one project at a time.
MANUAL CHANGE: other good things
http://manualchange.blogspot.com/2012/02/other-good-things.html
Make the world a little better, one project at a time. I've been receiving regular updates of 'The Daily Good' to my inbox for a while now, and occasionally click through to investigate what good people are doing in the world outside of the bubble. One of the latest is a Brands for the People. Highlighted here http:/ bitly.com/. Raymond Prucher : khol design. Subscribe to: Post Comments (Atom). Qusai Afaneh : Cycling 4 Gaza. Farah Aly and Weam Nagib : You Are Hope. Meeran Al Fassam and Yasmin Saif : YES.
MANUAL CHANGE: stick-to-it-iveness
http://manualchange.blogspot.com/2012/02/had-good-review-sessions-on-14th-and.html
Make the world a little better, one project at a time. Had good review sessions on 14th and 16th February that revealed several things for the students: scope too large, scope too small, no scope at all. Students suffered the bumps and bruises of some very candid reviewers from the art and advertising world, and are pushing forward with modified projects/goals. Some have already launched their campaigns and are treading water at the deep end of the pool. Growing pains that every creative comes against.
MANUAL CHANGE: professional reviews
http://manualchange.blogspot.com/2012/02/professional-reviews.html
Make the world a little better, one project at a time. As a part of the course, there will be outside professionals periodically attending to discuss your projects and help guide you on your paths to better solutions. February 14 and 16, 2-5pm – Review student proposals with them. Students pitch, professionals listen and provide feedback. Half of pros (3-4 professionals) come and see half the students (9-10 students) on 14th, the other half of pros see the other half of the students on 16th. Mark Lewis, ...
MANUAL CHANGE: the tedium is the medium
http://manualchange.blogspot.com/2012/02/tedium-is-medium.html
Make the world a little better, one project at a time. The tedium is the medium. Had a brainstorm that was just corroborated by Paul Sahre's students' Senior Project blogs. http:/ www.paulsahre.com/work10/sva senior project blogs/. That idea was/is to have each of you create a blog in which you will document your project. Yes, you read that right. Put your entire process (inception through completion) up on Wordpress, Blogger or Tumblr. Raymond Prucher : khol design. February 8, 2012 at 3:41 PM. Mahmoud ...
MANUAL CHANGE: where it began
http://manualchange.blogspot.com/2012/02/more-better-place-was-started-in.html
Make the world a little better, one project at a time. Manual Change was started in January 2012 as a brief for my Senior Project students at the American University in Dubai. You have been studying for 4 years (give or take) and are about to enter a whole new universe where you might not have time to tie your shoelaces, let alone do something you really care about. Here is your opportunity to take the bull by the horns and kick some asterisk. Last few weeks of class:. Raymond Prucher : khol design.
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brand doodle: Case Study: Remaking LPA Construction
http://branddoodle.blogspot.com/2010/02/case-study-remaking-lpa-construction.html
Wednesday, February 17, 2010. Case Study: Remaking LPA Construction. One of the best things about my job is helping people realize their goals. Branding is an investment in making a dream something tangible. The greatest compliment Anthony has shared with me since he began using the logo was the fact that LPA landed a contract because of the very professionalism that was exhibited in their materials. I am honored to have been a part of transforming his vision into reality. A few of the contenders. Whethe...
brand doodle: Remaking the Hudson Group
http://branddoodle.blogspot.com/2010/01/hudson-group.html
Sunday, January 10, 2010. Remaking the Hudson Group. A year on, their website has received an overhaul, but their old logo is yet in place (see it below, top left). The Hudson Group has built a lot of equity in the Hudson News brand over the years. Why not carry that. Over into the corporate identity? Raymond Prucher : khol design. Subscribe to: Post Comments (Atom). Raymond Prucher : khol design. New York, United States. View my complete profile. Remaking the Hudson Group. The Brand Doodle Genesis.
brand doodle: Remaking Kraft Foods
http://branddoodle.blogspot.com/2010/01/remaking-kraft-foods.html
Saturday, January 16, 2010. Middle-ground alternatives can be explored, banking on the recognition they have in hand and coupling it with the flavors of their range of sub-brands. Kraft could retain their history while appearing current, playing with their palette and exploiting the visual cues that distinguish them as Kraft, namely their stylized lozenge and bold capital type. Raymond Prucher : khol design. Subscribe to: Post Comments (Atom). Raymond Prucher : khol design. New York, United States.
brand doodle: Book Reviews: Linchpin vs. Getting Real
http://branddoodle.blogspot.com/2011/10/book-reviews-linchpin-and-getting-real.html
Saturday, October 8, 2011. Book Reviews: Linchpin vs. Getting Real. I have become a fan of Seth Godin, not because he is a genius, but because he gets off his duff and does something. Or says something, as it were. In his words, he 'ships'. A lot. With that marginal fandom in tow, I eagerly picked up Linchpin. Do You Zoom, Inc, 2010) hoping for some of that good old-fashioned how-to to get me off my own duff. And ship. Four, five, six . you get my point. The problem with Linchpin. 37signals, 2009) ,.
brand doodle: What If? The Brand Doodle Genesis
http://branddoodle.blogspot.com/2010/01/what-if-brand-doodle-genesis.html
Sunday, January 3, 2010. The Brand Doodle Genesis. I simply ask, "Can we improve the brand landscape of business X? They're out there, and I'm coming to get 'em. Raymond Prucher : khol design. Subscribe to: Post Comments (Atom). Raymond Prucher : khol design. New York, United States. View my complete profile. Remaking the Hudson Group. The Brand Doodle Genesis.
brand doodle: Remaking SRC Holdings
http://branddoodle.blogspot.com/2010/01/remaking-src-holdings.html
Sunday, January 31, 2010. I was first introduced to Springfield ReManufacturing Corporation (SRC). In an Inc. interview. As a designer, I find myself in search of that "wow', the thing that makes an image or a brand stick. There is no doubt that SRC Holdings has it in spades in terms of their day-to-day functioning. But where is it in their branding? And what will it say in another 30 years when your legacy passes to the next generation? Raymond Prucher : khol design. Subscribe to: Post Comments (Atom).
brand doodle: August 2012
http://branddoodle.blogspot.com/2012_08_01_archive.html
Thursday, August 30, 2012. I'm happy to be witnessing a new trend in corporations, the B Corp. B' standing for Benefit. Accountable to all. And thanks to popular B Corps like Warby Parker. Coupled with state legislation. US), the B Corp movement is gaining traction. I'd like to see all corporations dig in full 360, not just pay lip-service to sustainability and accountability (and other -abilities). Raymond Prucher : khol design. Subscribe to: Posts (Atom). Raymond Prucher : khol design.
brand doodle: January 2011
http://branddoodle.blogspot.com/2011_01_01_archive.html
Saturday, January 29, 2011. 5 interviews for a Changing World. To paraphrase Marshall McLuhan, the message is the medium. Start with a great idea, then work from the center outward. What's your great idea? Figure that out, then give it wings. Author, Linchpin: Are you Indispensable? Founder, Toms Shoes. Http:/ www.huffingtonpost.com/2010/12/17/creative-minds-2011-submi 1 n 777754.html. 4 Anne and Buckminster Fuller. Visionary Architect, Philosopher, Designer. Designer, Author Massive Change.
brand doodle: Remaking NEMF
http://branddoodle.blogspot.com/2010/04/remaking-nemf.html
Friday, April 23, 2010. The morning commute affords me the time to sit back, relax and take in the scenery. It is also a time to observe, and I, like so many other creatives, am an ardent observer. People watching, watching the waves roll in, the grass grow. But at some point, one jumps in to intercede, interact, sketch, ponder and rearrange the furniture. Looking is not enough. I have borne witness to NEMF. Many companies suffer through growing pains, introducing a larger range of services into the fold...
brand doodle: October 2011
http://branddoodle.blogspot.com/2011_10_01_archive.html
Tuesday, October 18, 2011. Good Business Sense: Word-of-Mouth. I'm no genius. I don't have an MBA. No PhD in Psychology. I took the long track via education and practice through the back door of design and marketing. But then, what I propose here doesn't take much to understand. It is basic math and human relations. An Intelliseek (now Nielsen Online. Of 2005 found that consumers were "50% more likely to be influenced by word-of-mouth recommendations from their peers than by radio/TV ads." That means...
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MANUAL CHANGE
Make the world a little better, one project at a time. I've been receiving regular updates of 'The Daily Good' to my inbox for a while now, and occasionally click through to investigate what good people are doing in the world outside of the bubble. One of the latest is a Brands for the People. Highlighted here http:/ bitly.com/. Raymond Prucher : khol design. Had good review sessions on 14th and 16th February that revealed several things for the students: scope too large, scope too small, no scope at all.
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