nishant-choudhary.blogspot.com

Big Brands...

Tuesday, March 22, 2011. P&G Branding and Greatness Compilation. P and G Case Study. This case discusses the evolution and growth of the brand management system of the US based FMCG major -Procter and Gamble (P&G). It describes in detail how the 'brand management' in the 1940s evolved into 'category management' in the 1980s, as the brand portfolio of P&G expanded. John Smale, Former Chairman, P&G. John Lafley, President and CEO, P&G. A pioneer in introducing a formalized brand management system way back ...

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Big Brands... | nishant-choudhary.blogspot.com Reviews

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Tuesday, March 22, 2011. P&G Branding and Greatness Compilation. P and G Case Study. This case discusses the evolution and growth of the brand management system of the US based FMCG major -Procter and Gamble (P&G). It describes in detail how the 'brand management' in the 1940s evolved into 'category management' in the 1980s, as the brand portfolio of P&G expanded. John Smale, Former Chairman, P&G. John Lafley, President and CEO, P&G. A pioneer in introducing a formalized brand management system way back ...

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1 big brands

2 introduction

3 background note

4 the initial decades

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6 black foot

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Big Brands... | nishant-choudhary.blogspot.com Reviews

https://nishant-choudhary.blogspot.com

Tuesday, March 22, 2011. P&G Branding and Greatness Compilation. P and G Case Study. This case discusses the evolution and growth of the brand management system of the US based FMCG major -Procter and Gamble (P&G). It describes in detail how the 'brand management' in the 1940s evolved into 'category management' in the 1980s, as the brand portfolio of P&G expanded. John Smale, Former Chairman, P&G. John Lafley, President and CEO, P&G. A pioneer in introducing a formalized brand management system way back ...

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nishant-choudhary.blogspot.com

1

Big Brands...: AT&T win in Olympics & Brand building via Web.

http://nishant-choudhary.blogspot.com/2011/01/websites-dedicated-to-brand-is.html

Thursday, January 20, 2011. AT&T win in Olympics and Brand building via Web. Dedicated to the brand is potentially the most powerful brand building tool, in part because it can be tailored to the needs of the brand and the customer/brand relationship. Moreover it can Marshall all the power of the web to create and reinforce associations. There are various examples which can demonstrate the above, we can take example of AT&T and analyze how they were successful in creating brand awareness via internet.

2

Big Brands...: P&G Branding & Greatness Compilation

http://nishant-choudhary.blogspot.com/2011/03/p-branding-greatness-compilation.html

Tuesday, March 22, 2011. P&G Branding and Greatness Compilation. P and G Case Study. This case discusses the evolution and growth of the brand management system of the US based FMCG major -Procter and Gamble (P&G). It describes in detail how the 'brand management' in the 1940s evolved into 'category management' in the 1980s, as the brand portfolio of P&G expanded. John Smale, Former Chairman, P&G. John Lafley, President and CEO, P&G. A pioneer in introducing a formalized brand management system way back ...

3

Big Brands...: Asia Social Media Report 2008 (Can Brands Have A Social Life?)

http://nishant-choudhary.blogspot.com/2011/01/asia-social-media-report-2008-can.html

Sunday, January 23, 2011. Asia Social Media Report 2008 (Can Brands Have A Social Life? Check out this SlideShare Presentation:. Asia Social Media Report 2008 (Can Brands Have A Social Life? Subscribe to: Post Comments (Atom). Media Professional, Food Lover, Adventurous, Risk taker. View my complete profile. Asia Social Media Report 2008 (Can Brands Have A S. AT&T win in Olympics and Brand building via Web. Awesome Inc. template. Powered by Blogger.

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Big Brands...: December 2010

http://nishant-choudhary.blogspot.com/2010_12_01_archive.html

Sunday, December 19, 2010. Subscribe to: Posts (Atom). All the analysis are made on the basis of facts and figures, and the thoughts expressed are completely based on personal views and analysis. Everything is provided on an "if it is and may be" basis and some information contained herein may be inaccurate or may vary from experienced analyst. There is no motive of hurting anyone's feeling, and if it does I am extremely sorry for that. Media Professional, Food Lover, Adventurous, Risk taker.

5

Big Brands...: Analysis of different case studies on Adidas & Nike

http://nishant-choudhary.blogspot.com/2010/10/analysis-of-different-case-studies-on.html

Monday, October 11, 2010. Analysis of different case studies on Adidas and Nike. It starts in 1948, we all know. Adidas was formed after the personal conflict and family dispute in Dassler Company which was established in 1926 by German shoe maker “Dassler”. The other company was later named as. Owned by Adi’s brother. Phil Knight an sports enthusiast, was an inventor and entrepreneur who valued craftsmanship, quality, and dedication to innovation founded. Detailed analysis in next post. Analysis of diff...

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Big Brands...

Tuesday, March 22, 2011. P&G Branding and Greatness Compilation. P and G Case Study. This case discusses the evolution and growth of the brand management system of the US based FMCG major -Procter and Gamble (P&G). It describes in detail how the 'brand management' in the 1940s evolved into 'category management' in the 1980s, as the brand portfolio of P&G expanded. John Smale, Former Chairman, P&G. John Lafley, President and CEO, P&G. A pioneer in introducing a formalized brand management system way back ...

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HALKE-FULKE cartoon

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