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Mark Alexander Posth's Interactive Marketing Trends and Information

Coke has the juice to compete. Coca-cola unveiles world's first drink dispenser that is also a sophisticated marketing device. From joysticks to M16s. The US. Army is organizing video-game parties as part of its recruitment. Yes dear, their brains are. Research shows Republican brains are different from Democrats. Not that there's anything wrong with that). Bypassing ads with your TiVo? Maybe not for long. What's that slouching toward your tv? Buying decisions made emotionally.

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Mark Alexander Posth's Interactive Marketing Trends and Information | mposth.com Reviews

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Coke has the juice to compete. Coca-cola unveiles world's first drink dispenser that is also a sophisticated marketing device. From joysticks to M16s. The US. Army is organizing video-game parties as part of its recruitment. Yes dear, their brains are. Research shows Republican brains are different from Democrats. Not that there's anything wrong with that). Bypassing ads with your TiVo? Maybe not for long. What's that slouching toward your tv? Buying decisions made emotionally.

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Mark Alexander Posth's Interactive Marketing Trends and Information | mposth.com Reviews

https://mposth.com

Coke has the juice to compete. Coca-cola unveiles world's first drink dispenser that is also a sophisticated marketing device. From joysticks to M16s. The US. Army is organizing video-game parties as part of its recruitment. Yes dear, their brains are. Research shows Republican brains are different from Democrats. Not that there's anything wrong with that). Bypassing ads with your TiVo? Maybe not for long. What's that slouching toward your tv? Buying decisions made emotionally.

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mposth.com

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Modern Marketing

http://www.mposth.com/financial.html

How financial service institutions can offer more value to their customers. 149; Rising expectations. 147;Financial Institutions have been hit by a wave of rising consumer expectationsthey have less loyalty and are ready to switch for better service or a lower price. (Deloitte Consulting.). 149; Internet competition:. The industry realizes comparable rates are easily available elsewhere. 149; Little one-to-one. Few companies have fully personalized dialogues with customers.

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Modern Marketing

http://www.mposth.com/email.html

Could email marketing go the way of banners? Email bombardment has sunk email open rates way under 2%. Will this indiscriminate shelling drive email response as low as banners? In the early days of Internet advertising, banners had significant response rates, or have you forgotten the heady days of 5% click-throughs? Now you're lucky if your click-through rate is .5%. A need to read basis. Mark Alexander Posth specializes in creating exceptional content strategies. Email Mark at.

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Modern Marketing

http://www.mposth.com/emotions.html

Emotions decide the purchase. Brain scans suggest all personal decisions - no matter how simple - are made with emotional imput. By Mark Alexander Posth. Do you think your buying decisions are based upon a rational by-the-numbers approach? Brain scans of test subjects indicate that emotion is the deciding factor in all personal purchase decisions. At the University of Rochester School of Medicine, N.Y. What are the implications for marketing? Are web marketers up to it?

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Modern Marketing

http://www.mposth.com/freeread.html

Get a free read on your market. Magazines are a cultural barometer for marketers to get valuable, free market research. By Mark Alexander Posth. Professional online marketers are shocked when I tell them Ive created successful products based upon gazing at magazine covers. Just to be clear, we are talking gaining valuable insights into consumer behavior from the covers that scream 10 Ways To Improve Your Orgasms and Lose 10 pounds by Tomorrow! 148; Really, its true. To start effectively utilizin...

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http://www.mposth.com/NewCoke.html

New gizmo does a lot of things better than anyone else. By Mark Alexander Posth. Coke has unvelied a point of purchase machine that mixes drinks and sends immediate user feedback to Coke headquarters to develop new products. Allows the company to test products quickly, manage inventory, and gives consumers 100 different drink choices. The machines are like a robotic army, gathering intelligence for coke. What are the lessons?

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Mark Alexander Posth's Interactive Marketing Trends and Information

Coke has the juice to compete. Coca-cola unveiles world's first drink dispenser that is also a sophisticated marketing device. From joysticks to M16s. The US. Army is organizing video-game parties as part of its recruitment. Yes dear, their brains are. Research shows Republican brains are different from Democrats. Not that there's anything wrong with that). Bypassing ads with your TiVo? Maybe not for long. What's that slouching toward your tv? Buying decisions made emotionally.

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