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Great Research for Great Products. Has supervised studies for companies including Mattel Toys, Hewlett Packard, Dos Equis Beer, Nissin Foods, Pioneer Electronics, the Southern California Gas Company, Harley Davidson Motorcycles, Yamaha, Fujitsu, and many others. Rubenfeld has moderated dozens of focus groups, and has provided multivariate analysis, including Cluster Analysis, Factor Analysis, and Perceptual Mapping, for companies including Anchor Blue, Dos Equis, Hewlett Packard, and others.
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