3ilimited.com
Penberthy Insurance - 3i branding case study
http://www.3ilimited.com/case-studies/penberthy-insurance
The original Penberthy Insurance logo was created by Bruce Penberthy at his kitchen table thirty years ago, and it has remained pretty much un-changed up until now. However, both the marketplace and Penberthy as a company have undergone dramatic change and it was clearly time to revisit Penberthy as a Brand in the light of their positioning in the market today and the evolution of their personality. Next case study ». By 3i Limited Content Management.
dinz.org.nz
Designers Institute of New Zealand
http://dinz.org.nz/awards/the-social-kitchen
Case Study. Alt Group. Auckland Art Gallery Toi o Tamaki. Art is a hard thing to understand, building a text algorithm to communicate what art is allowed Auckland Art Gallerys identity to see art in everything. Whats the interesting thing about branding an Arts Institution? Art is a big subject. Art means different things to different people. How does an identity convey that? How does a algorithm become a logo? The answer was found with a rule system that must always begin with an A, followed by two word...
dinz.org.nz
Designers Institute of New Zealand
http://dinz.org.nz/resources
As the voice of New Zealand designers, we’re here to support you in every way we can. One of these is to provide you with relevant business, legal and contract documents. Members, get better advice. All members are entitled to a free 30 minute business consultation with Staples Rodway or 30 minutes legal counsel with Clendons. Protect yourself with an insurance package with a Members rate from Auckland Insurance or Penberthy Insurance. Or 09 529 1713. Annual General Meeting 2016 Nomination Forms.
dinz.org.nz
Designers Institute of New Zealand
http://dinz.org.nz/awards/simplustm
Case Study. Fisher and Paykel Healthcare. The noble sentiment that lies behind Fisher and Paykel’s Purple-Pin-winning Simplus full-face mask is that everybody deserves a good night’s sleep . Fisher and Paykel Healthcare. People try to breathe in when they’re sleeping but they can’t, so then they wake up, start breathing again, and go back to sleep. That can even happen up to once a minute. You have OSA if you have more than five events per hour, says Greg Olsen, head of the Simplus design team. The desig...
dinz.org.nz
Designers Institute of New Zealand
http://dinz.org.nz/awards/karma-cola
Case Study. Special Group. In the parts of the world tired of the outputs of mass production and standardisation (and let’s not forget exploitation! There are small revolutions occurring in product development. These revolutions focus on provenance; constituent parts are obtained fairly, and there is a mutually beneficial focus on cultivating not just sustainable lines of supply but ongoing relationships with primary suppliers. View all Purple Pin. Fisher and Paykel Healthcare. Folio - Writing and Editing.
dinz.org.nz
Designers Institute of New Zealand
http://dinz.org.nz/awards/silo-theatre
Case Study. Sons and Co. Theres nothing timid about Silo Theatres website: modernist typography, dismembered limbs and at least one naked breast, but Silo presents bold, cutting-edge theatre and you’d expect nothing less. What were the aims of the site? Its a lot of pink? Does a cultural client differ from a corporate client? What do you think makes it a success? View all Purple Pin. Fisher and Paykel Healthcare. Massey University College of Creative Arts. Clendons Barristers and Solicitors. 64 9 529 1713.
dinz.org.nz
Designers Institute of New Zealand
http://dinz.org.nz/awards/nga-purapura
Case Study. Tennent Brown Architects. Te Wānanga-O-Raukawa, a Māori tertiary institution in Ōtaki required a building to fulfill its vision for courses focused on improving physical wellbeing for Māori. Tell us about the building, what goes on inside? Am I right in saying the decorative panels on the outside and the landscape planting are also important to the building design? A focal point of the entrance is the triangulated, dome structure that sits in the middle of the foyer. What is it? The kākano is...
dinz.org.nz
Designers Institute of New Zealand
http://dinz.org.nz/awards/les-mills-smartstep
Case Study. 4ormfunction. It has been 25 years since Les Mills first implemented its concepts for BodyStep and BodyPump exercise programmes. Les Mills International is, of course, the successful company founded by Philip Mills, named after his father, Les, which has gone on to become the world’s largest provider of choreographed exercise-to-music group fitness classes. Currently, Les Mills runs programmes across 80 countries and 15,000 clubs worldwide. Written by Mike Barrett. View all Purple Pin. Folio ...
dinz.org.nz
Designers Institute of New Zealand
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