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What is an innovative marketing approach? -My project: Uniqlo rebrandingBy Mariko Kitagawa
http://mrkktgw.blogspot.com/
By Mariko Kitagawa
http://mrkktgw.blogspot.com/
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What is an innovative marketing approach? -My project: Uniqlo rebranding | mrkktgw.blogspot.com Reviews
https://mrkktgw.blogspot.com
By Mariko Kitagawa
What is an innovative marketing approach? -My project: Uniqlo rebranding: Tutorial
http://mrkktgw.blogspot.com/2008/04/tutorial_23.html
What is an innovative marketing approach? My project: Uniqlo rebranding. Monday, 21 April 2008. Tutorial with Damian Chapman. How am I doing? I discussed with Damian about three different alternatives of advertising and shopping bags. 1 Japanese pictures with modern colour images, . 2 Japanese modern cartoon characters, . 3 Japanese calligraphy and symbols such as family emblem. I researched Japanese patterns, colours and so forth to get inspirations. Why am I doing this? To prepare for presentation.
What is an innovative marketing approach? -My project: Uniqlo rebranding: Tutorial
http://mrkktgw.blogspot.com/2008/04/tutorial_28.html
What is an innovative marketing approach? My project: Uniqlo rebranding. Monday, 28 April 2008. Tutorial with Damian Chapman. How am I doing? Based on advice from Damian, discussions with group members and visual inspirations, I created three alternatives of advertising, shopping bags, brand identity and package designs for a fragrance. I introduced Japanese patterns for each graphic design. I understood Japanese images for introducing in the UK though group discussions and tutor’s help.
What is an innovative marketing approach? -My project: Uniqlo rebranding: February 2008
http://mrkktgw.blogspot.com/2008_02_01_archive.html
What is an innovative marketing approach? My project: Uniqlo rebranding. Saturday, 16 February 2008. I chose O2 to understand design and some strategies as a case study. In addition, I compared to Japanese mobile phone company. I discovered that Japanese companies tend to use character design to get attention from customers. On the other hand, UK companies don't use character for promotions. I assume that Japanese like cute oriented products like Hello Kitty. Thursday, 14 February 2008. Branding is not o...
What is an innovative marketing approach? -My project: Uniqlo rebranding: Reference list
http://mrkktgw.blogspot.com/2008/05/reference-list.html
What is an innovative marketing approach? My project: Uniqlo rebranding. Thursday, 15 May 2008. Uniqlo’s store supervisor: Her name: Amy, Contact Information: aturay4u@hotmail.com. My blog: http:/ mrkktgw.blogspot.com/. Bloomer, Carolyn M. (1990). Principles of Visual Perception. London: The Herbert Press. Evans, Martin, Jamal, Ahmad and Faxall, Gordon. Consumer Behaviour. West Sussex: John Wiley&Sons. . Gobe, Marc. (2001). Emotional Branding. Oxford: Allworth Press. . Sanada, Ryo and Hassan, Suridh....
What is an innovative marketing approach? -My project: Uniqlo rebranding: May 2008
http://mrkktgw.blogspot.com/2008_05_01_archive.html
What is an innovative marketing approach? My project: Uniqlo rebranding. Thursday, 15 May 2008. Uniqlo’s store supervisor: Her name: Amy, Contact Information: aturay4u@hotmail.com. My blog: http:/ mrkktgw.blogspot.com/. Bloomer, Carolyn M. (1990). Principles of Visual Perception. London: The Herbert Press. Evans, Martin, Jamal, Ahmad and Faxall, Gordon. Consumer Behaviour. West Sussex: John Wiley&Sons. . Gobe, Marc. (2001). Emotional Branding. Oxford: Allworth Press. . Sanada, Ryo and Hassan, Suridh....
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What is an innovative marketing approach? -My project: Uniqlo rebranding
What is an innovative marketing approach? My project: Uniqlo rebranding. Thursday, 15 May 2008. Uniqlo’s store supervisor: Her name: Amy, Contact Information: aturay4u@hotmail.com. My blog: http:/ mrkktgw.blogspot.com/. Bloomer, Carolyn M. (1990). Principles of Visual Perception. London: The Herbert Press. Evans, Martin, Jamal, Ahmad and Faxall, Gordon. Consumer Behaviour. West Sussex: John Wiley&Sons. . Gobe, Marc. (2001). Emotional Branding. Oxford: Allworth Press. . Sanada, Ryo and Hassan, Suridh....
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