sus4th.wordpress.com
House of brands vs. branded house: does it work for B2B? | Suspended 4th
https://sus4th.wordpress.com/2009/01/19/house-of-brands-vs-branded-house-does-it-work-for-b2b
Marketing Counterpoints by Paul Ardoin. House of brands vs. branded house: does it work for B2B? House of brands vs. branded house: does it work for B2B? January 19, 2009. There is often a discussion among consumer product companies between having a “house of brands” and a “branded house.” Most consumer product conglomerates, such as Procter and Gamble, Johnson and Johnson, and Colgate-Palmolive, use the “house of brands” strategy. In other words, the. The 22 Immutable Laws of Branding. But many B2B comp...
washyourlanguage.com
Services - wash your language
https://washyourlanguage.com/services
It’s one thing to speak good English but it’s another to write good English text. Especially for people reading it online. Writing English for your website should not be a last-minute task, and don’t rely on Google Translate! One small error or strange word could diminish the reader’s confidence and damage your message or brand. Proofreading by a native speaker can be faster than you think and it will always help your text sound more natural. Translation from Italian to English. What I’ve done. In Floren...
SOCIAL ENGAGEMENT