pfcreativeguy.com

Paul Ferguson, Creative Guy

What exactly does Paul Ferguson, Creative Guy do? I help clients tell their stories, through carefully crafted experiences that make people notice, engage and respond. I've spent over 20 years building meaningful connections through branding systems, print work, digital experiences, motion graphics and more. To see more, keep on scrollin’. Peruse the case studies below to see some of the projects I've had the privilege of working on. Branding and product launch. Slate product launch microsite.

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Paul Ferguson, Creative Guy | pfcreativeguy.com Reviews

<META> DESCRIPTION

What exactly does Paul Ferguson, Creative Guy do? I help clients tell their stories, through carefully crafted experiences that make people notice, engage and respond. I've spent over 20 years building meaningful connections through branding systems, print work, digital experiences, motion graphics and more. To see more, keep on scrollin’. Peruse the case studies below to see some of the projects I've had the privilege of working on. Branding and product launch. Slate product launch microsite.

<META> KEYWORDS

1 work

2 strategic storytelling

3 and creative hijinx

4 see for yourself

5 3m littmann

6 gn resound

7 branding & marketing

8 h b fuller

9 storytelling microsite

10 honeywell

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work,strategic storytelling,and creative hijinx,see for yourself,3m littmann,gn resound,branding & marketing,h b fuller,storytelling microsite,honeywell,campaign,3m scotch brand,marketing website,santadate,towers watson,sv2 launch microsite,coming soon

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Paul Ferguson, Creative Guy | pfcreativeguy.com Reviews

https://pfcreativeguy.com

What exactly does Paul Ferguson, Creative Guy do? I help clients tell their stories, through carefully crafted experiences that make people notice, engage and respond. I've spent over 20 years building meaningful connections through branding systems, print work, digital experiences, motion graphics and more. To see more, keep on scrollin’. Peruse the case studies below to see some of the projects I've had the privilege of working on. Branding and product launch. Slate product launch microsite.

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pfcreativeguy.com

1

3M Scotch Brand

http://www.pfcreativeguy.com/work/3m-scotch-brand

Scotch Brand is a household name and a crafting icon, but the brand's website didn't reflect what made it so special to customers. 3M asked Gage Marketing to help bring its web presence into line with the state of the brand and the marketplace. We formulated a powerful new creative strategy that reflected the brand’s emotional resonance with customers, and helped push forward the representation of 3M’s brands online. Our work for the Scotch Brand website helped bring new life to the brand online. In ...

2

GN Resound - Paul Ferguson, Creative Guy

http://www.pfcreativeguy.com/work/gn-resound

Hearing aid manufacturer GN ReSound was marketing to hearing professionals with a product-focused strategy, but struggled to rise above the noise in the marketplace. We helped them realize that the way to customers’ ears was through their hearts by focusing on the tiny but important moments customers can once again experience when they regain their hearing, and the lengths its employees and partners go to to make those moments possible. Winner BMA B2 Awards Two Awards of Excellence. We created a simple, ...

3

Scholarship Management Services

http://www.pfcreativeguy.com/work/sms

Scholarships enable millions of young people to reach for their dreams, and corporate scholarship programs are responsible for many of them. But creating and managing such programs is not an easy task, which is where Scholarship Management Services can help. SMS needed a revamped website to better tell its story, while conveying key information about the services it provides. Lauren Kracht, Joanna Zuidema (Design) / Sara Weiler (Copy) / Fjorge Digital (Development). In addition to elevating the company’s...

4

Pentair

http://www.pfcreativeguy.com/work/pentair

Videos and tablet apps. Pentair specializes in products that move and manage water, gas and heat. But even though its systems work in harmony, its various business verticals didn’t always connect as reliably. To help its people better understand the wide range of products and services under their brand’s roof, we created a series of videos and accompanying tablet apps that worked together to get people working together. With water consumption and water access in the news, it's easy to overlook just how m...

5

HerronPalmer

http://www.pfcreativeguy.com/work/herronpalmer

When benefits outsourcing experts Tony Herron and Felicia Palmer decided to break out on their own, they needed an identity that captured the synergy of their partnership and of their unique working style. I worked with them to create a mark and system that captures the essence of their business, while standing out in the relatively staid world of corporate consulting. Matthew Korsmo (Additional Web Development). Having decided on the name herronpalmer. The company needed a simple but easily-manageable w...

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Paul Ferguson, Creative Guy

What exactly does Paul Ferguson, Creative Guy do? I help clients tell their stories, through carefully crafted experiences that make people notice, engage and respond. I've spent over 20 years building meaningful connections through branding systems, print work, digital experiences, motion graphics and more. To see more, keep on scrollin’. Peruse the case studies below to see some of the projects I've had the privilege of working on. Branding and product launch. Slate product launch microsite.

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