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Peter McGraw - Behavioral ScientistA blog about humor, judgment, emotion and choice by Dr. Peter McGraw, University of Colorado Boulder professor and director of the Humor Research Lab (HuRL).
http://www.petermcgraw.org/
A blog about humor, judgment, emotion and choice by Dr. Peter McGraw, University of Colorado Boulder professor and director of the Humor Research Lab (HuRL).
http://www.petermcgraw.org/
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Peter McGraw - Behavioral Scientist | petermcgraw.org Reviews
https://petermcgraw.org
A blog about humor, judgment, emotion and choice by Dr. Peter McGraw, University of Colorado Boulder professor and director of the Humor Research Lab (HuRL).
petermcgraw.org
#politicalhumor Archives - Peter McGraw
https://www.petermcgraw.org/tag/politicalhumor
The Humor Code’s Slate series revisited: Can comedy bring about real political change? May 20, 2015. Can a chuckle be a catalyst for a revolution? Joel Warner and I take a look at whether humor is a thermometer or a thermostat: Let’s consider the case of Serbia in 1999. The small Balkan state was in its 10th year in the autocratic grip of President Slobodan Milošević. Four recent wars with neighboring […]. Repost: Things don’t go viral (except viruses). I take it back. Another Benign Violation: Roast Me.
# Archives - Peter McGraw
https://www.petermcgraw.org/tag/92
The Humor Code’s Slate series revisited: Can comedy bring about real political change? May 20, 2015. Can a chuckle be a catalyst for a revolution? Joel Warner and I take a look at whether humor is a thermometer or a thermostat: Let’s consider the case of Serbia in 1999. The small Balkan state was in its 10th year in the autocratic grip of President Slobodan Milošević. Four recent wars with neighboring […]. Repost: Things don’t go viral (except viruses). I take it back. Another Benign Violation: Roast Me.
stand-up Archives - Peter McGraw
https://www.petermcgraw.org/tag/stand-up
The Humor Code’s Slate series revisited: Who invented stand-up? July 1, 2015. Joel Warner and I delve into the history of stand-up comedy in this Slate article. It’s an odd sort of entertainment. There’s no narrative structure, no plot, backstory, sets, editors, or producers. It’s comedy boiled down to basics: a comedian and an audience, where you either score a laugh or you don’t. As British comedian […]. Repost: Things don’t go viral (except viruses). I take it back. Another Benign Violation: Roast Me.
Humor Archives - Peter McGraw
https://www.petermcgraw.org/category/humor
I take it back. July 24, 2016. After my last sabbatical, I reported in a blog post what might be my post-Humor Code life might look like. I am now taking back one of the plans that I presented in the report: 3) Draw on the benign violation theory and related behavioral science research to examine how we can enhance humor. That’s right. […]. Another Benign Violation: Roast Me. July 6, 2016. Another Benign Violation: Darwin Awards. May 4, 2016. Another Benign Violation: 2 Girls 1 Cup Reactions. An Internet...
Talking Humor and Business with Brian Carter - Peter McGraw
https://www.petermcgraw.org/talking-humor-and-business-with-brian-carter
Talking Humor and Business with Brian Carter. Talking Humor and Business with Brian Carter. July 7, 2015. I recently had a great talk about comedy and business with Brian Carter. Brian is a marketer, comedian, and author (of The Cowbell Principle. See more about Brian and the interview here. I recently had a great talk about comedy and business with Brian Carter. Brian is a marketer, comedian, and author (of The Cowbell Principle). . See more about Brian and the interview here. I take it back.
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Still have a lot to learn - srossmktg
http://www.srossmktg.com/2013/12/08/still-have-a-lot-to-learn
The blog of a Assistant Professor of Marketing. Transformative Consumer Researcher/ Digital and Interactive Marketing Scholar. I like coffee. Still have a lot to learn. One of the people I follow on Twitter is Peter McGraw. Consumer psychologist at University of Colorado-Boulder. Aside from some witty tweets and hashtag games on humor (as is one of his central streams of research), McGraw has coined a theory called the “Big Day” theory. It goes like this:. His theory boils down to three tenets:. It hit m...
Violation Transportation and the GoDaddy "Perfect Match" - srossmktg
http://www.srossmktg.com/2013/02/04/violation-transportation-and-the-godaddy-perfect-match
The blog of a Assistant Professor of Marketing. Transformative Consumer Researcher/ Digital and Interactive Marketing Scholar. I like coffee. Violation Transportation and the GoDaddy “Perfect Match”. Last night’s Super Bowl featured an interesting ad, sponsored by GoDaddy.com. GoDaddy, a perennial envelope pusher in what some may deem as mysogenistic advertising. So after watching the commercial, you may be thinking two things: 1) Ew, gross! Is any buzz really “good” buzz? Green and Brock 2000. Points to...
Star Track: Peter McGraw | :InDecision:
https://indecisionblog.com/2014/04/16/star-track-peter-mcgraw
Skip to primary content. Inside the Black Box. Star Track: Peter McGraw. April 16, 2014. First in our new series is Peter McGraw,. Aka HuRL), a laboratory dedicated to the experimental study of humor, its antecedents, and consequences. He has co-authored The Humor Code: A Global Search for What Makes Things Funny. Which hit the bookstores on 4/1/2014. Of recent note, McGraw made the 2013 Stylish Scientist List probably because he likes to rock a sweater vest. Entrepreneurs and artists. Scientists don...
About the Conference
http://bdrm.colorado.edu/about.html
Behavioral Decision Research in Management Conference. June 27-29, 2012. Leeds School of Business, Boulder, CO. The conference will hosted by the Leeds School of Business at the University of Colorado, Boulder June 27-29, 2012 at the St. Julien Hotel. In Boulder, CO. Previous meetings have been held at Cornell (1986), Texas (1988), Wharton (1990), Berkeley (1992), MIT (1994), Miami (1998), Arizona (2000), Chicago (2002), Duke (2004), UCLA (2006), UC San Diego (2008) and Carnegie Mellon (2010). 2010 Regen...
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Peter McGraw - Behavioral Scientist
Beyond advertising: Marketing research on humor and consumer goals. March 14, 2018. The Journal of Consumer Research is publishing a paper that I wrote with Caleb Warren (University of Arizona) and Adam Barsky (University of Melbourne). We look beyond advertising research at ways humor has important effects on people’s lives. The abstract: Humor, Comedy, and Consumer Behavior Consumers regularly experience humor while buying and using products, procuring […]. January 5, 2018. November 6, 2017. Inspired b...
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