
positiveagers.blogspot.com
Baby Boomer Marketing BlogThe official blog of Vim, Vigor and Vassolo LLC. An advertising agency that specializes in Baby Boomer Marketing.
http://positiveagers.blogspot.com/
The official blog of Vim, Vigor and Vassolo LLC. An advertising agency that specializes in Baby Boomer Marketing.
http://positiveagers.blogspot.com/
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Baby Boomer Marketing Blog | positiveagers.blogspot.com Reviews
https://positiveagers.blogspot.com
The official blog of Vim, Vigor and Vassolo LLC. An advertising agency that specializes in Baby Boomer Marketing.
Baby Boomer Marketing Blog: What's Your Brand's Personality Quotient? Part 2
http://positiveagers.blogspot.com/2009/07/whats-your-brands-personality-quotient_23.html
Baby Boomer Marketing Blog. The official blog of Vim, Vigor and Vassolo LLC. An advertising agency that specializes in Baby Boomer Marketing. Thursday, July 23, 2009. What's Your Brand's Personality Quotient? Marketers with high PQs resonate with Boomers because they treat them like reasonable people who value their feelings as much as their intellects. Like everyone else, Boomers like to be treated with simple respect, and when a company does that, they reciprocate with increased loyalty as they com...
Baby Boomer Marketing Blog: May 2009
http://positiveagers.blogspot.com/2009_05_01_archive.html
Baby Boomer Marketing Blog. The official blog of Vim, Vigor and Vassolo LLC. An advertising agency that specializes in Baby Boomer Marketing. Thursday, May 28, 2009. At the Dawn of Advertising, a sage noted, “It ain’t creative, if it don’t sell! 8221; As a strategy-driven copywriter and creative director, I couldn’t agree more. Remember, you can’t bore Baby Boomers into listening to your marketing messages. So, if you try to tell or sell them something using Drivel and Pablum (I think that was ...Managin...
Baby Boomer Marketing Blog: "Because" Copy is Best Because...
http://positiveagers.blogspot.com/2009/07/because-copy-is-best-because.html
Baby Boomer Marketing Blog. The official blog of Vim, Vigor and Vassolo LLC. An advertising agency that specializes in Baby Boomer Marketing. Tuesday, July 7, 2009. Because" Copy is Best Because. Because understanding something that’s truly meaningful is, in a way, its own reward to discerning Boomers. 8220;Because” copy is what great copywriting is all about. Whether it’s done in long-form, short bursts or terse bullets, it spells out the benefits for the audience in no uncertain terms. Great bullet cop...
Baby Boomer Marketing Blog: Hit 'em in the Gut.
http://positiveagers.blogspot.com/2009/07/hit-em-in-gut.html
Baby Boomer Marketing Blog. The official blog of Vim, Vigor and Vassolo LLC. An advertising agency that specializes in Baby Boomer Marketing. Monday, July 20, 2009. Hit 'em in the Gut. Right in the gut. Just remember that when you’re trying to sell anyone anything, you’ve got to give them good reasons to buy, or they won’t. And the fact is that more often than not “good reasons” tend to be highly subjective and emotional rather than objective and factual. That doesn’t mean that emotion has to ooze ...
Baby Boomer Marketing Blog: June 2009
http://positiveagers.blogspot.com/2009_06_01_archive.html
Baby Boomer Marketing Blog. The official blog of Vim, Vigor and Vassolo LLC. An advertising agency that specializes in Baby Boomer Marketing. Monday, June 29, 2009. Benjamin Braddock, The Birth of the Boom, Part 1. If you’d like to get gut level insight into what the Baby Boomers are about, watch The Graduate again, or at least the final scenes. The last few minutes of the film offer a vivid depiction of individualism in action, and it shows just how nonrational a force it can be. Posted by Vince Vassolo.
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ad-nauseam-original.blogspot.com
Ad Nauseam: Tuesday, April 28, 2009
http://ad-nauseam-original.blogspot.com/2009_04_28_archive.html
Writing about advertising since 1994. Best of Ad Nauseam. 8226; What social marketing can learn from learner-centered education. 8226; Finding your "brand footprint" at NADS. 8226; Marketing heroes: Michael Scataloon. 8226; V8 Juice ads and Canadian unity. 8226; Cultural marketing threatens Keebler Elves and Tetley Tea Folk. 8226; CTRs: The "Car Through Rate". 8226; Oh, so now they're turning to Boomers. 8226; A&W Campaign Increasingly Disappointing. Tuesday, April 28, 2009. Generations have grown up see...
BrandPalace: April 2009
http://brandpalace.typepad.com/brandpalace/2009/04/index.html
Intro: What is BrandPalace? Brand Advertising Poised to Rebound? The 'New Coke' Story. There is no better time to be a marketer. The value of Brands. Erik Portier : Old Brands - New Brands. Spotlight on a (special guest) speaker : Stephen Smith - Delhaize. On The 'New Coke' Story. On The 'New Coke' Story. On Brand Advertising Poised to Rebound? On Inspiration : What It Takes To Be a Top Marketer. On Spotlight on a Speaker : Françoise Burlet. On The 'New Coke' Story. On The 'New Coke' Story. April 29, 2009.
Regarding that “farewell” post | Ad Nauseam
https://kitsadnauseam.wordpress.com/regarding-that-farewell-post
Commenting on advertising since 1994. Regarding that “farewell” post. The Comic Strip: Reach. Regarding that “farewell” post. Not too long ago I wrote a post in which I officially declared Ad Nauseam to be dead ( Farewell from Ad Nauseam. My reasons for doing so still stand — there are far more people publicly commenting on advertising than when I first started in 1994, and a great many of them are way more qualified to give their opinions than I am. Leave a Reply Cancel reply. Enter your comment here.
• Another example of gorilla advertising | Ad Nauseam
https://kitsadnauseam.wordpress.com/2009/09/03/another-example-of-gorilla-advertising
Commenting on advertising since 1994. Regarding that “farewell” post. The Comic Strip: Reach. Another example of gorilla advertising. Another example of gorilla advertising. September 3, 2009. On YouTube, the video received 500,000 hits the first week. But note — the spot was also widely aired on TV and in movie theatres. Note too — the spot also tells you what the ad is for. Best of all, however — it’s just plain fun. Leave a Reply Cancel reply. Enter your comment here. Address never made public). See a...
• Prius gets it right — with the help of a contrarian | Ad Nauseam
https://kitsadnauseam.wordpress.com/2009/08/19/prius-gets-it-right-with-the-help-of-a-contrarian
Commenting on advertising since 1994. Regarding that “farewell” post. The Comic Strip: Reach. Prius gets it right — with the help of a contrarian. Prius gets it right — with the help of a contrarian. August 19, 2009. I guess some people just care more about the environment than others. Now I’m happy to report a spot that gets it right. The new commercial, created for the NorCal Dealers Association by the Hoffman/Lewis. Huh Advantages to the owner. Imagine the concept. But there’s no surprise there,...
ad-nauseam-original.blogspot.com
Ad Nauseam: Wednesday, May 20, 2009
http://ad-nauseam-original.blogspot.com/2009_05_20_archive.html
Writing about advertising since 1994. Best of Ad Nauseam. 8226; What social marketing can learn from learner-centered education. 8226; Finding your "brand footprint" at NADS. 8226; Marketing heroes: Michael Scataloon. 8226; V8 Juice ads and Canadian unity. 8226; Cultural marketing threatens Keebler Elves and Tetley Tea Folk. 8226; CTRs: The "Car Through Rate". 8226; Oh, so now they're turning to Boomers. 8226; A&W Campaign Increasingly Disappointing. 8226; Adventures in Advertising: This Is a Recording.
ad-nauseam-original.blogspot.com
Ad Nauseam: V8 Juice Ads & Canadian Unity
http://ad-nauseam-original.blogspot.com/2009/04/v8-juice-ads-canadian-unity.html
Writing about advertising since 1994. Best of Ad Nauseam. 8226; What social marketing can learn from learner-centered education. 8226; Finding your "brand footprint" at NADS. 8226; Marketing heroes: Michael Scataloon. 8226; V8 Juice ads and Canadian unity. 8226; Cultural marketing threatens Keebler Elves and Tetley Tea Folk. 8226; CTRs: The "Car Through Rate". 8226; Oh, so now they're turning to Boomers. 8226; A&W Campaign Increasingly Disappointing. V8 Juice Ads and Canadian Unity. Sunday, April 12, 2009.
ad-nauseam-original.blogspot.com
Ad Nauseam: CTRs: The "Car Through Rate"
http://ad-nauseam-original.blogspot.com/2009/03/ctrs-car-through-rate.html
Writing about advertising since 1994. Best of Ad Nauseam. 8226; What social marketing can learn from learner-centered education. 8226; Finding your "brand footprint" at NADS. 8226; Marketing heroes: Michael Scataloon. 8226; V8 Juice ads and Canadian unity. 8226; Cultural marketing threatens Keebler Elves and Tetley Tea Folk. 8226; CTRs: The "Car Through Rate". 8226; Oh, so now they're turning to Boomers. 8226; A&W Campaign Increasingly Disappointing. CTRs: The Car Through Rate. Thursday, March 26, 2009.
The insult continuum | Ad Nauseam
https://kitsadnauseam.wordpress.com/2010/03/25/the-insult-continuum
Commenting on advertising since 1994. Regarding that “farewell” post. The Comic Strip: Reach. March 25, 2010. There are many elements to making a good commercial, but none are as important as insulting the consumer in just the right fashion. To the untrained eye it may seem as though ads belittle, insult, and put down consumers without rhyme or reason, but in reality, there is a strict set of protocols to be followed. The older they get, the funnier and more idiotic they get, isn’t that right? I am also ...
• Product business vs. marketing business | Ad Nauseam
https://kitsadnauseam.wordpress.com/2009/10/11/product-business-vs-marketing-business
Commenting on advertising since 1994. Regarding that “farewell” post. The Comic Strip: Reach. Product business vs. marketing business. Product business vs. marketing business. October 11, 2009. Note - this is not one of my twins who plays bagpipes in China. I just talked to my twins on the phone. I don’t hear from them too often, and see them even less, because for the past three years they’ve been earning their living by playing bagpipes in China. Important. An old, and possibly apocryphal advertisi...
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POSITIVE AGENDA
Saturday, September 8, 2012. I have been lazy all summer with this blog, it's been so long since i write it doesn't know me anymore! Hope you all followed a Positive Agenda this summer and are ready for the fall season of new agendas! I know I am! A positive attitude conquers all! Links to this post. Subscribe to: Posts (Atom). ELLEN - Dir. of Positivity. Poughkeepsie, NY, United States. My mission is simple; to Encourage everyone I come in contact with, while assisting them in adopting a Positive Agenda.
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Positive Agenda With Sandy Kovach
Positive Agenda With Sandy Kovach. Friday, July 20, 2012. Hugging our children a little tighter and keeping those affected by the awful theater shooting in Aurora, Colorado. In our thoughts and prayers. May those killed find their final rest with God. May He comfort the friends and families of those taken and bring healing to those hurt both emotionally and physically. Praying in the precious name of Jesus, Amen. Links to this post. Tuesday, July 3, 2012. Instant Optimism: Don't be Judgmental.
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Baby Boomer Marketing Blog
Baby Boomer Marketing Blog. The official blog of Vim, Vigor and Vassolo LLC. An advertising agency that specializes in Baby Boomer Marketing. Thursday, July 23, 2009. What's Your Brand's Personality Quotient? Marketers with high PQs resonate with Boomers because they treat them like reasonable people who value their feelings as much as their intellects. Like everyone else, Boomers like to be treated with simple respect, and when a company does that, they reciprocate with increased loyalty as they com...
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conference2013
2013 Sixth Annual International Conference on Positive Aging. About Fielding Graduate University. Related Organizations and Events. 2013 Sixth Annual International Conference on Positive Aging. Life Re-Imagined: New Approaches to Positive Aging. February 10-12, 2013. Hosted by Fielding Graduate University at. The Center for Healthy Communities at The California Endowment, Los Angeles. To get the Fielding rate of $169. Social Work and Nursing CEUs will be A. From San Francisco State, and Ram Dass. Will al...