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Photo recap from Quirk’s Summer Party! | Quirks Marketing Research Review Blog
http://quirksblog.com/blog/2015/07/30/photo-recap-from-quirks-summer-party
A Blog for Buyers of Marketing Research Products and Services. Reflecting on OmniShopper 2015. Study shows families trimming back-to-school spending for 2015 →. Photo recap from Quirk’s Summer Party! We had a blast hosting Quirk’s Summer Party at The Gage Chicago, a free event for researchers looking to network with their peers in a casual, comfortable environment. A huge thank you to our sponsors and everyone who came out for the party! This entry was posted in Research Blogs and Communities. Market Res...
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Behavioral Economics | Quirks Marketing Research Review Blog
http://quirksblog.com/blog/category/behavioral-economics
A Blog for Buyers of Marketing Research Products and Services. Category Archives: Behavioral Economics. Digital revolution stimulates change in shopper marketing. Shopper marketing has undergone a metamorphosis since the advent of digital marketing, evolving into an omnichannel approach designed to reach shoppers at all touchpoints. Those are among the key findings of new research from the Association of National Advertisers (ANA), … Continue reading →. Brand and Image Research. Emily C. Koenig. Behavior...
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Americans to celebrate Independence Day with picnics, parades and road trips | Quirks Marketing Research Review Blog
http://quirksblog.com/blog/2015/07/02/americans-to-celebrate-independence-day-with-picnics-parades-and-road-trips
A Blog for Buyers of Marketing Research Products and Services. The value behind client-centered MR. American consumers choose Jeep as most patriotic brand in new survey →. Americans to celebrate Independence Day with picnics, parades and road trips. The busiest half of the year for retailers is about to begin, and with economic conditions swaying in consumers’ favor more so this year than last, many seem eager to take advantage of retailers’ promotions, said NRF President and CEO Mathew Shay. Consumers t...
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Apparel | Quirks Marketing Research Review Blog
http://quirksblog.com/blog/category/apparel
A Blog for Buyers of Marketing Research Products and Services. Study shows families trimming back-to-school spending for 2015. After spending more on school supplies and electronics in 2014, parents will head into this back-to-school season evaluating what their children really need before spending on new items. According to NRF’s Back-to-School Spending Survey conducted by Prosper Insights and Analytics, … Continue reading →. Americans to spend more on spooky traditions. Is the engagement off? Digital e...
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Reflecting on OmniShopper 2015 | Quirks Marketing Research Review Blog
http://quirksblog.com/blog/2015/07/23/reflecting-on-omnishopper-2015
A Blog for Buyers of Marketing Research Products and Services. American consumers choose Jeep as most patriotic brand in new survey. Photo recap from Quirk’s Summer Party! Reflecting on OmniShopper 2015. Emily C. Koenig. As a member of the Me Me Me. Generation, it didn’t take me long to lock on to the conversation surrounding my peers the often complex Millennials. It seemed that no matter the topic, each session touched on how Millennials are continuing to disrupt the industry. Millennials are achieveme...
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Retailing | Quirks Marketing Research Review Blog
http://quirksblog.com/blog/category/retailing
A Blog for Buyers of Marketing Research Products and Services. Ready for Mother’s Day? Anticipated spending up 6 percent this year. Traditional Mother’s Day gifts will get a large share-of-wallet this year. Eighty-eight percent of consumers plan to celebrate Mother’s Day 2016 and clothing is this year’s big winner, according to the annual Brand Keys Mother’s Day survey. Celebrants intend to … Continue reading →. Why employees must understand the brand promise. Emily C. Koenig. From November 1 to January ...
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Americans are ready for summer travel | Quirks Marketing Research Review Blog
http://quirksblog.com/blog/2015/06/11/americans-are-ready-for-summer-travel
A Blog for Buyers of Marketing Research Products and Services. Steps to take when your customers experience buyer’s remorse. Shopping for Father’s Day? Spending expected to hit $12.7 billion →. Americans are ready for summer travel. The weather is finally on the upswing and many Americans are looking to make the most of their summers. Some are predicting that summer travel on U.S. airlines will reach an all-time high. Regardless the type of travel, Americans plan to spend upwards of $1,500 on their trips...
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Emily C. Koenig | Quirks Marketing Research Review Blog
http://quirksblog.com/blog/author/emilyk
A Blog for Buyers of Marketing Research Products and Services. Author Archives: Emily C. Koenig. Big ideas, real-world solutions. Now in two locations! Emily C. Koenig. It has been a few months since the 2016 Quirk’s Event and we are excited to be planning not one but two events for 2017! We’ve been thinking about and planning for 2017 since we returned from Brooklyn in February. … Continue reading →. Research Blogs and Communities. Saying goodbye to Dos Equis’ ‘most interesting man’. Emily C. Koenig.
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Quirks Marketing Research Review Blog | A Blog for Buyers of Marketing Research Products and Services | Page 2
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A Blog for Buyers of Marketing Research Products and Services. Newer posts →. Chinese consumers represent an opportunity for the Australian wine industry. A three-year study by the University of South Australia’s Ehrenberg-Bass Institute for Marketing Science. Funded by Wine Australia. Is nearing completion and has found the number of people buying imported wine in China and their frequency of consumption was on the rise. The Wine Australia Export Report December 2015 shows that the value of Australian w...
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Shopper Insights | Quirks Marketing Research Review Blog
http://quirksblog.com/blog/category/shopper-insights
A Blog for Buyers of Marketing Research Products and Services. Category Archives: Shopper Insights. Digital revolution stimulates change in shopper marketing. Shopper marketing has undergone a metamorphosis since the advent of digital marketing, evolving into an omnichannel approach designed to reach shoppers at all touchpoints. Those are among the key findings of new research from the Association of National Advertisers (ANA), … Continue reading →. Brand and Image Research. After losing her crown to Dis...
