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Marketing to MillennialsInsights for Companies from a Millennial in the Marketing Industry
http://marketingtomillennials.blogspot.com/
Insights for Companies from a Millennial in the Marketing Industry
http://marketingtomillennials.blogspot.com/
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Marketing to Millennials | marketingtomillennials.blogspot.com Reviews
https://marketingtomillennials.blogspot.com
Insights for Companies from a Millennial in the Marketing Industry
marketingtomillennials.blogspot.com
Marketing to Millennials: Millennials and Cause Marketing
http://marketingtomillennials.blogspot.com/2009/11/millennials-and-cause-marketing.html
Insights for Companies from a Millennial in the Marketing Industry. Wednesday, November 4, 2009. Millennials and Cause Marketing. Now is the perfect time to achieve success through cause marketing. Does this trend apply to millennials? Used an online survey to capture the opinions, perceptions and beliefs of 1800 respondents in the USA. It was the first in-depth study of its kind, and has brought about some hard-hitting implications for cause marketing to millennials. 69% consider a company’s socia...
Marketing to Millennials: The Best Way to Target Millennials? Ask One.
http://marketingtomillennials.blogspot.com/2009/10/best-way-to-target-millennials-ask-one.html
Insights for Companies from a Millennial in the Marketing Industry. Wednesday, October 28, 2009. The Best Way to Target Millennials? So far this blog has talked a lot about different marketing strategies that could be successfully used to target millennials. Now many of you may be wondering, who is the best person to recommend how to market to millennials? Furthermore, who in your organization is going to be in charge of this and other marketing initiatives aimed at millennials? The traits arose through ...
Marketing to Millennials: Millennial Frugality
http://marketingtomillennials.blogspot.com/2009/11/millennial-frugality.html
Insights for Companies from a Millennial in the Marketing Industry. Sunday, November 15, 2009. One of the few surveys on the effects of the recession on American Millennials was performed by the New York City-based marketing and advertising agency JWT (formerly J. Walter Thompson). It found that 60% of millennials “feel their generation is being dealt an unfair blow because of the recession” ( USA Today. I have seen a couple of friends who have graduated start their own businesses, but for the most part ...
Marketing to Millennials: Mobile Marketing to Millennials
http://marketingtomillennials.blogspot.com/2009/10/mobile-marketing-for-millennials.html
Insights for Companies from a Millennial in the Marketing Industry. Wednesday, October 7, 2009. Mobile Marketing to Millennials. Why is mobility important? It can be used successfully in a number of different ways to promote our brands to young consumers who are almost always switched “on”. Let’s see if text messaging can really get results. In the case of Barack Obama’s text message campaign (sign-up found here. So how can companies use mobile phones to reach millennial consumers? 1 Free or discounted c...
Marketing to Millennials: Explaining Millennials' Obsession with Convenience
http://marketingtomillennials.blogspot.com/2009/11/explaining-millennials-obsession-with.html
Insights for Companies from a Millennial in the Marketing Industry. Thursday, November 19, 2009. Explaining Millennials' Obsession with Convenience. We all know that millennials love convenience. An Economist Intelligence Unit survey. How about economic factors? Are millennials spending their extra time in part-time jobs to make more cash, thus leading to a need for convenience goods? Could it be possible that there is a new physiological need for my generation and the ones after it? Make your products a...
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marketingtomillennials.blogspot.com
Marketing to Millennials
Insights for Companies from a Millennial in the Marketing Industry. Thursday, November 19, 2009. Explaining Millennials' Obsession with Convenience. We all know that millennials love convenience. An Economist Intelligence Unit survey. How about economic factors? Are millennials spending their extra time in part-time jobs to make more cash, thus leading to a need for convenience goods? Could it be possible that there is a new physiological need for my generation and the ones after it? Make your products a...
marketingtomillennialsbook.com
Marketing to Millennials: A book by Jeff Fromm and Christie Garton.
Reach the Largest and Most Influential Generation of Consumers Ever. Do you want to reach the most influential American generation? Then it’s time to get into the heads of Millennials. With 80 million in their ranks, Millennials (a.k.a. Generation Y) are unlike other generations. Based on groundbreaking proprietary research and one-on-one interviews with top brand executives, Marketing to Millennials identifies specific behaviors and attitudes common to this revolutionary group of consumers. Garton gradu...
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