This site will host blog posts written and edited by students taking the Enterprise Social Media Strategy (MBA6295) course with Professor Umar Ruhi
http://mba6295.blogspot.com/
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Student Blogs: MBA6295 - Enterprise Social Media Strategy | mba6295.blogspot.com Reviews
https://mba6295.blogspot.com
This site will host blog posts written and edited by students taking the Enterprise Social Media Strategy (MBA6295) course with Professor Umar Ruhi
mba6295.blogspot.com
Student Blogs: MBA6295 - Enterprise Social Media Strategy: 2012-08-05
http://mba6295.blogspot.com/2012_08_05_archive.html
Monday, August 6, 2012. Are Recruiting and Hiring Practices Modified with the Advent of Social Networks? Selecting competent and compatible employees is a challenge for any company; first you have to find them, then you have to evaluate them. Today, companies have a new option: social recruiting. Trends and benefits in using social recruiting. In the article entitled 'Methods for Recruiting and Evaluating Job Candidates', David Shiplacoff presents his research on the challenges in reaching large pool of ...
Student Blogs: MBA6295 - Enterprise Social Media Strategy: Social Media and Tourism
http://mba6295.blogspot.com/2012/08/social-media-and-tourism.html
Monday, August 6, 2012. Social Media and Tourism. Rapidly evolving Tourist Landscape: A world of Tourist 2.0. The corner stone of this revolution is lead by User Generated Content, UGC. Users can share information like never before and the industry can no longer harness it. People are engaged as they want to tell their trip stories, share pictures and experiences. According to Stacey Santos in the “. 2012 Social Media and Tourism Industry Statistics”. 46% of travelers post hotel reviews. Online consumer&...
Student Blogs: MBA6295 - Enterprise Social Media Strategy: 2012-07-15
http://mba6295.blogspot.com/2012_07_15_archive.html
Thursday, July 19, 2012. Dell Ideastorm: Groundbreaking crowdsourcing platform, atrophy, and 2012 renewal. In February 2007, Dell launched a groundbreaking ideation (and community engagement) crowdsourcing platform called Ideastorm. In 2012, Dell updated Ideastorm in response to a community challenge to re-engage. This story highlights that a company’s Social Media Strategy involves continuous engagement and renewal as well as rigor. Robert Wollan et al. Coined the “crowdsourcing”. As a bold, groundbreak...
Student Blogs: MBA6295 - Enterprise Social Media Strategy: 2012-07-08
http://mba6295.blogspot.com/2012_07_08_archive.html
Sunday, July 8, 2012. Social media tools in China. Whether the company is starting out, just starting to turn a profit or already on the verge of an acquisition, as an entrepreneur he will be constantly evaluating the tools that will help get his business to the next stage. After the booming development, social media is becoming more and more popular and important. With the rising number of user, many companies take part in the social media to extend their business. Links to this post. July 22 - July 29.
Student Blogs: MBA6295 - Enterprise Social Media Strategy: 2012-07-22
http://mba6295.blogspot.com/2012_07_22_archive.html
Thursday, July 26, 2012. Creating value with successful WEBINARS. The best way to increase your webinar’s success is to generate value for your consumers. Top Ten Webinar Best Practices-2009.pdf. An Osterman Research White Paper. You generate value by:. Offering interesting information about your products, the industry trends, the technologies, the forecasts, the risks and issue etc. Communicating with accuracy prior to the event the goal and the content of your webinar. An Osterman Research White Paper.
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Student Blogs: MBA6295 - Enterprise Social Media Strategy
Monday, August 6, 2012. Are Recruiting and Hiring Practices Modified with the Advent of Social Networks? Selecting competent and compatible employees is a challenge for any company; first you have to find them, then you have to evaluate them. Today, companies have a new option: social recruiting. Trends and benefits in using social recruiting. In the article entitled 'Methods for Recruiting and Evaluating Job Candidates', David Shiplacoff presents his research on the challenges in reaching large pool of ...
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MBA Mountain Climb
The trials and tribulations of a Distance Learning MBA Student. Based in the UK studying with Henley Management College. This blog is designed to give an insight into the mountain climb the MBA is and hopefully some support to fellow 'climbers. Who knows, there may be some humour from time to time! Monday, April 04, 2005. Well I've been away for too long. A combination of many many personal events/challenges had left me severely behind on my MBA. I have got back on track now, Henley were very supportive.
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