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Michael D. Wentworth

Michael D. Wentworth is co-founder of The ROM Group, a customer-centric marketing services firm.

http://michaeldwentworth.blogspot.com/

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Michael D. Wentworth | michaeldwentworth.blogspot.com Reviews
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Michael D. Wentworth is co-founder of The ROM Group, a customer-centric marketing services firm.
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Michael D. Wentworth | michaeldwentworth.blogspot.com Reviews

https://michaeldwentworth.blogspot.com

Michael D. Wentworth is co-founder of The ROM Group, a customer-centric marketing services firm.

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1

Michael D. Wentworth: Three Keys to Winning Marketing Strategy

http://michaeldwentworth.blogspot.com/2009/01/three-keys-to-winning-marketing.html

Michael D. Wentworth. Michael D. Wentworth is co-founder of The ROM Group, a customer-centric marketing services firm. Thursday, January 15, 2009. Three Keys to Winning Marketing Strategy. The four P's of marketing are:. Usually depicted in a ven diagram with four overlapping circles. They were originally introduced by Harvard advertising professor Neil H. Borden in 1964 in his article. The Concept of the Marketing Mix. These four key elements have been at the core of marketing strategy since then. Once ...

2

Michael D. Wentworth: How to Get Content Right

http://michaeldwentworth.blogspot.com/2009/01/how-to-get-content-right.html

Michael D. Wentworth. Michael D. Wentworth is co-founder of The ROM Group, a customer-centric marketing services firm. Thursday, January 8, 2009. How to Get Content Right. My favorite blog right now is Junta42. By Joe Pulizzi. He really provides the strategy behind the vast jungle of social media tools. It is all about content- but the right kind of content. Our client told us. Perhaps. Visually it appeared to be following the Hubspot. Model, but when you examined the content the difference was clear.

3

Michael D. Wentworth: August 2008

http://michaeldwentworth.blogspot.com/2008_08_01_archive.html

Michael D. Wentworth. Michael D. Wentworth is co-founder of The ROM Group, a customer-centric marketing services firm. Friday, August 29, 2008. Johnson Controls Gets It Right. A recent Johnson Controls study of women’s preferences for automobiles was interesting from a customer-centric marketing perspective. Why is this interesting? Two reasons: One, how it illustrates the growing demand for personalization. Two, its focus on the problems women want to solve. The answer is you can’t. Links to this post.

4

Michael D. Wentworth: November 2008

http://michaeldwentworth.blogspot.com/2008_11_01_archive.html

Michael D. Wentworth. Michael D. Wentworth is co-founder of The ROM Group, a customer-centric marketing services firm. Wednesday, November 19, 2008. Surrender Control to Your Customer. We were in a meeting with Envano. An innovative social media marketing firm and the owner shared Joe Pulizzi's book. Get Content. Get Customers. With us. Turns out one of their clients is featured in the book. I am a big fan of Joe Pulizzi. The recent Johnson and Johnson. Debacle is a great example. Now the opposite of the...

5

Michael D. Wentworth: January 2009

http://michaeldwentworth.blogspot.com/2009_01_01_archive.html

Michael D. Wentworth. Michael D. Wentworth is co-founder of The ROM Group, a customer-centric marketing services firm. Thursday, January 15, 2009. Three Keys to Winning Marketing Strategy. The four P's of marketing are:. Usually depicted in a ven diagram with four overlapping circles. They were originally introduced by Harvard advertising professor Neil H. Borden in 1964 in his article. The Concept of the Marketing Mix. These four key elements have been at the core of marketing strategy since then. Once ...

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Michael D. Wentworth

Michael D. Wentworth. Michael D. Wentworth is co-founder of The ROM Group, a customer-centric marketing services firm. Thursday, January 15, 2009. Three Keys to Winning Marketing Strategy. The four P's of marketing are:. Usually depicted in a ven diagram with four overlapping circles. They were originally introduced by Harvard advertising professor Neil H. Borden in 1964 in his article. The Concept of the Marketing Mix. These four key elements have been at the core of marketing strategy since then. Once ...

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