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Friday, 28 March 2008. Close-Up: Live issue - Counting the commercial value of the games. As the countdown to the London Olympic Games looms, Lucy Aitken looks at how the commercial partnerships will work. As soon as this year's Olympics in Beijing comes to a close on 24 August, the world's eyes will swivel from the East to the West, as London takes the baton for the 2012 Games. Contract to promote these first two events. However, in 2009 it will hold another pitch to find a different partner to help it ...

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Friday, 28 March 2008. Close-Up: Live issue - Counting the commercial value of the games. As the countdown to the London Olympic Games looms, Lucy Aitken looks at how the commercial partnerships will work. As soon as this year's Olympics in Beijing comes to a close on 24 August, the world's eyes will swivel from the East to the West, as London takes the baton for the 2012 Games. Contract to promote these first two events. However, in 2009 it will hold another pitch to find a different partner to help it ...

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npower Media Update | npower-media-update.blogspot.com Reviews

https://npower-media-update.blogspot.com

Friday, 28 March 2008. Close-Up: Live issue - Counting the commercial value of the games. As the countdown to the London Olympic Games looms, Lucy Aitken looks at how the commercial partnerships will work. As soon as this year's Olympics in Beijing comes to a close on 24 August, the world's eyes will swivel from the East to the West, as London takes the baton for the 2012 Games. Contract to promote these first two events. However, in 2009 it will hold another pitch to find a different partner to help it ...

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npower-media-update.blogspot.com

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npower Media Update: Together creates energy wasting day viral as April Fool

http://npower-media-update.blogspot.com/2008/03/together-creates-energy-wasting-day.html

Wednesday, 26 March 2008. Together creates energy wasting day viral as April Fool. Consumer climate change campaign group Together has created a viral film suggesting ways to waste as much energy as possible as an April Fool's Day spoof. The energy wasting day viral features a fictional character called Dan Power who revels in wasteful behaviour such as overfilling the kettle, turning up his thermostat and driving a huge 4X4. And "What a waste". David Hall, campaign director of Together, said: "This camp...

2

npower Media Update: Slap in the Facebook?

http://npower-media-update.blogspot.com/2008/03/slap-in-facebook.html

Monday, 10 March 2008. Slap in the Facebook? Although facebook has recently seen its first slump in UK users – with numbers falling by 5% in January to 8.5m users from 8.9m in December, according to Nielsen Online – it is continuing to roll out new features to retain its faithful addicts. On the up-side, application developers for the social networking site can now integrate flash into their creations, enabling possiblities such as motion graphics for the site. Posted by Claire Prendergast.

3

npower Media Update: ASA upholds complaint over British Gas 'free' claim

http://npower-media-update.blogspot.com/2008/03/asa-upholds-complaint-over-british-gas.html

Wednesday, 26 March 2008. ASA upholds complaint over British Gas 'free' claim. The ASA today upheld a complaint that a TV ad for British Gas HomeCare boiler repairs misled viewers over its cost. The authority found that the ad should not have referred to repairs provided as part of a monthly price package as "free". It said that customers could pay a basic fee and pay for repairs, or choose a more expensive plan, with repairs included in the price. Posted by Jenna Voyce. Subscribe to: Post Comments (Atom).

4

npower Media Update: Live Issue: Energy Suppliers - Big energy players move beyond price

http://npower-media-update.blogspot.com/2008/03/live-issue-energy-suppliers-big-energy.html

Monday, 10 March 2008. Live Issue: Energy Suppliers - Big energy players move beyond price. Nine in 10 consumers believe energy firms are ripping them off. Hugh Filman asks how suppliers can fight back with promotions. Many consumers will be closely scrutinising the energy companies' offerings. In what is essentially a very tight commodities market, the main players will have to use all the marketing tools at their disposal to win customers over in the aftermath of the recent price rises. According to Br...

5

npower Media Update: Video killed every star?

http://npower-media-update.blogspot.com/2008/03/video-killed-every-star.html

Monday, 10 March 2008. Video killed every star? Video sites are among the fastest growing social media websites, according to Nielsen Online. The latest research reveals that half of the ten fastest growing sites are video sites with video-sharing site YouTube the UK's most popular social media site with 10.4m unique users during January. VidShadow ranked third and saw a 639% growth to 281,000 in unique users while Video Jug visitors jumped from 107,000 to 371,000. He said "The internet is now a mass med...

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npower-media-update.blogspot.com

npower Media Update

Friday, 28 March 2008. Close-Up: Live issue - Counting the commercial value of the games. As the countdown to the London Olympic Games looms, Lucy Aitken looks at how the commercial partnerships will work. As soon as this year's Olympics in Beijing comes to a close on 24 August, the world's eyes will swivel from the East to the West, as London takes the baton for the 2012 Games. Contract to promote these first two events. However, in 2009 it will hold another pitch to find a different partner to help it ...

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npower Energy Offers - Get Great Energy Deals From npower - npower-switch.co.uk

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