The Sant Corporation's award winning newsletter with practical advice to improve your business communication skills and proposal writing. The newsletter is written by Dr. Tom Sant: best-selling author, educator, and founder of The Sant Corporation.
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Sant's Messages that Matter | messagesthatmatter.blogspot.com Reviews
https://messagesthatmatter.blogspot.com
The Sant Corporation's award winning newsletter with practical advice to improve your business communication skills and proposal writing. The newsletter is written by Dr. Tom Sant: best-selling author, educator, and founder of The Sant Corporation.
messagesthatmatter.blogspot.com
Sant's Messages that Matter: June 2010
http://messagesthatmatter.blogspot.com/2010_06_01_archive.html
June 23, 2010. You often hear people saying that they want to capture the “lessons learned” from an important project, such as a major proposal. My question is what do they do with those lessons after they capture them? Because they sure seem to disappear pretty quickly, given the number of proposals that repeat the same mistakes again and again. That is our topic this time. For some contributors, the process was invigorating. They enjoyed doing things in a new way. For others, the process was mo...Most ...
Sant's Messages that Matter: June 2009
http://messagesthatmatter.blogspot.com/2009_06_01_archive.html
June 3, 2009. The Structure of Persuasion. 8220;It ain’t what you say; it’s the way that you say it.”. At least, according to the words of an old song, that’s the story. Is it true? Not entirely. A sales presentation or proposal devoid of content isn’t going to do very well, no matter how brilliantly it’s put together. That’s our subject this time: Saying the right things in the right order to get the right response. The Structure of Persuasion. There’s nothing sneaky or deceptive about the process...
Sant's Messages that Matter: January 2010
http://messagesthatmatter.blogspot.com/2010_01_01_archive.html
January 6, 2010. Why Saying YES is Always More Dangerous Than NO. Why Saying YES is Always More Dangerous Than NO. You don’t have to be the parent of a teenager to realize that saying YES is always potentially more dangerous than saying NO. (Although if you are the parent of a teenager, you can probably come up with plenty of examples to illustrate the point.). The same thing is true in business. And if we’re going to sell our products or services, we have to make saying YES a little less risky. 8226; Av...
Sant's Messages that Matter: February 2009
http://messagesthatmatter.blogspot.com/2009_02_01_archive.html
February 11, 2009. Two Keys To Survival. Take it from somebody who has survived more than one economic bubble bursting: your survival depends on two things. Your cash and your attitude. And sometimes it’s not the cash that’s the biggest challenge. That is our topic this time. Two Keys to Survival. But most smart, experienced business people know how to manage their cash. A bigger challenge is figuring out how to manage our attitude. Plus, it’s worth making the effort to treat clients and employees ...
Sant's Messages that Matter: November 2010
http://messagesthatmatter.blogspot.com/2010_11_01_archive.html
November 1, 2010. Responding to Web-based RFPs. Sometimes you do everything right but it all comes out wrong. You write a fabulous proposal and you still lose. True, it’s not fair. That’s our topic this time. Responding to Web-based RFPs. The members claim they have “embraced” a “set of core…expectations.” I’d probably buy a ticket just to watch them do that. If nothing else would do it, filling out eValue8 would make you eager to see healthcare reform in this country. What should you do with them? This ...
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Toronto Business Development Centre Blog: March 2012
http://tbdcblog.blogspot.com/2012_03_01_archive.html
This blog is a venue for TBDC staff and associates to share business related thoughts and experiences. We welcome public comments and feedback. Thursday, March 29, 2012. Thoughtful Thursdays - Is it worth it? Today's thought is about the age old topic of price versus quality. I will start with a quote from many years ago that has helped me to remain grounded when the subject comes up. Price is simple - dollars and cents. The value of the product/service is immediately lowered to that point. Thursday, Mar...
Toronto Business Development Centre Blog: December 2011
http://tbdcblog.blogspot.com/2011_12_01_archive.html
This blog is a venue for TBDC staff and associates to share business related thoughts and experiences. We welcome public comments and feedback. Thursday, December 29, 2011. Thoughtful Thursdays - Managing your prospect list. All your customers were once prospects. Without prospects there will be no customers. Yes we have heard it all before. Today's thought is about managing your prospect database. It is one thing to have a long prospect list and another to be working the list for maximum return. Many ti...
Toronto Business Development Centre Blog: Thoughtful Thursdays - Is it worth it?
http://tbdcblog.blogspot.com/2012/03/thoughtful-thursdays-is-it-worth-it.html
This blog is a venue for TBDC staff and associates to share business related thoughts and experiences. We welcome public comments and feedback. Thursday, March 29, 2012. Thoughtful Thursdays - Is it worth it? Today's thought is about the age old topic of price versus quality. I will start with a quote from many years ago that has helped me to remain grounded when the subject comes up. Price is simple - dollars and cents. The value of the product/service is immediately lowered to that point. Subscribe to:...
Toronto Business Development Centre Blog: Thoughtful Thursdays - How can I be different from my competitors?
http://tbdcblog.blogspot.com/2012/02/thoughtful-thursdays-how-can-i-be.html
This blog is a venue for TBDC staff and associates to share business related thoughts and experiences. We welcome public comments and feedback. Thursday, February 16, 2012. Thoughtful Thursdays - How can I be different from my competitors? Differentiating yourself from the competition is often easier to say than do. Life is like that - doing is tougher than saying. What has worked for me in the past is to be up front with the customer and ask them if they would be willing to evaluate your performance and...
Toronto Business Development Centre Blog: Thoughtful Thursdays - Assume nothing!
http://tbdcblog.blogspot.com/2012/03/thoughtful-thursdays-assume-nothing.html
This blog is a venue for TBDC staff and associates to share business related thoughts and experiences. We welcome public comments and feedback. Thursday, March 22, 2012. Thoughtful Thursdays - Assume nothing! It makes perfect sense. to me anyway. Just because it makes perfect sense to you does not mean that your prospect or anyone else for that matter shares your interpretation. They understand what I said. They know what they need. They will be too busy to talk to me. They are not my customer. Paul Cast...
Toronto Business Development Centre Blog: Thoughtful Thursdays - Getting past the gatekeeper
http://tbdcblog.blogspot.com/2012/03/thoughtful-thursdays-getting-past.html
This blog is a venue for TBDC staff and associates to share business related thoughts and experiences. We welcome public comments and feedback. Thursday, March 8, 2012. Thoughtful Thursdays - Getting past the gatekeeper. Sooner or later we all encounter the obstacle commonly referred to as the gatekeeper. Today's thought focuses on overcoming this obstacle. Do not assume they can not help you, think the opposite; without them you are lost. Posted by Richard Sakanashi. Subscribe to: Post Comments (Atom).
Toronto Business Development Centre Blog: Thoughtful Thursdays - More thoughts on time
http://tbdcblog.blogspot.com/2012/02/thoughtful-thursdays-more-thoughts-on.html
This blog is a venue for TBDC staff and associates to share business related thoughts and experiences. We welcome public comments and feedback. Thursday, February 2, 2012. Thoughtful Thursdays - More thoughts on time. Two weeks ago my post Is time your friend or foe? Talked about modifying or putting new routines in place in order to have better control over the use of your time. In other words, doing something different to buy some of your time back. Posted by Richard Sakanashi. Search The TBDC Blog.
Toronto Business Development Centre Blog: November 2011
http://tbdcblog.blogspot.com/2011_11_01_archive.html
This blog is a venue for TBDC staff and associates to share business related thoughts and experiences. We welcome public comments and feedback. Thursday, November 24, 2011. Thoughtful Thursdays - Tipping the sales scale in your favour. Last week I talked about about levelling an uneven playing field. Today's thoughts are on tipping the scales and creating the uneven field that works in your favour. The list of examples from last week's post. Bringing new business to your customer. Thoughtful Thursdays - ...
Toronto Business Development Centre Blog: Thoughtful Thursdays - Managing your sales time?
http://tbdcblog.blogspot.com/2012/03/thoughtful-thursdays.html
This blog is a venue for TBDC staff and associates to share business related thoughts and experiences. We welcome public comments and feedback. Thursday, March 15, 2012. Thoughtful Thursdays - Managing your sales time? As mentioned previously, a common subject of conversation with my clients is the matter of having too much to do and not enough time to get it all done. We all are subject to this in varying degrees and I have written several times on the topic. Total potential sales volume. Fearless Selli...
Toronto Business Development Centre Blog: July 2011
http://tbdcblog.blogspot.com/2011_07_01_archive.html
This blog is a venue for TBDC staff and associates to share business related thoughts and experiences. We welcome public comments and feedback. Thursday, July 28, 2011. Thoughtful Thursdays - Using objections to your advantage. Past Thoughtful Thursdays have talked about handling common objections. And using them to grow your business. Today's thought describes another way to approach common objections. Posted by Richard Sakanashi. Thursday, July 21, 2011. 65279;. I could not help but wonder how the p...
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Sant's Messages that Matter
November 1, 2010. Responding to Web-based RFPs. Sometimes you do everything right but it all comes out wrong. You write a fabulous proposal and you still lose. True, it’s not fair. That’s our topic this time. Responding to Web-based RFPs. The members claim they have “embraced” a “set of core…expectations.” I’d probably buy a ticket just to watch them do that. If nothing else would do it, filling out eValue8 would make you eager to see healthcare reform in this country. What should you do with them? This ...
Messages that Matter | Positioning Experts in B2B Software Marketing
Positioning vs. Branding. 3C’s of successful positioning. What is a message strategy? Why differentiate, and how to do it. Monitoring & alerting service. About Messages that Matter. Is your position unique and important? Get on the fast track to answering those questions and achieving positioning success! Who has time to go through a long, complex positioning process? To learn more about our fast-track workshop or watch this video recording of a recent webinar: Message Strategy Development Made. Or pay f...
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Anything too stupid to be said is sung. | An Insight into the field of Communications
Anything too stupid to be said is sung. An Insight into the field of Communications. Of National Service and Organizational Communication. March 14, 2009 in Uncategorized. We, Members of the Singapore Armed Forces, do solemnly and sincerely pledge that: We will always bear true faith and allegiance to the President and the Republic of Singapore. We will always support and defend the constitution. We will preserve and protect the honor and independence of our country with our lives. Members of the organiz...
