fullcoveragedental.org
Marketing for Dentists - Dental Advertising Strategies
http://fullcoveragedental.org/marketing-for-dentists
Full Coverage Dental Insurance. A look at dental insurance and tooth procedures, and more insurance forms. Marketing for Dentists: How Dentists Can Advertise. Marketing for dentists is a great means of attracting new clients and business, and many online methods regularly bring practices new patients. Is one of these and they aim to assist in building a website that will help to direct local patients searching for a dentist to your practice. On the other hand provide a range of marketing services for den...
dentalmarketingbriefs.blogspot.com
Dental Marketing Briefs: July 2007
http://dentalmarketingbriefs.blogspot.com/2007_07_01_archive.html
The Direct Response Specialist. Sharing dental marketing ideas, thoughts, opinions, strategies and techniques . from my 15 years of helping dentists accelerate the growth of their practice, patient base, and income. Inspire More Patient Confidence . Wouldn't it be terrific if you could inspire instant patient confidence, particularly from new patients. Offer your patients a Guarantee Of Satisfaction. Not sure what your guarantee should say? For a couple of samples. Posted by Galen Stilson. It means you n...
dentalmarketingbriefs.blogspot.com
Dental Marketing Briefs: "I Don't Like Him ..." said the patient
http://dentalmarketingbriefs.blogspot.com/2007/05/i-dont-like-him-said-patient.html
The Direct Response Specialist. Sharing dental marketing ideas, thoughts, opinions, strategies and techniques . from my 15 years of helping dentists accelerate the growth of their practice, patient base, and income. I Don't Like Him ." said the patient. Val recalled a particular case in which an older woman needed significant dental work done . thousands of dollars worth. After the dentist explained what needed to be done - and the cost - this woman came to Val and said she was going to have the ...The n...
dentalmarketingbriefs.blogspot.com
Dental Marketing Briefs: What's My Name? ...
http://dentalmarketingbriefs.blogspot.com/2007/05/whats-my-name.html
The Direct Response Specialist. Sharing dental marketing ideas, thoughts, opinions, strategies and techniques . from my 15 years of helping dentists accelerate the growth of their practice, patient base, and income. Be sure to treat your patients. Name with care, dignity and respect. Remember it. Use it liberally when talking with him or her. And get it spelled correctly when you send direct mail. That happened recently when a company I've dealt with for years sent me a mailing addressed to Ms. Gaylan.
dentalmarketingbriefs.blogspot.com
Dental Marketing Briefs: January 2008
http://dentalmarketingbriefs.blogspot.com/2008_01_01_archive.html
The Direct Response Specialist. Sharing dental marketing ideas, thoughts, opinions, strategies and techniques . from my 15 years of helping dentists accelerate the growth of their practice, patient base, and income. Should you mail a brochure . solo? It's not uncommon for dentists to use their practice brochure as a mailing piece. There's nothing wrong with that UNLESS you mail it solo . alone . all by itself. Why would a letter outpull a brochure? Posted by Galen Stilson. Links to this post. If you were...
dentalmarketingbriefs.blogspot.com
Dental Marketing Briefs: May 2007
http://dentalmarketingbriefs.blogspot.com/2007_05_01_archive.html
The Direct Response Specialist. Sharing dental marketing ideas, thoughts, opinions, strategies and techniques . from my 15 years of helping dentists accelerate the growth of their practice, patient base, and income. Be Careful Where You "Niche" Yourself . Finding a dental practice *niche* that is not readily served or marketed by competitors can help a practice grow and profit. It can lead to quality word of mouth, patient loyalty and personal satisfaction. What's the difference between Extra Strength.
dentalmarketingbriefs.blogspot.com
Dental Marketing Briefs: December 2007
http://dentalmarketingbriefs.blogspot.com/2007_12_01_archive.html
The Direct Response Specialist. Sharing dental marketing ideas, thoughts, opinions, strategies and techniques . from my 15 years of helping dentists accelerate the growth of their practice, patient base, and income. A Direct Mail No-No . If you use envelope mailings in your marketing efforts, they should always include a personal-sounding letter or note . even if the letter or note is a mass produced "Dear Friend" type missive. What if a prospect simply requests a practice brochure? Hesitate to call....
dentalmarketingbriefs.blogspot.com
Dental Marketing Briefs: June 2007
http://dentalmarketingbriefs.blogspot.com/2007_06_01_archive.html
The Direct Response Specialist. Sharing dental marketing ideas, thoughts, opinions, strategies and techniques . from my 15 years of helping dentists accelerate the growth of their practice, patient base, and income. Use Photos, Not Illustrations. Whenever possible choose to use a photo rather than an illustration in your marketing/advertising material. In one test of photo versus illustration, the photo ad increased response by 300%. Posted by Galen Stilson. Links to this post. Teaser copy should always ...
dentalmarketingbriefs.blogspot.com
Dental Marketing Briefs: February 2008
http://dentalmarketingbriefs.blogspot.com/2008_02_01_archive.html
The Direct Response Specialist. Sharing dental marketing ideas, thoughts, opinions, strategies and techniques . from my 15 years of helping dentists accelerate the growth of their practice, patient base, and income. What are your weaknesses? What are your practice weaknesses? Less than ideal location? Fees too low . or too high (this can be a strength or a weakness depending upon a number of factors). Lack of experience? Posted by Galen Stilson. Links to this post. Why Dental Marketing Is So Challenging.