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NewMediaMetrics is a strategic marketing optimization company. That helps marketers increase revenues by LEAP™-ing. Redeploying their resources toward brand marketing and media investments predicted to perform best. See LEAP™ website). LEAP™ Brand Audiences. LEAP™ Media Audiences. Leveraging Emotional Attachment for Profit" (LEAP™) Brand Index quantifies a brand's Emotional Attachment for more than 400 brands. Links the high-value buyers of over 350 brands to their cross platform media behavior.

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NewMediaMetrics is a strategic marketing optimization company. That helps marketers increase revenues by LEAP™-ing. Redeploying their resources toward brand marketing and media investments predicted to perform best. See LEAP™ website). LEAP™ Brand Audiences. LEAP™ Media Audiences. Leveraging Emotional Attachment for Profit (LEAP™) Brand Index quantifies a brand's Emotional Attachment for more than 400 brands. Links the high-value buyers of over 350 brands to their cross platform media behavior.
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Home « NewMediaMetrics | newmediametrics.net Reviews

https://newmediametrics.net

NewMediaMetrics is a strategic marketing optimization company. That helps marketers increase revenues by LEAP™-ing. Redeploying their resources toward brand marketing and media investments predicted to perform best. See LEAP™ website). LEAP™ Brand Audiences. LEAP™ Media Audiences. Leveraging Emotional Attachment for Profit" (LEAP™) Brand Index quantifies a brand's Emotional Attachment for more than 400 brands. Links the high-value buyers of over 350 brands to their cross platform media behavior.

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Emotional Attachment Approach « NewMediaMetrics

http://www.newmediametrics.net/splash/approach-ea.aspx

NewMediaMetrics employs an analytically. Proven, predictive single source approach. Known as Emotional Attachment (EA)™. For more than 10 years, our proprietary, patent-pending Emotional Attachment approach has been proven to be highly predictive of both consumer purchase behavior and media behavior. This approach directly links target audiences, media and brands. Ten years of testing have proven that:. These prospects go deeper into the product line and have greater price elasticity. Consumers who are e...

2

Services · Syndicated Studies - 360 Cross Platform Study « NewMediaMetrics

http://www.newmediametrics.net/splash/services-studies-360.aspx

360 Cross Platform Study. Increase your ROI by redeploying you marketing. Dollars toward the media your high-value prospects. Are highly engaged in. NewMediaMetrics' 360 Cross-Platform Study quantifies the saturation of high-value brand buyers across 14 different media platforms and specific media alternatives including:. Sports and Entertainment Sponsorships. Click here for more information on NMM's 360 Cross Platform Study. Click here for more information on our all-new African American Study.

3

About NMM · Team Bios « NewMediaMetrics

http://www.newmediametrics.net/splash/about-team.aspx

Is co-founder and Principal in NewMediaMetrics. Prior to forming NewMediaMetrics, Inc, Gary held the position of Vice President, Strategic Marketing at Turner Broadcasting and Vice President, Sales and Marketing, for CNN.com International. As a lead consultant for Turner's Entertainment Group, Gary was an integral part of the Turner Broadcasting Launch Team for GameTap, Turner's broadband gaming and entertainment service. As a strategic marketing consultant in the media industry, Mr. Reisman has play...

4

About NMM · Press Room « NewMediaMetrics

http://www.newmediametrics.net/splash/about-press.aspx

NewMediaMetrics in the news:. Consumers Cutting Back on Purchases, but Indulgences Stay". Ad Age. (2010, Oct.11). Forget TV; Today's Consumers More Attached to Google, Amazon". Ad Age. (2010, Sept. 17). Book 'em Danno". Ad Age.(2010, August Predictions). CAC Releases New Media Metrics Study: Movie Ads Work . (2010, April 13). Research: Love The Show? Wait 'Til You See The Commercial". Brandweek. Consoli, J. (2008, Feb. 4). NewMediaMetrics: Tracking Attachment to Brands, Shows". Mdash; NewMediaMetrics, th...

5

Services · Ad Sales Applications « NewMediaMetrics

http://www.newmediametrics.net/splash/services-applications.aspx

Quantify the value of. Media properties for specific. Target audiences and brand advertisers. Media Clients Utilize Our Studies to:. Quantify the value of their media properties for specific target audiences and brand advertisers. Help illuminate who's intently viewing their media property and what brands those viewers are highly attached to. Click here for more information.

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Recent Developments in the Post-Exposure Audience Marketplace | audienceevolution

https://audienceevolution.wordpress.com/2012/10/08/recent-developments-in-the-post-exposure-audience-marketplace

New technologies and the transformation of media audiences. An International Nielsen Scandal? Nielsen, Social Guide and the Merger of Old and New Approaches to TV Audience Measurement →. Recent Developments in the Post-Exposure Audience Marketplace. October 8, 2012. We’re in the midst of Advertising Week. Here in New York, which provides an interesting lens into how the audience marketplace is reacting to the ongoing changes in how consumers use media, and in how this usage can be measured. One of the ke...

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Home « NewMediaMetrics

NewMediaMetrics is a strategic marketing optimization company. That helps marketers increase revenues by LEAP™-ing. Redeploying their resources toward brand marketing and media investments predicted to perform best. See LEAP™ website). LEAP™ Brand Audiences. LEAP™ Media Audiences. Leveraging Emotional Attachment for Profit" (LEAP™) Brand Index quantifies a brand's Emotional Attachment for more than 400 brands. Links the high-value buyers of over 350 brands to their cross platform media behavior.

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The Walton Family Foundation. The Academy of New Media Middle. At the Academy of New Media Middle. Our program is based on the belief that all students can achieve to their highest potential with real world connections and personalization. Mutual trust and respect is the foundation of our school. Our environment is safe for our students to be true to themselves and thrive in a social and academic context. Our experiential curriculum. Is based on the Common Core Standards. The New Media Learning Experience.