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Neural Sense Neuromarketing Blog | Neuromarketing in South Africa | Page 2
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Neural Sense Neuromarketing Blog. Neuromarketing in South Africa. Posted by: Brandon Bester. July 28, 2015. Anticipation Narrows Focus of Attention. Researchers at the Georgia Institute of Technology have conducted a study on the influence of suspense on brain activity, more specifically while watching suspenseful films. The researchers found that activity in the calcarine sulcus. And the anterior portion (responsible for the. Has also shown that brand story telling is an excellent strategy for marketers...
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A Mother’s Love Modifies Neural Circuitry | Neural Sense Neuromarketing Blog
https://neuralsense.wordpress.com/2015/05/08/a-mothers-love-modifies-neural-circuitry
Neural Sense Neuromarketing Blog. Neuromarketing in South Africa. Posted by: Brandon Bester. May 8, 2015. A Mother’s Love Modifies Neural Circuitry. The results of the study, conducted at NYU Langone Medical Center, indicate that a mother’s presence impacts early brain development by altering gene activity in a part of the brain involved in emotions. Says Sullivan, a professor at the NYU School of Medicine and its affiliated Nathan S. Kline Institute for Psychiatric Research. Leave a Reply Cancel reply.
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The neuroscience behind trends | Neural Sense Neuromarketing Blog
https://neuralsense.wordpress.com/2015/05/19/the-neuroscience-behind-trends
Neural Sense Neuromarketing Blog. Neuromarketing in South Africa. Posted by: Brandon Bester. May 19, 2015. The neuroscience behind trends. Image Credit: Mary Bhonda. A fMRI study conducted by Virginia Tech Carilion Research Institute has provided insight as to why people follow certain trends. The research shows how the perceived value of a decision/behaviour changes when seeing other people make the same decision/behaviour. From a neuroscience perspective, the ventromedial prefrontal cortex. You are com...
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Time & Place of Negative Taste Experiences Encoded in Memory | Neural Sense Neuromarketing Blog
https://neuralsense.wordpress.com/2014/09/25/time-place-of-negative-taste-experiences-encoded-in-memory
Neural Sense Neuromarketing Blog. Neuromarketing in South Africa. Posted by: Brandon Bester. September 25, 2014. Time and Place of Negative Taste Experiences Encoded in Memory. Remember how difficult it was to get over a bad experience at that. Maybe the food wasn’t up to standard, or you got food poisoning. Where the bad experience is down to the actual food (as opposed to the service), the stakes may be even higher for restaurateurs (pun intended). Interesting infographic on how the brain sees logos.
imcconference.com
IMC Johannesburg - IMC | IMC
http://imcconference.com/conference/johannesburg/home
Back To Past Conferences. 02 Nov - 03 Nov 2015. The IMC Conference returns to Johannesburg for the 5th time for what is said to be the leading marketing and communication conference in South Africa. Watch highlights from IMC 2013. Brought to you by:. The IMC Conference returns to Johannesburg for the 5th time for what is said to be the leading marketing and communication conference in South Africa. Get Actionable Learning From The Greatest Minds In Integrated Marketing. The Jupiter Drawing Room. Get the ...
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The Brain and Chocolate | Neural Sense Neuromarketing Blog
https://neuralsense.wordpress.com/2015/08/07/the-brain-and-chocolate
Neural Sense Neuromarketing Blog. Neuromarketing in South Africa. Posted by: Brandon Bester. August 7, 2015. The Brain and Chocolate. Watch us talking to the Afternoon Express team and Lindt about the benefits of chocolate. Antioxidants protect brain cells. Increased alertness and cognition. Chocolate makes you happy. It’s important to note that the better the quality of chocolate, and the higher the cocoa content (i.e. darker chocolate), the more benefit you’re going to likely derive...You are commentin...
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Shared from WordPress | Neural Sense Neuromarketing Blog
https://neuralsense.wordpress.com/2015/07/28/shared-from-wordpress
Neural Sense Neuromarketing Blog. Neuromarketing in South Africa. Posted by: Brandon Bester. July 28, 2015. Here’s How Sexy Advertising Backfires – http:/ wp.me/p5HMd-gF68. Laquo; Brain study reveals interesting findings about altruism. Anticipation Narrows Focus of Attention. Leave a Reply Cancel reply. Enter your comment here. Fill in your details below or click an icon to log in:. Address never made public). You are commenting using your WordPress.com account. ( Log Out. Blog at WordPress.com.
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How Teens Assess Risk With/Without a Parental Figure | Neural Sense Neuromarketing Blog
https://neuralsense.wordpress.com/2015/04/23/how-teens-assess-risk-withwithout-a-parental-figure
Neural Sense Neuromarketing Blog. Neuromarketing in South Africa. Posted by: Brandon Bester. April 23, 2015. How Teens Assess Risk With/Without a Parental Figure. Research reported in the journal. Social Cognitive and Affective Neuroscience. Found that teens driving alone find risky decisions rewarding – blood flow to the ventral striatum, a reward center in the brain, increased significantly when teen drivers chose to ignore a yellow stoplight. Way to go Moms! Leave a Reply Cancel reply.
neuralsense.wordpress.com
Anticipation Narrows Focus of Attention | Neural Sense Neuromarketing Blog
https://neuralsense.wordpress.com/2015/07/28/anticipation-narrows-focus-of-attention
Neural Sense Neuromarketing Blog. Neuromarketing in South Africa. Posted by: Brandon Bester. July 28, 2015. Anticipation Narrows Focus of Attention. Researchers at the Georgia Institute of Technology have conducted a study on the influence of suspense on brain activity, more specifically while watching suspenseful films. The researchers found that activity in the calcarine sulcus. And the anterior portion (responsible for the. Has also shown that brand story telling is an excellent strategy for marketers...
imcconference.com
IMC Johannesburg - IMC | IMC
http://imcconference.com/conference/johannesburg
Back To Past Conferences. 02 Nov - 03 Nov 2015. The IMC Conference returns to Johannesburg for the 5th time for what is said to be the leading marketing and communication conference in South Africa. Watch highlights from IMC 2013. Brought to you by:. The IMC Conference returns to Johannesburg for the 5th time for what is said to be the leading marketing and communication conference in South Africa. Get Actionable Learning From The Greatest Minds In Integrated Marketing. The Jupiter Drawing Room. Get the ...