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multichannel-musings.blogspot.com

Multichannel Musings

A Blog containing the musings of a Retail IT professional on eCommerce, Multichannel and Cross/Merged Channel Retailing. All based on experience working with blue-chip retailers.

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Multichannel Musings | multichannel-musings.blogspot.com Reviews
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A Blog containing the musings of a Retail IT professional on eCommerce, Multichannel and Cross/Merged Channel Retailing. All based on experience working with blue-chip retailers.
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Multichannel Musings | multichannel-musings.blogspot.com Reviews

https://multichannel-musings.blogspot.com

A Blog containing the musings of a Retail IT professional on eCommerce, Multichannel and Cross/Merged Channel Retailing. All based on experience working with blue-chip retailers.

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1

Multichannel Musings: The Current State of Cross-Channel Retailing: Part 1

http://multichannel-musings.blogspot.com/2009/03/current-state-of-cross-channel.html

Thoughts and opinions on Multichannel, eCommerce and Cross-channel/Merged-channel Retail. Wednesday, 4 March 2009. The Current State of Cross-Channel Retailing: Part 1. Over the next couple of postings I'm going to review this years annual Retail Systems Research. Survey on the current state of multichannel retailing and some of the interesting stats the report uncovers. The brand is the value, and the channel is how the value is delivered. It would appear that the survey respondents are switching on to ...

2

Multichannel Musings: January 2010

http://multichannel-musings.blogspot.com/2010_01_01_archive.html

Thoughts and opinions on Multichannel, eCommerce and Cross-channel/Merged-channel Retail. Wednesday, 6 January 2010. ECommerce Archeology: The 3 Ages of eComm. Everybody seems to be talking about eCommerce re-platforming. It's got me thinking about how retailers have evolved their use of eComm over time. I kind of see it as 3 ages, of which we are now entering the 3rd age. The 1st Age - The toe in the water (mid 90s - early 2000's). The 2nd Age - Handling the success (mid 2000's - late 2000's). The stake...

3

Multichannel Musings: Will mobile Twitter apps mean a decline in SMS?

http://multichannel-musings.blogspot.com/2009/07/will-mobile-twitter-apps-mean-decline.html

Thoughts and opinions on Multichannel, eCommerce and Cross-channel/Merged-channel Retail. Thursday, 16 July 2009. Will mobile Twitter apps mean a decline in SMS? As I began yet another tweet from my iPhone, the thought struck me - I wonder if there'll be a decline in SMS? Surely SMS is what Twitter was modelled on in the first place given its message limit? I wonder if the Mobile Marketing Association (MMA) have spotted any trends since Twitter growth spurt? What are your thoughts? Posted by Stuart Barker.

4

Multichannel Musings: October 2008

http://multichannel-musings.blogspot.com/2008_10_01_archive.html

Thoughts and opinions on Multichannel, eCommerce and Cross-channel/Merged-channel Retail. Wednesday, 29 October 2008. ECommerce Expo - Day 2. Given that I'm making this blog entry well before the end of the expo may give an indicator that I've some free time not attending the seminars. Not that the seminars have finished, more that I've given up attending them. A single word sums it up - disappointed. Sorry Chris, but it was obvious. The rest of the session was a Chris taking us through a selection o...

5

Multichannel Musings: Getting a shared basket between brands right

http://multichannel-musings.blogspot.com/2009/05/getting-shared-basket-between-brands.html

Thoughts and opinions on Multichannel, eCommerce and Cross-channel/Merged-channel Retail. Wednesday, 13 May 2009. Getting a shared basket between brands right. Over the last week or so I've been doing some consulting work for a retail group that has a multitude of brand identities. I've been working with them on their eCommerce strategy and one piece of functionality they're keen to introduce is a shared basket across their various branded sites. In the Netherlands as an example. Whilst there maybe some ...

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