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Keeping sucking and carry on – ZEF FUGAZ
http://www.zefamedia.com/human-nature/suck
May 12, 2012. May 13, 2012. Keeping sucking and carry on. Scroll down to see more content. 1995 Photo Otago Daily Times. To others I apparently appear self-confident, but in reality I suffer from a fairly regular sprinkling of self-doubt. Too often I feel like my work might not be good enough, that I don’t spend quality time on things and that there’s someone better than me who could be doing my job, my parenting, my home maintenance, my hobbies…. I wonder if this stems from something in my childhood?
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Work – ZEF FUGAZ
http://www.zefamedia.com/work
I’ve worked for dozens of clients and on hundreds of projects in my career. Below is a cross-section of some of my success stories. I would be happy to walk you through the detail of these and other projects in person. NZ Ministry of Transport. Scienceworks, Museum Victoria. Fast, Fresh and Tasty. Head of Design (2013-2016). Winner, Excellence in Design, 2015 New Zealand International Business Awards. Silver, Business Communication – 2015 Best Awards (Powershop CX Manual). Product evolution lead by his t...
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Index – ZEF FUGAZ
http://www.zefamedia.com/index
All blog posts from 2003 to now…. Rise of the Usability Guru. Kissing the Lips of E-govt. NZ Firms Need to Catch Up with Overseas. Software Specifications With Vision. Trade Me Your Region. Flashy Breakable Fisher & Paykel. TV3 Website Gives Me Nightmares. Radio NZ Rocks Online. Students Treated to Defensive Design. King Kong of Usability Stuff Ups. Man Goes Silly Over Usability. 8230;but will it fold the washing? Kooks on Killer Highway. I Want My Bioethanol Now! Anesthetising Our Way of Life. Prototypi...
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ZEF FUGAZ – User Experience Director
http://www.zefamedia.com/about
Scroll down to see more content. I’m a product strategist, experience designer and innovative leader who has spent the past 20 years creating products, services and experiences that are a hit with customers. I’ve built and directed a number of high performance design and user experience teams. My focus is to enable my team members to flourish and succeed through working collaboratively, undertaking research, envisioning solutions, designing, building, testing, delivering and gathering insights. At around...
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Walking Wikipedias – ZEF FUGAZ
http://www.zefamedia.com/human-nature/walking-wikipedias
October 25, 2012. October 26, 2012. Scroll down to see more content. Experience Design is a constantly changing landscape where many of us get to temporarily step inside the protective bubble of organisations and industries most people only ever read about. Experience Design can be both frazzling and fantastic. When I occasionally get on a downer about my choice of career I only have to remind myself how I’d find most other jobs boring. Our job usually involves understand a problem and designing a user-c...
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So it’s about time I updated my blog isn’t it? – ZEF FUGAZ
http://www.zefamedia.com/opinion/retrospective
April 2, 2012. So it’s about time I updated my blog isn’t it? Scroll down to see more content. 8230;I don’t have a plan but it looks like I’m back. I think I’m going to be less glossy and a bit more gritty from now on. You’ll not only be hearing about my adventures in Experience Design but whatever’s rocking my world right now. I’ll reveal more about my personal life, thoughts and dreams. Let me know how it’s going because I’m sometimes not sure. On, why I stopped blogging…. Then my website was hacked.
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World’s First Bearcam – ZEF FUGAZ
http://www.zefamedia.com/tech/worlds-first-bearcam
October 27, 2010. January 30, 2016. World’s First Bearcam. Scroll down to see more content. In 1995 I took part in what was arguably one of the first webcams in New Zealand and certainly the one and only bearcam on the planet! The innovation took place at Vidmark Productions a little TV and video production house based in Dunedin – it was run by Steve Young from the legendary 70s rock band Mother Goose. We built a number of first generation websites including the very first website for Tv3. The experimen...
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NZ Govt Set to Mothball Economic Powertrain – ZEF FUGAZ
http://www.zefamedia.com/human-nature/economic-powertrain
June 1, 2012. June 1, 2012. NZ Govt Set to Mothball Economic Powertrain. Scroll down to see more content. In a myopic move the New Zealand Transport Agency has nixed a proposed rescue package that could have saved the long-running Capital Connection rail service. In the process they will be killing-off a productive little economy that has been thriving for over 20 years. But what they’re actually doing here is axing, not a train service, but a living and thriving community of mainly business people...
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I’m going on a power trip – ZEF FUGAZ
http://www.zefamedia.com/click-suite/power-trip
September 20, 2013. March 27, 2015. I’m going on a power trip. Scroll down to see more content. After a wonderful five-plus years as the “UX Guy” at Click Suite. I’m making a move to the pink palace in Newtown – Powershop HQ. I’ve continuously looked ahead to the next big thing and one reason I joined Click Suite is because I saw the touch-gesture revolution coming. Turns out, good move! My very first project at Click Suite was a simple little game called “River Rocks”. Throw stones into rivers! The game...