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Karen Zapp's PK Scribe: Fundraising copywriting that accelerates nonprofit mission growth.

PK Scribe and Karen Zapp's mission is to help nonprofit organizations experience even greater success raising funds or generating leads. From direct response letters to case studies and web copy, PK Scribe and Karen Zapp are dedicated to helping you exceed your organization's goals through powerful writing.

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Karen Zapp's PK Scribe: Fundraising copywriting that accelerates nonprofit mission growth. | pkscribe.com Reviews
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Karen Zapp's PK Scribe: Fundraising copywriting that accelerates nonprofit mission growth. | pkscribe.com Reviews

https://pkscribe.com

PK Scribe and Karen Zapp's mission is to help nonprofit organizations experience even greater success raising funds or generating leads. From direct response letters to case studies and web copy, PK Scribe and Karen Zapp are dedicated to helping you exceed your organization's goals through powerful writing.

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1

Testimonials on Emotional Copywriting by a Fundraising Copywriter for Nonprofits - Karen Zapp's PK Scribe

http://www.pkscribe.com/html/copywriter_nonprofit.html

What folks are saying about Karen and her writing. . . 8220;Karen’s copywriting has been a marvelous boost to our direct mail program revenues. In fact, the Christmas 2008 direct mail renewal letter had almost double the response. S and the average gift size was up by 25%. Not only that, but the Christmas 2008 direct mail acquisition letter came out well in the “black“. And her work is of great value to our organization. I would highly recommend her.“. In only 9 weeks! Founder of Marketing Mentor and aut...

2

Fundraising Copywriter Article Archive - Karen Zapp's PK Scribe

http://www.pkscribe.com/html/karen_zapp_article_archive.html

Resources – Articles. Here you’ll find articles I’ve written myself, plus articles from other nonprofit industry experts. And if I didn’t write it myself, I have permission to publish the article on my website and the source is listed right after the article title. In addition to all the articles listed below, you'll find more helpful tips and articles on my blog. As well as the news archives. Page Topics include: online direct marketing. Tactics; donor cultivation. For nonprofits; and so on it goes.

3

Direct Response Copywriter Karen Zapp bio - helping organizations prosper - PK Scribe

http://www.pkscribe.com/html/fundraising_writer_bio.html

I'm an engineer turned copywriter. Yup I'm a creative engineer who enjoys writing copy to help others. And no . . . there aren't too. Many like me. (Smile). Since the turn of the century I've been helping charities and professional associations. Achieve their mission through value-based copy and direct marketing knowledge. I capture the passion you have for your mission. And pass it on to readers through storytelling and emotion-infused, donor-centric copy. And I'm honored that clients repeatedly. Also, ...

4

Karen Zapp - Nonprofit Copywriter

http://www.pkscribe.com/nonprofit_news

Karen Zapp – Nonprofit Copywriter. When a donor complains. In Cultivation and Stewardship. How do you respond when a donor complains? When a donor’s feathers are ruffled? While there are a multitude of scenarios that might prompt a donor complaint and I can’t possibly think of all of them, let alone share a possible response for all of them this basic guideline ought to get the job done for you:. Thank them for contacting you. Acknowledge their concern somehow state that they raise a valid point. And if ...

5

2 Fundraising Ideas And Word of Caution — Karen Zapp - Nonprofit Copywriter

http://www.pkscribe.com/nonprofit_news/dining-for-philanthropy-and-crowdsource-cheating

Karen Zapp – Nonprofit Copywriter. Dining for Philanthropy AND Crowdsource Cheating. This is the holiday season so I’m only writing one blog post this week. Today’s post is based on two news articles I read recently. The headline “hints” at the subject of each article. On to the news . . . A New Decade for Women-Focused Philanthropy. Every heard of the. Giving circle “Dining For Women. How does it work? The concept is women helping women help themselves. Hmm Diagram that sentence! Why do I share this?

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When Loyalties Collide | Military Leadership Blog

http://www.militaryleadershipblog.com/when-loyalties-collide

Leadership Perspectives from Military History. Many of my early studies in military leadership centered around the concept of “loyalty”. Emotionally, I was unprepared for my first summer at the Naval Academy. Overnight I went from being a high school “top dog” to becoming the “lowest of the low”, under continual assault from the upperclass. It was a complete shock – my constant thought during those first weeks was “what am I doing here? And I’m not leaving! In my sophomore year, two of my classmates appr...

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Authority vs. Leadership | Military Leadership Blog

http://www.militaryleadershipblog.com/authority-vs-leadership

Leadership Perspectives from Military History. Authority vs. Leadership. The 21 Irrefutable Laws of Leadership. I’d really like to know your thoughts on this! Podcast: Play in new window. Comments… read them below or add one. November 30, 2007 at 2:09 pm. Wiz – You hit the nail on the head with this post. Well, the CO used his authority and directed me to hold the mock Captain’s Mast. Unfortunately our CO reacted quickly and exercised his authority and not his leadership. I believe the course of acti...

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Stress and Its Effect on the Combat Leader | Military Leadership Blog

http://www.militaryleadershipblog.com/stress-and-its-effect-on-the-combat-leader

Leadership Perspectives from Military History. Stress and Its Effect on the Combat Leader. Podcast: Play in new window. Comment… read it below or add one. February 21, 2008 at 5:30 pm. Good morning Commander Wiz! Your post on leadership by threat triggered a memory. My example occurred in a vastly different environment mine is not from a combat theater situation but there are a few similarities. I just don’t like being told WHO I give to and HOW MUCH I give. I have never been able to understand any compa...

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Responsible Leadership and Bad News | Military Leadership Blog

http://www.militaryleadershipblog.com/responsible-leadership-and-bad-news

Leadership Perspectives from Military History. Responsible Leadership and Bad News. When I was fourteen, I came home one afternoon and something was different. You know how you get that sense that something’s not right, but you just can’t tell exactly what it is? In today’s podcast I discuss a situation that a friend of mine recently faced – receiving bad news from his employer. When I first heard the story my immediate reaction was “What a COWARDLY way to treat your people! Podcast: Play in new window.

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This Lady Has It Together! | Military Leadership Blog

http://www.militaryleadershipblog.com/this-lady-has-it-together

Leadership Perspectives from Military History. This Lady Has It Together! Podcast: Play in new window. Comment… read it below or add one. February 5, 2008 at 1:34 pm. Ah, the fear of looking weak; the fear of looking unqualified, insecure, and so on. I believe these are a few of the major reasons many people in positions of leadership don’t ask questions, or they don’t ask for help. Sometimes the queries do occur behind closed doors in a private phone call with a peer. That’s fine!

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Walking in the Presence of Heroes | Military Leadership Blog

http://www.militaryleadershipblog.com/walking-in-the-presence-of-heroes

Leadership Perspectives from Military History. Walking in the Presence of Heroes. Several years ago, I flew out to Hawaii on a business trip. I asked my wife if she wanted to go with me, because I knew she’d never been there. Much to my surprise, she said no: she knew I’d be working, and she didn’t want to spend her first trip in Hawaii doing things without me. Podcast: Play in new window. Comment… read it below or add one. January 29, 2008 at 12:36 pm. Interesting story and quote that you shared today&#...

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Karen Zapp's PK Scribe: Fundraising copywriting that accelerates nonprofit mission growth.

Want to Raise More Money? There are three leading reasons why donors do not give you any money, or make a higher average gift. (Development or Membership Director for an association? Visit the Professional Associations page. That being said, as a fundraising professional for a nonprofit you know there are a variety of factors that influence response. Some you can control and others you can't. Tell donors how their money will be used. Stir donor emotions with compelling copy. Be very grateful for their do...

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