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Memo from the Field

Memo from the Field. Tuesday, July 12, 2011. When I don't sell, I'm miserable. When I do sell. I'm miserable. Anyone who's been in sales for any length of time, knows what it's like to have a dry spell - a slump. You find yourself pressing, begging, cajoling. Selling a piece of business is a lot like getting a girlfriend* or finding another job - if you've already got one, it's easier to get another one. If you don't have one, you come off as desperate. You're miserable. As far as girlfriends are concern...

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Memo from the Field. Tuesday, July 12, 2011. When I don't sell, I'm miserable. When I do sell. I'm miserable. Anyone who's been in sales for any length of time, knows what it's like to have a dry spell - a slump. You find yourself pressing, begging, cajoling. Selling a piece of business is a lot like getting a girlfriend* or finding another job - if you've already got one, it's easier to get another one. If you don't have one, you come off as desperate. You're miserable. As far as girlfriends are concern...
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Memo from the Field | memofromthefield.blogspot.com Reviews

https://memofromthefield.blogspot.com

Memo from the Field. Tuesday, July 12, 2011. When I don't sell, I'm miserable. When I do sell. I'm miserable. Anyone who's been in sales for any length of time, knows what it's like to have a dry spell - a slump. You find yourself pressing, begging, cajoling. Selling a piece of business is a lot like getting a girlfriend* or finding another job - if you've already got one, it's easier to get another one. If you don't have one, you come off as desperate. You're miserable. As far as girlfriends are concern...

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1

Memo from the Field: October 2007

http://memofromthefield.blogspot.com/2007_10_01_archive.html

Memo from the Field. Sunday, October 21, 2007. Sales vs. Ethics. Well I’ve seen the idiot and he is us. Over the years I’ve seen many situations where, although there may not be any real malice involved, the thinking is “we can make the sale, so we should make the sale” with very little thought as to how the client is impacted. Does the sale always come first? Shouldn’t there be some tangible benefit to the customer? Isn’t that what the Continuing Ed classes are really supposed to be teaching us? Of cour...

2

Memo from the Field: April 2007

http://memofromthefield.blogspot.com/2007_04_01_archive.html

Memo from the Field. Monday, April 30, 2007. We apologize for any inconvenience …. Feel badly, do you? If you want to be truthful, the response should be “Yeah, we know it’s a pain for our customers. What of it? Listen, don’t fake sincerity. If the customer is wrong, you can point out their error, apologize for the misunderstanding and offer solutions to fix it. If the customer isn’t wrong, you need to make it right for them. Posted by The Responsible Party. Wednesday, April 04, 2007. It's 2007, dammit!

3

Memo from the Field: January 2008

http://memofromthefield.blogspot.com/2008_01_01_archive.html

Memo from the Field. Sunday, January 27, 2008. If you asked this company to define what the goals of this SFA system are, they’d say activity tracking, analyzing metrics and data integrity – the usual buzzwords. Let me tell you what they actually get. They cannot. Suppose the firm moves – can one change the address? One cannot. How about if someone leaves one prospect and goes to another – can one move or copy all the previous activities so one can tell what the firm has already done? Considering that th...

4

Memo from the Field: October 2008

http://memofromthefield.blogspot.com/2008_10_01_archive.html

Memo from the Field. Friday, October 03, 2008. I cannot stress enough the value of senior management spending time with sales reps and giving them the insight to apply the company’s overall vision to their little slice of the world. Clarify and explain how sales objectives and territories are built and how what you have reps doing is an integral part of fulfilling specific milestones and meeting specific corporate targets, rather than just hitting sales goals. Posted by The Responsible Party.

5

Memo from the Field: Advertising Fail

http://memofromthefield.blogspot.com/2010/09/advertising-fail.html

Memo from the Field. Tuesday, September 28, 2010. There are many types of advertising fail – confusion about what the product is or does, not knowing or addressing the target audience, offending potential customers, etc, but the topic today addresses a different type: assuming that your audience either doesn’t have a brain or at some point won’t engage it. Mattresses, washing machines, dining room sets – sure, but cars? How hard can it be to move cars? Around the corner no less? It's also about customer ...

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Memo from the Field

Memo from the Field. Tuesday, July 12, 2011. When I don't sell, I'm miserable. When I do sell. I'm miserable. Anyone who's been in sales for any length of time, knows what it's like to have a dry spell - a slump. You find yourself pressing, begging, cajoling. Selling a piece of business is a lot like getting a girlfriend* or finding another job - if you've already got one, it's easier to get another one. If you don't have one, you come off as desperate. You're miserable. As far as girlfriends are concern...

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